serpstat.com
Serpstat
Who runs Serpstat, what it tracks and what it costs, and the 20 closest SEO software alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- SpyFu
Measured from Serpstat’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Serpstat01 · Who’s behind it
Who runs Serpstat
Serpstat serpstat.com
Boost your online presence with Serpstat ➤ A powerful tool for ✓ Backlinks Analysis ✓ Rank Tracking ✓ Keyword Research ✓ Competitor Analysis ✓ Site Audit
Wikidata: Ukrainian SEO software company
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Serpstat tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
7 of the 19 alternatives below have fewer, 7 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 2 tools
A/B testing
Shows visitors different versions of the page to see which works better.
Tag manager
Loads further tracking scripts, which we can’t always see.
Third-party embeds
Videos, maps or fonts from other companies, which receive the visitor’s IP address.
03 · Alternatives
Alternatives to Serpstat
Thumbs up if it’s a real alternative to Serpstat, thumbs down if it isn’t.
- 01
SpyFu - Competitor Keyword Research Tools for Google Ads PPC & SEO
Search for a competitor. See their PPC and SEO secrets, download their best keywords, get the backlinks that drive their rankings, and laugh at their mistakes.
Very close - 02
Ahrefs—AI Marketing Platform Powered by Big Data
We help marketers drive visibility across AI search, SEO, content, and social – with the largest AI and search databases online.
Very close - 03
Semrush: Your Unfair Advantage for Growing Brand Visibility
Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.
Very close - 04
Moz - SEO Software for Smarter Marketing
Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!
Very close - 05
SE Ranking: SEO software with data you can trust
SEO software for agencies and in-house teams. Research keywords, track rankings, audit sites, and report on performance with data that holds up.
Very close - 06
SEO Backlink Checker & Link Building Toolset | Majestic.com
Develop backlink strategies with our Link Intelligence data, build the strongest SEO backlink campaigns to drive organic traffic and boost your rankings today.
Very close - 07
Similarweb: AI-Powered Digital Data Intelligence Solutions
Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.
Very close - 08
BrightLocal - Local SEO Platform, Citations, Services, and APIs
Local marketing made simple. Join 15,000+ agencies and businesses using BrightLocal to rank higher, beat competitors, and grow revenue. Try for FREE.
Very close - 09
former American web traffic analysis company
Very close - 10
SellerApp: Amazon All In One Seller Tool For PPC, Keywords & Profit
Seller App’s Smart-Data helps for Amazon Growth, Calculate Profits, PPC Campaigns, In-depth Keywords & Product Research, Analyze Competition and more
Very close - 11
SmartScout - Amazon Data, Analytics, and Tools for Brands and Amazon Sellers
Unlock enterprise-level data to dominate your niche. Track competitors, discover high-value keywords, and use AI visibility tools to scale your Amazon business.
Very close - 12
Product Intelligence Platform for the AI Era | Mixpanel
Mixpanel is the product intelligence platform for the AI era, combining analytics, session replay, experiments, feature flags, and AI-powered insights.
Very close - 13
Agentic Content Intelligence - Siteimprove
Siteimprove’s Agentic Content Intelligence unites accessibility, analytics, SEO, and content strategy to proactively optimize and govern your digital experience.
Very close - 14
Yotpo: loyalty, reviews & AI visibility for ecommerce
Drive ecommerce growth with Yotpo. Build loyalty programs, collect reviews, and boost AI visibility to get found, earn trust, and turn shoppers into advocates.
Very close - 15
Writesonic: AI Search Visibility Platform for GEO & AEO
The AI search visibility platform for GEO and AEO. Track mentions, rank, and sentiment across AI, then close the gaps. Trusted by Amazon and Unilever.
Very close - 16
Drive Growth with Market Research, Consumer Data, & Industry Analysis | Circana
As a leading market research company with in-depth consumer data and industry insights, Circana provides solutions and tools that transform data into actionable retail strategies.
Very close - 17
Marfeel
A suite of solutions designed for every publisher's needs
Very close - 18
AI Ecommerce Search and Product Discovery | Constructor
The only site search and product discovery built for ecommerce KPIs. Delivering superior experiences with AI, NLP, data and personalization.
Very close - 19
Customer Experience & Research Technology | Forsta
Your industry is our industry. It’s our domain expertise that gives you unmatched technology and guidance that unlocks insights about what’s happening now,
Very close - 20
Automation, Landing Pages and Email Marketing Platform
Unlock your revenue potential with GetResponse's marketing software. Automate sales, track revenue, and convert leads into loyal customers with ease.
Very close
Closest first, by how much each site’s offer resembles Serpstat’s. Trackers are counted the same way as above. Highlighted technologies are ones Serpstat uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Serpstat adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 10 technologies
- Neighbours
- k = 20
- Sites searched
- 9,192
- Vector
- 384-d
- Query
- 28 ms
Competitor map
Each alternative by how close its vector is to Serpstat’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- Fonts
- Google Fonts asset https://fonts.googleapis.com/
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- A/B testing
- VWO page source: dev.visualwebsiteoptimizer.com
- Web servers
- nginx header server: nginx
- Languages & backends
- Express header x-powered-by: Express
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Email delivery
- Amazon SES TXT v=spf1 ip4:94.130.219.158 include:mxsspf.sendpulse.com include:spf2.e…
- DNS hosting
- Cloudflare DNS NS pam.ns.cloudflare.com
- SaaS tools (verified in DNS)
- Google Search Console TXT google-site-verification=9ekjAnG_WEQeVKjLYu0CODWJMlXpL-x4rGt77pNscgk
- OpenAI TXT openai-domain-verification=dv-XqLOkMn8dzHdPw3JFQq4RKD8
What competitors use
Across the 20 closest sites.
- Google Search Console 19/20
- Google Workspace 15/20
- Microsoft 365 · not on serpstat.com 15/20
- Google Tag Manager 12/20
- HubSpot · not on serpstat.com 12/20
- OpenAI 11/20
- Cloudflare · not on serpstat.com 10/20
- Atlassian · not on serpstat.com 9/20
- Amazon Route 53 · not on serpstat.com 7/20
- Meta Business Suite · not on serpstat.com 7/20
- PHP · not on serpstat.com 7/20
- Google Fonts 6/20
- Apple Business · not on serpstat.com 6/20
- WordPress · not on serpstat.com 6/20
- Cloudflare DNS 5/20
- Zoom · not on serpstat.com 5/20