spyfu.com
SpyFu
Who runs SpyFu, what it tracks and what it costs, and the 20 closest SEO software alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Serpstat
Measured from SpyFu’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit SpyFu01 · Who’s behind it
Who runs SpyFu
SpyFu spyfu.com
Search for a competitor. See their PPC and SEO secrets, download their best keywords, get the backlinks that drive their rankings, and laugh at their mistakes.
Wikidata: American search analytics company
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What SpyFu tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
18 of the 19 alternatives below have fewer, 1 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 6 tools
Advertising and retargeting
Lets ad networks recognise visitors on other sites and show them ads.
Session recording
Records clicks, scrolling and typing so the company can replay visits.
Visitor analytics
Counts and follows visits, usually with cookies.
A/B testing
Shows visitors different versions of the page to see which works better.
Tag manager
Loads further tracking scripts, which we can’t always see.
Third-party embeds
Videos, maps or fonts from other companies, which receive the visitor’s IP address.
03 · Alternatives
Alternatives to SpyFu
Thumbs up if it’s a real alternative to SpyFu, thumbs down if it isn’t.
- 01
Serpstat – Marketing Tool for SEO and Content Tasks
Boost your online presence with Serpstat ➤ A powerful tool for ✓ Backlinks Analysis ✓ Rank Tracking ✓ Keyword Research ✓ Competitor Analysis ✓ Site Audit
Very close - 02
Semrush: Your Unfair Advantage for Growing Brand Visibility
Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.
Very close - 03
Ahrefs—AI Marketing Platform Powered by Big Data
We help marketers drive visibility across AI search, SEO, content, and social – with the largest AI and search databases online.
Very close - 04
Moz - SEO Software for Smarter Marketing
Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!
Very close - 05
Similarweb: AI-Powered Digital Data Intelligence Solutions
Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.
Very close - 06
SE Ranking: SEO software with data you can trust
SEO software for agencies and in-house teams. Research keywords, track rankings, audit sites, and report on performance with data that holds up.
Very close - 07
SEO Backlink Checker & Link Building Toolset | Majestic.com
Develop backlink strategies with our Link Intelligence data, build the strongest SEO backlink campaigns to drive organic traffic and boost your rankings today.
Very close - 08
former American web traffic analysis company
Very close - 09
BrightLocal - Local SEO Platform, Citations, Services, and APIs
Local marketing made simple. Join 15,000+ agencies and businesses using BrightLocal to rank higher, beat competitors, and grow revenue. Try for FREE.
Very close - 10
SellerApp: Amazon All In One Seller Tool For PPC, Keywords & Profit
Seller App’s Smart-Data helps for Amazon Growth, Calculate Profits, PPC Campaigns, In-depth Keywords & Product Research, Analyze Competition and more
Very close - 11
SmartScout - Amazon Data, Analytics, and Tools for Brands and Amazon Sellers
Unlock enterprise-level data to dominate your niche. Track competitors, discover high-value keywords, and use AI visibility tools to scale your Amazon business.
Very close - 12
Drive Growth with Market Research, Consumer Data, & Industry Analysis | Circana
As a leading market research company with in-depth consumer data and industry insights, Circana provides solutions and tools that transform data into actionable retail strategies.
Very close - 13
Writesonic: AI Search Visibility Platform for GEO & AEO
The AI search visibility platform for GEO and AEO. Track mentions, rank, and sentiment across AI, then close the gaps. Trusted by Amazon and Unilever.
Very close - 14
Dropispy - No.1 Adspy specially designed for Dropshippers
Best adspy to find Dropshipping Winning Products by spying on social networks ads. Dropispy tracks and analyzes tens of millions ads...
Very close - 15
Search Engine Journal - The AI Search & SEO News That Matters
Search Engine Journal is the last independent voice in search, sharing the latest AI search, SEO, GEO & AEO news that impact marketing strategy and business growth.
Very close - 16
Agentic Content Intelligence - Siteimprove
Siteimprove’s Agentic Content Intelligence unites accessibility, analytics, SEO, and content strategy to proactively optimize and govern your digital experience.
Very close - 17
Marfeel
A suite of solutions designed for every publisher's needs
Very close - 18
Product Intelligence Platform for the AI Era | Mixpanel
Mixpanel is the product intelligence platform for the AI era, combining analytics, session replay, experiments, feature flags, and AI-powered insights.
Very close - 19
AI Ecommerce Search and Product Discovery | Constructor
The only site search and product discovery built for ecommerce KPIs. Delivering superior experiences with AI, NLP, data and personalization.
Very close - 20
Mojeek
Mojeek is a web search engine that provides unbiased, fast, and relevant search results combined with a no tracking privacy policy.
Very close
Closest first, by how much each site’s offer resembles SpyFu’s. Trackers are counted the same way as above. Highlighted technologies are ones SpyFu uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what SpyFu adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 20 technologies
- Neighbours
- k = 20
- Sites searched
- 9,192
- Vector
- 384-d
- Query
- 45 ms
Competitor map
Each alternative by how close its vector is to SpyFu’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- JavaScript frameworks
- Vue.js page source: data-server-rendered="true"
- CSS & UI
- Font Awesome asset https://maxcdn.bootstrapcdn.com/font-awesome/4.7.0/css/font-awesome.min.css
- Fonts
- Google Fonts asset https://fonts.googleapis.com/
- Analytics
- Google Analytics page source: googletagmanager.com/gtag/js
- Microsoft Clarity page source: clarity.ms/tag/
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Advertising
- Google Ads conversion tracking page source: gtag('config', 'AW-
- Meta Pixel page source: connect.facebook.net/en_US/fbevents.js
- Live chat & support
- Intercom page source: widget.intercom.io
- A/B testing
- VWO page source: dev.visualwebsiteoptimizer.com
- CDN
- cdnjs asset https://cdnjs.cloudflare.com/ajax/libs/markdown-it/13.0.2/markdown-it.min.js
- Cloudflare header cf-ray: a5779722cd8821ff-HAM
- Languages & backends
- ASP.NET header x-powered-by: ASP.NET
- Video
- Wistia page source: fast.wistia.com
- Email hosting
- Google Workspace TXT v=spf1 include:spf.protection.outlook.com include:_spf.atlassian.net …
- Microsoft 365 MX spyfu-com.mail.protection.outlook.com
- DNS hosting
- Amazon Route 53 NS ns-17.awsdns-02.com
- SaaS tools (verified in DNS)
- Atlassian TXT v=spf1 include:spf.protection.outlook.com include:_spf.atlassian.net …
- Google Search Console TXT google-site-verification=5O-kOpFFDTzioCQjSkYvSdYEnhPNOqVxoktWNYZrbRg
- OpenAI TXT openai-domain-verification=dv-11rWcb0rqo9yzoFHkvYECFyI
What competitors use
Across the 20 closest sites.
- Google Search Console 18/20
- Google Workspace 14/20
- Google Tag Manager 12/20
- HubSpot · not on spyfu.com 12/20
- Microsoft 365 12/20
- OpenAI 9/20
- Cloudflare 9/20
- Meta Business Suite · not on spyfu.com 7/20
- PHP · not on spyfu.com 7/20
- Amazon SES · not on spyfu.com 6/20
- Cloudflare DNS · not on spyfu.com 6/20
- Google Fonts 6/20
- nginx · not on spyfu.com 6/20
- Amazon Route 53 6/20
- WordPress · not on spyfu.com 6/20
- Atlassian 5/20