similarweb.com

Similarweb

Who runs Similarweb, what it tracks and what it costs, and the 20 closest digital market intelligence alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Ahrefs

Measured from Similarweb’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

We’ll send a link to confirm. Your address is only used for these alerts.

Visit Similarweb

01 · Who’s behind it

Who runs Similarweb

Similarweb similarweb.com

Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.

Wikidata: provider of website rankings and analytics

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Similarweb tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

11 of the 18 alternatives below have fewer, 4 have more.

Privacy-friendly alternatives →
Cookie banner
None found
US company
3 tools
  • Visitor analytics

    Counts and follows visits, usually with cookies.

  • Marketing and email tracking

    Links visits to email campaigns and customer profiles.

  • Tag manager

    Loads further tracking scripts, which we can’t always see.

  • Third-party embeds

    Videos, maps or fonts from other companies, which receive the visitor’s IP address.

03 · Alternatives

Alternatives to Similarweb

Thumbs up if it’s a real alternative to Similarweb, thumbs down if it isn’t.

Fewer trackers than SimilarwebNo ad trackersRegistered in the EUFree planOnly in English

20 of the 60 sites closest to Similarweb match.

  1. 01
    Semrush semrush.com Top 10K English Free plan 2 trackers

    Semrush: Your Unfair Advantage for Growing Brand Visibility

    Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.

    Compare Semrush with Similarweb →
  2. 02
    data.ai English 2 trackers

    Login | data.ai

    Compare data.ai with Similarweb →
  3. 03
    Sensor Tower sensortower.com English 2 trackers

    Digital Intelligence & App Data Analysis by Sensor Tower

    Discover Sensor Tower's platform to measure the digital economy. Access app download data, app analysis, and ad performance insights to optimize your strategy

    Compare Sensor Tower with Similarweb →
  4. 04
    Moz moz.com Top 10K English 1 tracker

    Moz - SEO Software for Smarter Marketing

    Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!

    Compare Moz with Similarweb →
  5. 05
    Serpstat serpstat.com English 2 trackers

    Serpstat – Marketing Tool for SEO and Content Tasks

    Boost your online presence with Serpstat ➤ A powerful tool for ✓ Backlinks Analysis ✓ Rank Tracking ✓ Keyword Research ✓ Competitor Analysis ✓ Site Audit

    Compare Serpstat with Similarweb →
  6. 06
    Comscore comscore.com English 1 tracker

    Comscore is a trusted currency for planning, transacting, and evaluating media across platforms. - Comscore, Inc.

    Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

    Compare Comscore with Similarweb →
  7. 07
    SE Ranking seranking.com English 1 tracker

    SE Ranking: SEO software with data you can trust

    SEO software for agencies and in-house teams. Research keywords, track rankings, audit sites, and report on performance with data that holds up.

    Compare SE Ranking with Similarweb →
  8. 08
    IDC idc.com Top 10K English 1 tracker

    IDC | Trusted Tech Intelligence

    Navigate the changing tech landscape with IDC’s trusted intelligence and insights from 11 billion data points.

    Compare IDC with Similarweb →
  9. 09
    Marfeel marfeel.com English 1 tracker

    Marfeel

    A suite of solutions designed for every publisher's needs

    Compare Marfeel with Similarweb →
  10. 10
    Circana circana.com English 1 tracker

    Drive Growth with Market Research, Consumer Data, & Industry Analysis | Circana

    As a leading market research company with in-depth consumer data and industry insights, Circana provides solutions and tools that transform data into actionable retail strategies.

    Compare Circana with Similarweb →
  11. 11
    Appier appier.com English 2 trackers

    Appier | Empowering Businesses to Turn AI into ROI

    Comprehensive AI-Powered Solutions: Smoother Operations. Elevated Customer Experience. Better Performance.

    Compare Appier with Similarweb →
  12. 12
    Appcues appcues.com English 2 trackers

    Appcues | AI-Powered Customer Engagement Platform

    Appcues is an AI-powered customer engagement platform that triggers in-app, email, and push experiences right when users are paying attention.

    Compare Appcues with Similarweb →
  13. 13
    Airbridge airbridge.io Top 10K English No trackers

    Attribution for Subscription Apps | Airbridge

    See which ads and content drive installs, trials, subscriptions, and revenue. Compare results with ad spend. Try Airbridge free for 30 days.

    Compare Airbridge with Similarweb →
  14. 14
    Airship airship.com English 2 trackers

    Customer Experience Platform | Airship

    Airship is the only mobile-first customer experience platform that delivers measurable results through AI-powered, unified cross-channel experiences.

    Compare Airship with Similarweb →
  15. 15
    ThoughtSpot thoughtspot.com English 2 trackers

    ThoughtSpot Agentic Analytics Platform

    Transform insights into action with the ThoughtSpot Agentic Analytics Platform—AI agents, automated insights, and embedded intelligence.

    Compare ThoughtSpot with Similarweb →
  16. 16
    Forrester forrester.com Top 10K English 1 tracker

    Forrester Helps Organizations Thrive Through Volatility

    Forrester is a leading global market research company that helps organizations exceed customer demands and excel with technology. Learn how Forrester can help.

    Compare Forrester with Similarweb →
  17. 17
    Majestic Search Engine majestic.com English 2 trackers

    SEO Backlink Checker & Link Building Toolset | Majestic.com

    Develop backlink strategies with our Link Intelligence data, build the strongest SEO backlink campaigns to drive organic traffic and boost your rankings today.

    Compare Majestic Search Engine with Similarweb →
  18. 18
    Mintel mintel.com English No trackers

    Global Market Intelligence & Research Agency | Mintel

    Mintel is the foundation of market intelligence. We provide consumer & market research, industry expertise & data insights to help you make confident decisions.

    Compare Mintel with Similarweb →
  19. 19
    FactSet factset.com English 2 trackers

    FactSet | Financial Data, Market Analytics & AI Solutions

    Access premium financial data, advanced analytics, and AI-powered insights on one integrated platform. Power smarter financial decisions with FactSet!

    Compare FactSet with Similarweb →
  20. 20
    ZoomInfo zoominfo.com Top 10K English 2 trackers

    ZoomInfo: The #1 GTM Platform - Sales AI for Lead Generation

    ZoomInfo is the #1 GTM Platform: Marketing and sales AI plus the best B2B data. All-in-one lead generation, prospecting, market intelligence , and ABM software.

    Compare ZoomInfo with Similarweb →

Closest first, by how much each site’s offer resembles Similarweb’s. Trackers are counted the same way as above. Highlighted technologies are ones Similarweb uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Similarweb adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 15 technologies
Neighbours
k = 60
Sites searched
9,214
Vector
384-d
Query
38 ms

Competitor map

Each alternative by how close its vector is to Similarweb’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

AppcuesCircanaMarfeelIDCSE RankingComscoreMozSensor Towerdata.aiSemrush

Built with

CMS
Fonts
Analytics
  • Matomo page source: matomo.php
Tag managers
Marketing automation
  • HubSpot TXT hubspot-developer-verification=YzQxMmNmMGYtODBlZC00YzMyLThhNjMtOGZhYz…
CDN
  • Amazon CloudFront header x-amz-cf-id: V9QmuyXb6JKqFXfP-XDV_tK_EUvkQmUZZTM81Bg-rcSHPayHAEzNIA==
  • jsDelivr asset https://cdn.jsdelivr.net/npm/fingerprintjs2@2.1.4/dist/fingerprint2.min.js
Languages & backends
  • PHP implied by WordPress (page source: /wp-content/)
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Atlassian TXT atlassian-domain-verification=pFNTNgwfx/4RHOz5lRjLo6fUnadQQ7aRqsOKMzf…
  • Google Search Console meta google-site-verification: bv-IihuLs4AaRhmOHJR6cYqdDlhOYB--TYDajI3TBJw
  • OpenAI TXT openai-domain-verification=dv-bxJngmO8ICBRd63W2JaDGgCN
  • Zoom TXT ZOOM_verify_drly2GHE194LMQ5YfDInRa

Sitemaps

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