branch.io
Branch
Who runs Branch, what it tracks and what it costs, and the 20 closest mobile attribution software alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Kochava
Measured from Branch’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Branch01 · Who’s behind it
Who runs Branch
Branch branch.io
Drive mobile growth with the industry-leading MMP and deep linking platform. Branch provides the privacy-safe attribution and linking infrastructure for 100,000 apps.
Wikidata: mobile software company
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Branch tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
11 of the 19 alternatives below have fewer, 3 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 2 tools
Marketing and email tracking
Links visits to email campaigns and customer profiles.
A/B testing
Shows visitors different versions of the page to see which works better.
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to Branch
Thumbs up if it’s a real alternative to Branch, thumbs down if it isn’t.
20 of the 60 sites closest to Branch match.
- 01
Kochava | Omnichannel measurement for advertisers and publishers
Discover how leading advertisers, publishers and platforms use Kochava for outcomes measurement to drive actionable insights. Achieve privacy-durable growth and reach your KPIs today with Kochava's omnichannel measurement.
Very close - 02
Attribution for Subscription Apps | Airbridge
See which ads and content drive installs, trials, subscriptions, and revenue. Compare results with ad spend. Try Airbridge free for 30 days.
Very close - 03
AppsFlyer | Modern Marketing Cloud
Unify measurement, deep linking, data collaboration, and AI across mobile, web, CTV, console and beyond. Make smarter decisions, optimize every channel, and prove impact with the platform built for modern marketing.
Very close - 04
Incognia | Identify Users vs. Fraudsters. Across devices.
Incognia is the leader in AI-powered cross-device risk intelligence, delivering frictionless growth and security for enterprises across consumer internet and financial services.
Very close - 05
Customer Experience Platform | Airship
Airship is the only mobile-first customer experience platform that delivers measurable results through AI-powered, unified cross-channel experiences.
Very close - 06
Flurry | Mobile App Analytics Platform for Android & iOS
Flurry is a mobile app analytics platform for Android & iOS that empowers product, development and growth experts to build better apps that users love.
Very close - 07
AppLovin | Advertising solutions built for growth
Reach over a billion daily users in mobile games. AppLovin helps consumer brands and gaming apps scale their business profitably.
Very close - 08
Redefining the mobile experience for consumers
AI and Consumer-first technology to provide amazing experiences and the joy of discovery on your smart phone.
Very close - 09
Appcues | AI-Powered Customer Engagement Platform
Appcues is an AI-powered customer engagement platform that triggers in-app, email, and push experiences right when users are paying attention.
Very close - 10
Castle – Stop bots and account abuse at scale
A complete suite of SDKs and APIs to monitor users, block bots, and stop in-app fraud.
Very close - 11
Kandji Device Management and Security | Now Iru
Apple MDM solutions built for Mac, iPad, Apple TV and iPhone device management. From deployment to maintenance to security, Kandji has thought of everything.
Very close - 12
DoubleVerify: Driving Superior Outcomes For Global Brands
DV is the leading media effectiveness platform that leverages AI to drive superior outcomes for global brands.
Very close - 13
Zimperium Mobile Security Solutions | Mobile Security for Apps & Devices
Zimperium is the only mobile security platform purpose-built for enterprise, securing both mobile devices and applications so they can securely access data.
Very close - 14
Mintegral | Turn Engagement Into Growth With AI
Advertise, monetize, and grow your business with Mintegral's AI-powered marketing solutions. Access global traffic on the open internet with Mintegral.
Very close - 15
Remerge — App Retargeting DSP for Mobile Growth
A demand-side platform (DSP) for privacy-compliant app marketing that uses scientific methods and transparent communication to deliver credible results.
Very close - 16
Partnerize | The All-in-One Affiliate Automation Platform
Partnerize is an AI-powered affiliate automation platform that helps businesses manage, track, and pay their online sales partners, affiliates, and influencers.
Very close - 17
Agentic Financial Crime Platform for Fraud Prevention & AML
The top agentic risk platform used by leading banks and merchants worldwide to stop fraud in real-time, prevent AI-driven attacks, automate fraud & AML operations
Very close - 18
Android Cloud Phones for Multi-Accounting | Multilogin
Run & manage multiple accounts with Multilogin Android cloud phones. Start for FREE!
Very close - 19
Marketing Automation Platform - Act-On
Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.
Very close - 20
Email & SMS Marketing Platform | Mailchimp
Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started for free!
Very close
Closest first, by how much each site’s offer resembles Branch’s. Trackers are counted the same way as above. Highlighted technologies are ones Branch uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Branch adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 17 technologies
- Neighbours
- k = 60
- Sites searched
- 9,215
- Vector
- 384-d
- Query
- 44 ms
Competitor map
Each alternative by how close its vector is to Branch’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- WordPress page source: /wp-content/
- CSS & UI
- Bootstrap asset https://www.branch.io/wp-content/mu-plugins/branch-rudderstack/bootstrap.js?ver=1793802655
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Marketing automation
- Marketo TXT v=spf1 include:_spf.google.com include:mg-spf.greenhouse.io include:s…
- Live chat & support
- Zendesk TXT v=spf1 include:_spf.google.com include:mg-spf.greenhouse.io include:s…
- A/B testing
- VWO page source: dev.visualwebsiteoptimizer.com
- CDN
- Cloudflare header cf-ray: a562f87d5d35b564-HAM
- Languages & backends
- PHP implied by WordPress (page source: /wp-content/)
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Email delivery
- Mailgun TXT v=spf1 include:_spf.google.com include:mg-spf.greenhouse.io include:s…
- DNS hosting
- Amazon Route 53 NS ns-1809.awsdns-34.co.uk
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=2a89b891432143ce2403c051e2ba92b042188556f…
- Atlassian TXT atlassian-domain-verification=cQVPHGxF7xozv8YN7f0YFszavoQXsa4jIyy0YTh…
- Canva TXT canva-site-verification=5aT9JJUuponuDnyrDMzOpw
- DocuSign TXT docusign=6295a189-1693-4624-bfae-ebdd192e05c1
- Google Search Console TXT google-site-verification=QkSu5Qzm3bnrSyy0MRphM8GB8wL3gbISeqrGOwnV0h8
- Notion TXT notion-domain-verification=h4Hv4k0X4eQZsSUGQGXLDeJTULRMzfxchQE9lZEv8df
Sitemaps
, 1,462 of them guides, blog or magazine pages.
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Google Workspace 19/20
- Google Tag Manager 15/20
- Atlassian 14/20
- Microsoft 365 · not on branch.io 12/20
- HubSpot · not on branch.io 12/20
- Amazon Route 53 10/20
- Apple Business · not on branch.io 10/20
- Cloudflare 10/20
- OpenAI · not on branch.io 10/20
- jQuery · not on branch.io 8/20
- PHP 8/20
- jsDelivr · not on branch.io 7/20
- WordPress 7/20
- Adobe 7/20
- DocuSign 7/20