act-on.com
Act-On
Who runs Act-On, what it tracks and what it costs, and the 20 closest marketing automation software alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Marketo
Measured from Act-On’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Act-On01 · Who’s behind it
Who runs Act-On
Act-On act-on.com
Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.
Wikidata: American software company
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Act-On tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
tracker that follows visitors
1 of the 18 alternatives below have fewer, 13 have more.
Privacy-friendly alternatives →- Cookie banner
- Cookiebot
- US company
- 2 tools
Tag manager
Loads further tracking scripts, which we can’t always see.
Third-party embeds
Videos, maps or fonts from other companies, which receive the visitor’s IP address.
03 · Alternatives
Alternatives to Act-On
Thumbs up if it’s a real alternative to Act-On, thumbs down if it isn’t.
- 01
software company providing market automation software
Very close - 02
Marketing automation for any business | ActiveCampaign
Go beyond marketing automation with ActiveCampaign's autonomous marketing platform. Your team of AI agents handles email, SMS, WhatsApp and more for you, backed by billions of data points.
Very close - 03
HubSpot | Software & Tools for your Business - Homepage
HubSpot's customer platform includes all the marketing, sales, customer service, and CRM software you need to grow your business.
Very close - 04
Automation, Landing Pages and Email Marketing Platform
Unlock your revenue potential with GetResponse's marketing software. Automate sales, track revenue, and convert leads into loyal customers with ease.
Very close - 05
AI Customer Engagement Platform for Real-Time, Personalized Experiences
Iterable is an AI customer engagement platform built for how customers behave today, helping brands respond in real time with unified data and optimization.
Very close - 06
Small Business CRM & Automation | Keap
Keap is the leading small business CRM and automation platform built exclusively to help small businesses save time and grow without the chaos.
Very close - 07
WebEngage | Customer Data and Agentic Marketing Platform
Unify customer data and run AI-powered, personalized journeys across channels with WebEngage’s customer data platform and marketing automation suite.
Very close - 08
Customer.io: Customer Engagement Platform For Better Outcomes
Customer.io is a customer engagement platform for creating personalized journeys and better business outcomes across email, push, SMS, and in-app messaging.
Very close - 09 SendPulse sendpulse.com
Multi-channel marketing automation platform
Very close - 10
Mindbox — платформа автоматизации маркетинга и персонализации цен
Экосистема Mindbox: платформа автоматизации прямого маркетинга и инструменты для рекламы. Помогаем привлекать клиентов, удерживать их и повышать маржинальность.
Very close - 11
Netcore - #1 Agentic Marketing Platform
Netcore's Agentic Marketing Platform helps marketers increase conversions, user engagement, retention & personalization on websites & apps using 9+ channels.
Very close - 12
Listrak | Marketing Automation Platform for Email, SMS & Web
One platform to unify your customer data, identity, and messaging across email, SMS, and the web — built for retail brands that measure success in revenue, not list size.
Very close - 13
Brevo: Email & SMS Marketing, CRM & Automation Platform
Brevo is the most intuitive all-in-one customer engagement platform: email and SMS marketing, automation, CRM, live chat, and transactional email. Try it free.
Very close - 14
The AI Platform for Personalization | Bloomreach
Loomi AI, Bloomreach's agentic platform, understands each customer to personalize their experience in real time — across email, web, mobile, and search.
Very close - 15
Klaviyo: KI-gestütztes E-Mail-Marketing und SMS | B2C CRM
Klaviyo vereint KI-gestütztes E-Mail-Marketing und SMS, um Wachstum, Kundenbindung und messbare Ergebnisse zu erzielen. Erstelle personalisierte Omnichannel-Erlebnisse für WhatsApp, E-Commerce und mehr mit K:AI-Agents.
Very close - 16
Email & SMS Marketing Platform | Mailchimp
Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started for free!
Very close - 17
Official Email Marketing Software for Ecommerce | Omnisend
Omnisend helps ecommerce brands grow with Email & SMS marketing for Shopify, WooCommerce, and more—returning $79 for every $1 spent.
Very close - 18
Braze Customer Engagement Platform
Power customer-centric interactions between consumers and brands in real-time.
Very close - 19
Customer Experience Platform | Airship
Airship is the only mobile-first customer experience platform that delivers measurable results through AI-powered, unified cross-channel experiences.
Very close - 20
Campaign Monitor: Email Marketing Platform & Services
Create, send, and optimize email campaigns with Campaign Monitor. Build audiences, automate journeys, and improve results with our best-in-class software.
Very close
Closest first, by how much each site’s offer resembles Act-On’s. Trackers are counted the same way as above. Highlighted technologies are ones Act-On uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Act-On adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 17 technologies
- Neighbours
- k = 20
- Sites searched
- 9,192
- Vector
- 384-d
- Query
- 60 ms
Competitor map
Each alternative by how close its vector is to Act-On’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- WordPress page source: /wp-content/
- JavaScript libraries
- jQuery asset https://act-on.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.1
- CSS & UI
- Font Awesome asset https://act-on.com/wp-content/plugins/elementor/assets/lib/font-awesome/js/v4-shims.min.j…
- Fonts
- Google Fonts asset https://fonts.googleapis.com/css?family=Bitter:100,100italic,200,200italic,300,300italic,…
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Live chat & support
- Zendesk TXT v=spf1 include:_netblocks.act-on.net include:_spf.google.com include:…
- Cookie consent
- Cookiebot page source: consent.cookiebot.com/
- CDN
- Cloudflare header cf-ray: a577a473baef2a39-HAM
- Hosting
- WP Engine header x-powered-by: WP Engine
- Languages & backends
- PHP implied by WordPress (page source: /wp-content/)
- Email hosting
- Google Workspace TXT v=spf1 include:_netblocks.act-on.net include:_spf.google.com include:…
- DNS hosting
- Amazon Route 53 NS ns-190.awsdns-23.com
- SaaS tools (verified in DNS)
- Apple Business TXT apple-domain-verification=AL5wAqo4IpxCRXxD
- Atlassian TXT atlassian-domain-verification=UM/RljQ8OVIG1KPQ763Hn6bh9iZaHI5jiM2T9/r…
- DocuSign TXT docusign=59cb0e91-36c4-430f-a69d-9cc7b78bec04
- Google Search Console meta google-site-verification: googledd01e54fd706a6e5
- Salesforce TXT v=spf1 include:_netblocks.act-on.net include:_spf.google.com include:…
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Google Workspace 16/20
- Microsoft 365 · not on act-on.com 15/20
- Atlassian 15/20
- Google Tag Manager 14/20
- Cloudflare 11/20
- Apple Business 10/20
- DocuSign 10/20
- OpenAI · not on act-on.com 10/20
- PHP 9/20
- Zendesk 8/20
- Adobe · not on act-on.com 8/20
- HubSpot · not on act-on.com 8/20
- WordPress 8/20
- Miro · not on act-on.com 7/20
- Amazon Route 53 7/20