appsflyer.com
AppsFlyer
Who runs AppsFlyer, what it tracks and what it costs, and the 20 closest mobile marketing attribution alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Kochava
Measured from AppsFlyer’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit AppsFlyer01 · Who’s behind it
Who runs AppsFlyer
AppsFlyer appsflyer.com
Unify measurement, deep linking, data collaboration, and AI across mobile, web, CTV, console and beyond. Make smarter decisions, optimize every channel, and prove impact with the platform built for modern marketing.
Wikidata: software company
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What AppsFlyer tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
5 of the 20 alternatives below have fewer, 5 have more.
Privacy-friendly alternatives →- Cookie banner
- OneTrust
- US company
- 1 tool
A/B testing
Shows visitors different versions of the page to see which works better.
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to AppsFlyer
Thumbs up if it’s a real alternative to AppsFlyer, thumbs down if it isn’t.
- 01
Kochava | Omnichannel measurement for advertisers and publishers
Discover how leading advertisers, publishers and platforms use Kochava for outcomes measurement to drive actionable insights. Achieve privacy-durable growth and reach your KPIs today with Kochava's omnichannel measurement.
Very close - 02
Marketing Attribution & Analytics with AI Insights | Singular
Unify your marketing data, measure true ROI, and unlock actionable insights with Singular’s AI-powered attribution and analytics platform
Very close - 03
Mobile Measurement & Deep Linking Platform | Branch
Drive mobile growth with the industry-leading MMP and deep linking platform. Branch provides the privacy-safe attribution and linking infrastructure for 100,000 apps.
Very close - 04
Attribution for Subscription Apps | Airbridge
See which ads and content drive installs, trials, subscriptions, and revenue. Compare results with ad spend. Try Airbridge free for 30 days.
Very close - 05
Customer Experience Platform | Airship
Airship is the only mobile-first customer experience platform that delivers measurable results through AI-powered, unified cross-channel experiences.
Very close - 06
Flurry | Mobile App Analytics Platform for Android & iOS
Flurry is a mobile app analytics platform for Android & iOS that empowers product, development and growth experts to build better apps that users love.
Very close - 07
Home | MobileFuse
The premier omni in-app brand advertising platform. Putting Your Audience First. With consumers spending 11.5x more time in app environments, including CTV and mobile, it\'s no wonder the world\'s top brands are turning to MobileFuse to power their campaigns. With 15 years of expertise, MobileFuse is your trusted partner for targeted brand campaigns.
Very close - 08
Home - Quago
Detect in-game cheating and UA fraud with confidence. Quago combines sensor-based data and advanced models for accurate, trusted results.
Very close - 09
DoubleVerify: Driving Superior Outcomes For Global Brands
DV is the leading media effectiveness platform that leverages AI to drive superior outcomes for global brands.
Very close - 10
Similarweb: AI-Powered Digital Data Intelligence Solutions
Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.
Very close - 11
Data Collaboration Network for the AI Era | LiveRamp
Connect every signal, platform, and agent to power and prove intelligent marketing with the data collaboration network for the AI era.
Very close - 12
GameAnalytics – Turning Data Into Insights
GameAnalytics is the leading growth platform for game studios, offering a connected suite of products that help developers understand players, optimize performance, and scale success.
Very close - 13
Comscore is a trusted currency for planning, transacting, and evaluating media across platforms. - Comscore, Inc.
Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
Very close - 14
Redefining the mobile experience for consumers
AI and Consumer-first technology to provide amazing experiences and the joy of discovery on your smart phone.
Very close - 15
Appier | Empowering Businesses to Turn AI into ROI
Comprehensive AI-Powered Solutions: Smoother Operations. Elevated Customer Experience. Better Performance.
Very close - 16
The premier global independent, omnichannel advertising platform | Innovid
Innovid empowers advertisers and publishers to create, deliver, measure, and optimize their ad and social experiences that drive consumer connections and business growth.
Very close - 17
Braze Customer Engagement Platform
Power customer-centric interactions between consumers and brands in real-time.
Very close - 18
Marketing Automation Platform - Act-On
Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.
Very close - 19
WebEngage | Customer Data and Agentic Marketing Platform
Unify customer data and run AI-powered, personalized journeys across channels with WebEngage’s customer data platform and marketing automation suite.
Very close - 20
Mindbox — платформа автоматизации маркетинга и персонализации цен
Экосистема Mindbox: платформа автоматизации прямого маркетинга и инструменты для рекламы. Помогаем привлекать клиентов, удерживать их и повышать маржинальность.
Very close
Closest first, by how much each site’s offer resembles AppsFlyer’s. Trackers are counted the same way as above. Highlighted technologies are ones AppsFlyer uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what AppsFlyer adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 17 technologies
- Neighbours
- k = 20
- Sites searched
- 9,192
- Vector
- 384-d
- Query
- 25 ms
Competitor map
Each alternative by how close its vector is to AppsFlyer’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- WordPress meta generator: WordPress 7.1.4
- JavaScript libraries
- jQuery asset https://www.appsflyer.com/wp-content/themes/AF2020/assets/js/vendors/jquery.min.js?ver=1.…
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Cookie consent
- OneTrust page source: cdn.cookielaw.org
- A/B testing
- VWO page source: dev.visualwebsiteoptimizer.com
- CDN
- Cloudflare header cf-ray: a562fa8f7bad62bf-HAM
- Languages & backends
- PHP implied by WordPress (meta generator: WordPress 7.1.4)
- Video
- Wistia page source: fast.wistia.com
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Microsoft 365 TXT MS=ms36186084
- DNS hosting
- Amazon Route 53 NS ns-1547.awsdns-01.co.uk
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=27ba87ebeb167271085e7382b26e814f499ac6e31…
- Apple Business TXT apple-domain-verification=JLgncwaZdodyqLt3
- Atlassian TXT atlassian-domain-verification=NCY8ETmpJgkA6FpElbflSqBOb1vJAk2+vUEtS7h…
- DocuSign TXT docusign=2cacbbaa-e1b9-4b82-a86e-68d539d865da
- Google Search Console TXT google-site-verification=1aozrCq4KhyUhKNhsYAR9R6ppf4OWm3PwXSyqhWlWQM
- OpenAI TXT openai-domain-verification=dv-I1isYdSX21WbxC20GUyGRmIF
What competitors use
Across the 20 closest sites.
- Google Search Console 19/20
- Google Tag Manager 19/20
- Google Workspace 16/20
- Amazon Route 53 12/20
- Atlassian 12/20
- Apple Business 11/20
- Microsoft 365 10/20
- OpenAI 10/20
- PHP 9/20
- Cloudflare 9/20
- WordPress 8/20
- HubSpot · not on appsflyer.com 8/20
- jQuery 7/20
- jsDelivr · not on appsflyer.com 7/20
- Amazon SES · not on appsflyer.com 7/20
- Salesforce · not on appsflyer.com 7/20