plausible.io

Plausible Analytics

Who runs Plausible Analytics, what it tracks and what it costs, and the 20 closest web analytics software alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Umami

Measured from Plausible Analytics’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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Visit Plausible Analytics

01 · Who’s behind it

Who runs Plausible Analytics

Plausible Analytics plausible.io

Plausible is a lightweight and open-source Google Analytics alternative. Your website data is 100% yours and the privacy of your visitors is respected.

Wikidata: privacy-friendly, open-source web analytics tool

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Plausible Analytics tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

None of the 20 alternatives below has fewer; 12 have more.

Privacy-friendly alternatives →
Cookie banner
None found

We found no trackers, ad pixels or third-party embeds on Plausible Analytics’s homepage.

03 · Alternatives

Alternatives to Plausible Analytics

Thumbs up if it’s a real alternative to Plausible Analytics, thumbs down if it isn’t.

No ad trackersRegistered in the EUFree planOnly in English
  1. 01
    Umami umami.is English 3 trackers

    Umami – Open-Source Web and Product Analytics

    Umami is an open-source web and product analytics platform. Understand acquisition, behavior, conversion, and retention without cookies. Self-host or use Umami Cloud.

    Compare Umami with Plausible Analytics →
  2. 02
    Pirsch pirsch.io English No trackers

    Pirsch – The Best, Privacy-Friendly Google Analytics Alternative

    Pirsch is a powerful, privacy-friendly, open-source alternative to Google Analytics — lightweight, cookie-free, and easily integrated into any website or app.

    Compare Pirsch with Plausible Analytics →
  3. 03
    Matomo matomo.org Top 10K English 3 trackers

    Privacy-first analytics you can trust - Analytics Platform - Matomo

    Popular analytics tools can miss up to 40% of traffic. Matomo delivers accurate, GDPR-compliant analytics with full data ownership in a platform teams can set up in minutes.

    Compare Matomo with Plausible Analytics →
  4. 04
    Simple Analytics simpleanalytics.com English No trackers

    Simple Analytics

    Run Simple Analytics alongside GA4 to compare observed website traffic. Book a demo to plan a free 30-day proof of concept.

    Compare Simple Analytics with Plausible Analytics →
  5. 05
    usefathom.com English 1 tracker

    Fathom Analytics: Privacy-First Google Analytics Alternative

    Privacy-focused website analytics from a sustainable company. A GDPR compliant, Google Analytics alternative.

    Compare usefathom.com with Plausible Analytics →
  6. 06
    Clicky clicky.com English No trackers

    Privacy-friendly Google Analytics alternative | Real-time Web Analytics | Clicky

    Clicky's privacy-friendly web analytics is simply the best Google Analytics alternative. Monitor, analyze, & react to your website's traffic in real-time.

    Compare Clicky with Plausible Analytics →
  7. 07
    Statcounter statcounter.com Top 10K 1 tracker

    Web Analytics Made Easy - Statcounter

    StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.

    Compare Statcounter with Plausible Analytics →
  8. 08
    Piwik piwik.pro English 2 trackers

    Piwik PRO | Privacy-First Analytics & Data Activation Platform

    Turn real-time user insights into revenue with full control, compliance, and accuracy.

    Compare Piwik with Plausible Analytics →
  9. 09
    Countly countly.com English No trackers

    Countly · Product intelligence as infrastructure

    Private product intelligence across all your data. Analytics, engagement and AI in one platform you can self-host on your own infrastructure.

    Compare Countly with Plausible Analytics →
  10. 10
    Mixpanel mixpanel.com Top 1K English Free plan 4 trackers

    Product Intelligence Platform for the AI Era | Mixpanel

    Mixpanel is the product intelligence platform for the AI era, combining analytics, session replay, experiments, feature flags, and AI-powered insights.

    Compare Mixpanel with Plausible Analytics →
  11. 11
    Appwrite appwrite.io English No trackers

    Appwrite · The open-source cloud for developers and agents

    Appwrite is an open-source developer platform with Auth, Databases, Storage, Functions, Messaging, and Sites. The open-source cloud for agents and developers.

    Compare Appwrite with Plausible Analytics →
  12. 12
    Laravel laravel.com Top 10K English 2 trackers

    Laravel - The clean stack for Artisans and agents

    Laravel is a framework for building modern web apps and AI agents. Expressive syntax, built-in tools, and everything you need to ship fast.

    Compare Laravel with Plausible Analytics →
  13. 13
    Startpage.com startpage.com English No trackers

    privacy-focused online search engine

    Compare Startpage.com with Plausible Analytics →
  14. 14
    Mojeek mojeek.com English No trackers

    Mojeek

    Mojeek is a web search engine that provides unbiased, fast, and relevant search results combined with a no tracking privacy policy.

    Compare Mojeek with Plausible Analytics →
  15. 15
    Serpstat serpstat.com English 2 trackers

    Serpstat – Marketing Tool for SEO and Content Tasks

    Boost your online presence with Serpstat ➤ A powerful tool for ✓ Backlinks Analysis ✓ Rank Tracking ✓ Keyword Research ✓ Competitor Analysis ✓ Site Audit

    Compare Serpstat with Plausible Analytics →
  16. 16
    Marfeel marfeel.com English 1 tracker

    Marfeel

    A suite of solutions designed for every publisher's needs

    Compare Marfeel with Plausible Analytics →
  17. 17
    Mouseflow mouseflow.com English 2 trackers

    Mouseflow | Behavior analytics for optimal website UX

    Improve UX and conversions with website behavior analytics! Use session replay, heatmaps, and feedback to improve website user experience.

    Compare Mouseflow with Plausible Analytics →
  18. 18
    Similarweb similarweb.com Top 10K English 3 trackers

    Similarweb: AI-Powered Digital Data Intelligence Solutions

    Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.

    Compare Similarweb with Plausible Analytics →
  19. 19
    Contentsquare contentsquare.com English 3 trackers

    Contentsquare: AI-first experience platform

    Contentsquare gives brands the intelligence to understand every human and agent journey — and the speed to turn every signal into better experiences.

    Compare Contentsquare with Plausible Analytics →
  20. 20
    DuckDB duckdb.org English No trackers

    An analytical SQL database management system – DuckDB

    DuckDB is a SQL OLAP database management system. Simple, feature-rich, fast & open source.

    Compare DuckDB with Plausible Analytics →

Closest first, by how much each site’s offer resembles Plausible Analytics’s. Trackers are counted the same way as above. Highlighted technologies are ones Plausible Analytics uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Plausible Analytics adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 3 technologies
Neighbours
k = 20
Sites searched
9,192
Vector
384-d
Query
48 ms

Competitor map

Each alternative by how close its vector is to Plausible Analytics’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

LaravelAppwriteMixpanelCountlyStatcounterClickySimple AnalyticsMatomoPirschUmami