doubleverify.com
DoubleVerify
Who runs DoubleVerify, what it tracks and what it costs, and the 20 closest Ad verification alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Integral Ad Science
Measured from DoubleVerify’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit DoubleVerify01 · Who’s behind it
Who runs DoubleVerify
DoubleVerify doubleverify.com
DV is the leading media effectiveness platform that leverages AI to drive superior outcomes for global brands.
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What DoubleVerify tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
5 of the 20 alternatives below have fewer, 8 have more.
Privacy-friendly alternatives →- Cookie banner
- TrustArc
- US company
- 2 tools
Marketing and email tracking
Links visits to email campaigns and customer profiles.
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to DoubleVerify
Thumbs up if it’s a real alternative to DoubleVerify, thumbs down if it isn’t.
- 01
Integral Ad Science | Global Media Measurement & Optimization
Integral Ad Science delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and platforms.
Very close - 02
Pixalate - Ad Fraud Protection, Privacy, and Compliance Platform (CTV)
Pixalate, the market-leading ad fraud protection, privacy, and compliance analytics platform for Connected TV (CTV), Mobile Advertising, and Websites.
Very close - 03
The premier global independent, omnichannel advertising platform | Innovid
Innovid empowers advertisers and publishers to create, deliver, measure, and optimize their ad and social experiences that drive consumer connections and business growth.
Very close - 04
Confiant | The First & Leading Ad Security & Quality Platform
Confiant helps publishers & ad platforms stay ahead of bad ads and bad actors, keeping your revenue stream intact while protecting your user experience.
Very close - 05
GumGum | The Mindset Company™ – CTV, OLV & High Impact Display Advertising
A global advertising technology company identifying the moments consumers are most receptive — delivering mindset-driven campaigns across CTV, online video, and high-impact display at scale.
Very close - 06
Kochava | Omnichannel measurement for advertisers and publishers
Discover how leading advertisers, publishers and platforms use Kochava for outcomes measurement to drive actionable insights. Achieve privacy-durable growth and reach your KPIs today with Kochava's omnichannel measurement.
Very close - 07
Weborama - From Data to Value
Turn intent into a living, measurable signal across the entire customer journey — powered by AI, 200M+ profiles and 3 billion signals analysed continuously.
Very close - 08
Comscore is a trusted currency for planning, transacting, and evaluating media across platforms. - Comscore, Inc.
Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
Very close - 09
AppsFlyer | Modern Marketing Cloud
Unify measurement, deep linking, data collaboration, and AI across mobile, web, CTV, console and beyond. Make smarter decisions, optimize every channel, and prove impact with the platform built for modern marketing.
Very close - 10
Simplify Digital Compliance & Ad Security | Boltive
Brands, publishers, vendors and other enterprises want safe and profitable user experiences online. Boltive helps you ensure digital interactions are malware-free and privacy-preserving.
Very close - 11
HUMAN Security
HUMAN ensures that every digital interaction, from interacting with a digital ad to completing an online transaction is authentic, secure, and human.
Close - 12
Tatari: Data Driven TV Advertising
Tatari combines TV advertising with real-time data to ensure your TV Ads are optimally managed. Contact us today.
Very close - 13
Home - Brand Metrics
Very close - 14
Home | MobileFuse
The premier omni in-app brand advertising platform. Putting Your Audience First. With consumers spending 11.5x more time in app environments, including CTV and mobile, it\'s no wonder the world\'s top brands are turning to MobileFuse to power their campaigns. With 15 years of expertise, MobileFuse is your trusted partner for targeted brand campaigns.
Very close - 15
VideoAmp | Media Measurement Software
A media measurement software company offering powerful audience segmentation for programmatic ads in a more valuable data-driven ecosystem.
Very close - 16
GeoEdge - Ad Quality & Security Solutions | 360° Malvertising Protection
GeoEdge empowers publishers and platforms to maximize their revenue by protecting the user experience against malicious and bad ads.
Very close - 17
The Global Commerce Intelligence Platform
Make every shopping moment smarter with ads powered by commerce AI fueled by the world’s largest set of commerce data
Very close - 18
Kargo | Premium Advertising Solutions for Modern Brands — Kargo
Kargo helps brands reach consumers through premium media, breakthrough creative, retail media, and AI-powered advertising solutions that drive measurable business results.
Very close - 19
Advertising Automation Platform for Omnichannel Media | Basis
Plan, activate, optimize, and reconcile media across programmatic, search, and social with one unified advertising automation platform.
Very close - 20
Lumen Research - The Attention Technology Company
Lumen is an end-to-end attention technology company that drives better performance for advertisers, publishers, and brands with next-generation attention solutions.
Very close
Closest first, by how much each site’s offer resembles DoubleVerify’s. Trackers are counted the same way as above. Highlighted technologies are ones DoubleVerify uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what DoubleVerify adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 19 technologies
- Neighbours
- k = 20
- Sites searched
- 9,192
- Vector
- 384-d
- Query
- 42 ms
Competitor map
Each alternative by how close its vector is to DoubleVerify’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- HubSpot CMS meta generator: HubSpot
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Marketing automation
- HubSpot page source: js.hsforms.net
- Cookie consent
- TrustArc page source: consent.trustarc.com
- CDN
- Cloudflare header cf-ray: a562fb042a1403be-HAM
- Email hosting
- Microsoft 365 TXT MS=ms13378337
- Proofpoint MX mxa-005c0b02.gslb.pphosted.com
- DNS hosting
- Akamai Edge DNS NS a5-66.akam.net
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=5777e7077aa021fff13a14be21f34a2e63cdb5a9f…
- Apple Business TXT apple-domain-verification=t3JvA54ZdhjAFCq8
- Atlassian TXT atlassian-domain-verification=HYtLFBZ74v9/kJSRXvExAUfmlR30L2kE7vr66AD…
- Canva TXT canva-site-verification=4E3AiC01BuQI6dk2iaRETQ
- DocuSign TXT docusign=1abeb306-299a-451b-8e2d-e48b433eba0f
- Dropbox TXT dropbox-domain-verification=vq0003kxspf2
- Google Search Console TXT google-site-verification=xoL8bdppyhgtVfkgs4cDeJIoDPQPg8x6C1YQerjksHg
- Miro TXT miro-verification=37c157ec056714cd8093465ce52fb881c36d13dd
- Notion TXT notion-domain-verification=Z2D0SFJsOZXQZ3JXOX9QCaUGLSPZSH4psgHTitrkM2
- OpenAI TXT openai-domain-verification=dv-ggQyYeYflbMrGNMgDEIIXA1F
- Zoom TXT ZOOM_verify_eRV87FRgSGeEEEdLh5Js1g
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Google Tag Manager 16/20
- Microsoft 365 16/20
- Apple Business 14/20
- Amazon Route 53 · not on doubleverify.com 14/20
- Cloudflare 13/20
- Google Workspace · not on doubleverify.com 13/20
- jQuery · not on doubleverify.com 12/20
- Atlassian 12/20
- HubSpot 11/20
- Google Fonts · not on doubleverify.com 10/20
- PHP · not on doubleverify.com 10/20
- WordPress · not on doubleverify.com 10/20
- OpenAI 8/20
- Google Analytics · not on doubleverify.com 7/20
- Font Awesome · not on doubleverify.com 6/20