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7 Alternatives to Outbrain to Help Boost Your Content Reach

By Gregor K. published about 2023-01-09 15:33:03

Are you looking for websites similar to Outbrain to increase your website traffic and engagement? Outbrain is an innovative platform that helps websites promote their content and increase user engagement. But there are many other similar websites out there that offer similar services. In this article, we’ll be taking a look at a list of websites like Outbrain to help you find the perfect platform for your website.

Outbrain is a content discovery and native advertising platform that helps publishers generate more page views, engagement, and revenue from their content. Outbrain helps publishers and marketers reach their desired audiences by optimizing their content for discovery and delivering it through native ad units.

Features

  • Content discovery & native advertising
  • Optimized content for discovery
  • Customizable ad units
  • Comprehensive reporting & analytics
  • Targeting & segmentation

Outbrain Alternatives

Taboola

Taboola is a digital advertising platform that helps companies drive traffic to their websites and generate revenue. It uses advanced machine learning algorithms to match users with the content and products they’re most likely to be interested in, and delivers it to them on the websites they visit.

Both Outbrain and Taboola offer content discovery and recommendation services to website publishers.

Outbrain focuses more on native advertising, while Taboola offers more video and mobile options.

Is Taboola a good alternative?
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ZergNet

ZergNet is a content discovery platform that helps you find interesting articles, videos, and other content from around the web. It features hand-picked content from journalists, bloggers, and other influencers, and provides easy-to-use tools to help you discover new and interesting content.

Both Outbrain and ZergNet offer content recommendation services to website publishers.

Outbrain offers more native advertising options than ZergNet, which focuses on providing readers with related content from other sources.

Is ZergNet a good alternative?
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RevContent

RevContent is a leading native advertising platform helping publishers and brands drive growth through meaningful and engaging content. They offer a suite of tools to create, manage, and optimize native campaigns for maximum revenue.

Both Outbrain and Revcontent offer content discovery and recommendation services to website publishers.

Outbrain tends to focus more on premium content, while Revcontent offers more customisation options for its content recommendations.

Is RevContent a good alternative?
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Content.ad

Content.ad is an automated content monetization platform that helps publishers and website owners monetize their content through native advertising. Content.ad offers a wide range of native ads from some of the biggest brands in the world, with simple setup and analytics to help maximize revenue.

Both Outbrain and Content.ad offer content recommendation services to website publishers.

Outbrain tends to offer more native advertising options, while Content.ad offers more customisable content recommendation options.

Is Content.ad a good alternative?
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Sharethrough

Sharethrough is a leading native advertising platform that helps brands, publishers, and platforms deliver the most engaging and effective advertising experiences. With its proprietary AI-driven technology, Sharethrough helps companies effectively reach and engage audiences beyond traditional display advertising.

Both Outbrain and Sharethrough offer content discovery and recommendation services to website publishers.

Outbrain focuses more on native advertising, while Sharethrough offers more video and mobile options.

Is Sharethrough a good alternative?
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Mgid

Mgid is a native advertising platform that helps businesses get targeted traffic, increase engagement, and maximize ROI. It offers a wide range of innovative native ad formats, including native display, sponsored content, in-feed, and in-app. Its platform also provides in-depth reporting, insights, and optimization to ensure maximum performance.

Both Outbrain and Mgid offer content recommendation services to website publishers.

Outbrain tends to focus more on premium content, while Mgid offers more customisable content recommendation options.

Is Mgid a good alternative?
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AdBlade

AdBlade is a Native Advertising Platform that helps brands to reach their target audiences with native ad campaigns. The platform helps brands to create custom native ad campaigns that can be targeted to the right audiences based on demographics, interests, online behavior and more.

Both Outbrain and Adblade offer content discovery and recommendation services to website publishers.

Outbrain offers more native advertising options than Adblade, which focuses on providing readers with related content from other sources.

Is AdBlade a good alternative?
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Google AdSense

Google AdSense is a free program that enables website owners to earn money by displaying targeted Google ads on their websites.

Both Outbrain and Google AdSense are used for online advertising.

Outbrain is a content recommendation platform, while Google AdSense is a contextual advertising platform.

Is Google AdSense a good alternative?
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Google Ads

Google Ads is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

Both Outbrain and Google Ads are online advertising platforms.

Outbrain uses content recommendations to promote products, while Google Ads utilizes keyword-based search engine marketing techniques.

Is Google Ads a good alternative?
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Outbrain Head-To-Head

Outbrain is a content discovery platform that helps websites to promote their content and increase viewership. It is used by many major websites including Microsoft, NBC Universal, Fox Sports, and USA Today. In this article we will be comparing Outbrain with other leading content discovery platforms such as Taboola, Revcontent, and Content.ad. We will look at each platform's features, pricing models, and customer support to determine which one is the best choice for your business needs. Let's get started!

Outbrain
vs.
Google AdSense

Outbrain and Google AdSense are both online advertising networks that allow website owners to monetize their content. Outbrain is focused on native ads, which appear as part of the content on a website. Ads are tailored to each user's interests, and website owners can customize the look and feel of the ads to match the design of their websites. Google AdSense allows website owners to display text, image, or video-based ads. Ads are targeted by keywords and page content, and website owners have control over where the ads appear on their sites. Both networks offer detailed analytics tools to help website owners track the performance of their campaigns. However, Outbrain also offers support for custom campaigns, allowing advertisers to reach a wider audience with more tailored messaging.

Outbrain
vs.
Google Ads

Outbrain and Google Ads are both digital advertising platforms that allow businesses to reach their target audience through sponsored links on websites. Outbrain is an online content discovery platform that helps businesses promote their content and get more visibility, while Google Ads is a pay-per-click (PPC) advertising service from Google. Outbrain focuses on promoting content such as blog posts, articles, and videos, which are presented as recommended content on partner sites like CNN, The New York Times, and Fox News. On the other hand, Google Ads allows businesses to create ads in the form of text, image or video ads that appear with search engine results pages (SERPs), YouTube videos, Gmail Promotions tab and websites on the Display Network. Google Ads provides more control over targeting options than Outbrain; advertisers can use specific keywords or upload customer lists to target specific audiences. Outbrain also offers targeting options such as demographic data and interests but has a smaller pool of users than Google Ads. Furthermore, Outbrain’s campaigns have an editorially-driven focus whereas Google Ads campaigns are keyword-driven. Overall, both Outbrain and Google Ads provide effective digital advertising solutions for businesses looking to reach their target audience online. However, Outbrain’s focus on content promotion makes it best suited for businesses looking to build awareness around their brand or products through editorial placements across publisher networks. Meanwhile, Google Ads is ideal for businesses looking for more control over targeting audiences using relevant keywords or customer lists.

Outbrain
vs.
Google AdSense

Outbrain and Google AdSense are two of the most popular digital advertising platforms. Outbrain is a content-based platform that helps websites monetize their content by linking it to recommended content from other sites. It does this through an algorithmic system that displays sponsored stories and other content on the web. AdSense on the other hand, is a pay-per-click ad network that allows website owners to place relevant ads on their pages and receive payments when users click on them. Outbrain provides more control over the type of content being linked to, while Google AdSense offers more targeting options for ads. Outbrain provides detailed analytics so publishers can monitor performance, while AdSense has basic reporting analytics. Outbrain also takes a more engaged approach by allowing brands to create sponsored posts or stories as part of its campaigns, while AdSense focuses solely on placing ads on websites.

Outbrain
vs.
Taboola

Outbrain and Taboola are two of the largest content discovery platform companies in the world, enabling businesses to market their content to relevant audiences. Both platforms enable users to drive quality traffic to their websites through sponsored links. However, they both have different approaches when it comes to targeting audiences. Outbrain focuses on delivering personalized recommendations, aiming to provide a more tailored experience for users. It uses machine learning algorithms and user data such as past clicks, interests and demographic information to select which content is shown on the page. This allows Outbrain’s customers to target specific groups of people with their ads. Taboola also offers personalized content recommendations but places more emphasis on context-based advertising. It analyzes website content on each page and then displays ads that are related to what is being viewed by visitors at any given moment. This enables Taboola’s customers to ensure that their ads are being seen by the right audience and at the right time. Both Outbrain and Taboola offer reporting tools so that their customers can track the performance of their campaigns in real-time and make adjustments if needed. They also both allow users to set up campaigns quickly using simple steps, making them ideal for businesses with limited resources or experience in online marketing.


History of Outbrain

Outbrain is an advertising platform founded in 2006. It provides sponsored content recommendations for publishers and advertisers across the web. Outbrain works by delivering personalized content recommendations to people through a variety of websites and mobile applications. The platform uses advanced algorithms to match relevant content to the user, resulting in increased engagement and revenue for the publisher and advertiser. Outbrain is now one of the largest and most successful content recommendation services in the world.


Outbrain Status

The Outbrain website on online and reachable (last checked on 2024-06-19 01:00:40).

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Comments

  • I feel like I need to take a brain break after reading this article!

    2023-03-31 21:09:03 ·
  • I'm not sure if I'm in-brained or out-brained after reading this.

    2023-05-28 06:18:49 ·
  • Nia

    Looks like I'm stuck between a rock and a hard-brain.

    2023-10-31 15:33:57 ·
  • Wow, I think my brain just exploded with all of these Outbrain alternatives.

    2023-12-19 06:50:24 ·
  • I must be out of my mind to read this article!

    2024-02-24 16:58:01 ·
  • This article is like a brain teaser - can't decide which one to choose!

    2024-03-13 15:54:05 ·
  • I'm out-brained just reading this article.

    2024-04-30 14:47:53 ·