thetradedesk.com

The Trade Desk

Who runs The Trade Desk, what it tracks and what it costs, and the 20 closest programmatic advertising alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
viantinc.com

Measured from The Trade Desk’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

We’ll send a link to confirm. Your address is only used for these alerts.

Visit The Trade Desk

01 · Who’s behind it

Who runs The Trade Desk

The Trade Desk thetradedesk.com

From brand building to performance marketing, our omnichannel platform was built with one goal: helping you reach yours.

Wikidata: American technology company

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What The Trade Desk tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

15 of the 20 alternatives below have fewer, 3 have more.

Privacy-friendly alternatives →
Cookie banner
OneTrust
US company
4 tools

03 · Alternatives

Alternatives to The Trade Desk

Thumbs up if it’s a real alternative to The Trade Desk, thumbs down if it isn’t.

Fewer trackers than The Trade DeskNo ad trackersRegistered in the EUFree planOnly in English

20 of the 60 sites closest to The Trade Desk match.

  1. 01
    Infillion mediamath.com English 2 trackers

    Infillion Platform

    The DSP with composability at its core. API-first, AI-powered, and built for control, transparency, and flexibility.

    Compare Infillion with The Trade Desk →
  2. 02
    Quantcast quantcast.com English 2 trackers

    Quantcast | DSP Platform | DSP Programmatic Advertising

    The Quantcast Platform simplifies digital advertising by connecting brands to their audiences using real-time data from over 100M destinations.

    Compare Quantcast with The Trade Desk →
  3. 03
    Hybrid hybrid.ai Top 10K English 1 tracker

    The leading programmatic marketing platform | Hybrid DSP programmatic advertising

    AI-based creative optimization solutions for a powerful marketing influence

    Compare Hybrid with The Trade Desk →
  4. 04
    StackAdapt stackadapt.com Top 1K English 2 trackers

    AI Advertising Platform | StackAdapt

    StackAdapt is the AI advertising platform that helps marketers orchestrate audiences, creative, channels, and measurement from one platform with AI built into every stage of advertising.

    Compare StackAdapt with The Trade Desk →
  5. 05
    Zemanta zemanta.com Top 10K English 1 tracker

    Zemanta - Programmatic Ad Technology Built for Performance

    Zemanta offers Zemanta One, the world’s first multi-channel demand-side platform (DSP) built for performance.

    Compare Zemanta with The Trade Desk →
  6. 06
    RTBWise rtbwise.com Top 10K English No trackers

    RTBWise - Turn Every Impression into Measurable Revenue

    Compare RTBWise with The Trade Desk →
  7. 07
    IQM iqm.com Top 10K English 2 trackers

    AI-Driven Programmatic Advertising for Regulated Industries - IQM

    IQM empowers regulated industries like political, healthcare, cannabis, and gaming with AI-driven media buying. Our DMP and DSP solutions deliver precise audience targeting, compliance, and impactful results across all digital channels.

    Compare IQM with The Trade Desk →
  8. 08
    AdMatic admatic.de Top 10K English 2 trackers

    AdMatic GmbH – AI-Driven Advertising | Human-Centric Results

    Compare AdMatic with The Trade Desk →
  9. 09
    RTB House rtbhouse.com Top 10K English 1 tracker

    RTB House. The Next-generation Performance DSP

    Cut through the online noise with truly personalized marketing campaigns powered by Deep Learning. Drive growth on web and app.

    Compare RTB House with The Trade Desk →
  10. 10
    Nexxen unruly.co Top 10K English 1 tracker

    Nexxen

    Nexxen's advertising technology platform delivers performance powered by unique data and media, to help advertisers and publishers achieve their full-funnel goals.

    Compare Nexxen with The Trade Desk →
  11. 11
    Epom epom.com English 2 trackers

    Epom Adtech Solutions: Your Superior Customization & Support

    Grow your ad revenue with Epom, a family of scalable adtech tools. Elevate your digital strategy with one of the most innovative adtech companies.

    Compare Epom with The Trade Desk →
  12. 12
    Equativ equativ.com English 1 tracker

    Equativ — The Global End-to-End Media Platform

    From signal to outcomes, at scale. Equativ brings together advanced technology, consumer research, and data intelligence to foster improved user experiences and deliver enhanced results.

    Compare Equativ with The Trade Desk →
  13. 13
    Criteo criteo.com Top 1K English 1 tracker

    The Global Commerce Intelligence Platform

    Make every shopping moment smarter with ads powered by commerce AI fueled by the world’s largest set of commerce data

    Compare Criteo with The Trade Desk →
  14. 14
    DeepIntent deepintent.com Top 10K English 2 trackers

    DeepIntent | Healthcare Marketing Demand Side Platform

    DeepIntent is a healthcare demand side platform designed to help healthcare marketers easily create advertising campaigns. Get a Demo

    Compare DeepIntent with The Trade Desk →
  15. 15
    Admixer admixer.net Top 10K English 1 tracker

    Admixer | Full-Stack Programmatic AdTech Solutions

    Admixer is a global AdTech vendor that provides digital advertising products and services for Publishers, Brands and Advertising Agencies

    Compare Admixer with The Trade Desk →
  16. 16
    Media.net media.net Top 1K English 1 tracker

    Media.net | The Sell Side Platform for Greater Outcomes

    We help brands and publishers leverage the best of programmatic, to achieve their goals across every screen.

    Compare Media.net with The Trade Desk →
  17. 17
    Magnite magnite.com Top 10K English 2 trackers

    Magnite - The Largest Independent Sell-Side Advertising Company

    The world's top publishers trust Magnite to help them drive more advertising revenue across every channel and format, including CTV.

    Compare Magnite with The Trade Desk →
  18. 18
    Remerge remerge.io English 2 trackers

    Remerge — App Retargeting DSP for Mobile Growth

    A demand-side platform (DSP) for privacy-compliant app marketing that uses scientific methods and transparent communication to deliver credible results.

    Compare Remerge with The Trade Desk →
  19. 19
    Innovid innovid.com Top 10K English 2 trackers

    The premier global independent, omnichannel advertising platform | Innovid

    Innovid empowers advertisers and publishers to create, deliver, measure, and optimize their ad and social experiences that drive consumer connections and business growth.

    Compare Innovid with The Trade Desk →
  20. 20
    Sovrn sovrn.com English 2 trackers

    The Publisher Technology Platform | Sovrn

    Thousands of the world’s top publishers trust the Sovrn Platform, a complete set of data and monetization tools, to thrive on the open web.

    Compare Sovrn with The Trade Desk →

Closest first, by how much each site’s offer resembles The Trade Desk’s. Trackers are counted the same way as above. Highlighted technologies are ones The Trade Desk uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what The Trade Desk adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 22 technologies
Neighbours
k = 60
Sites searched
9,217
Vector
384-d
Query
37 ms

Competitor map

Each alternative by how close its vector is to The Trade Desk’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

EpomNexxenRTB HouseAdMaticIQMRTBWiseZemantaStackAdaptHybridInfillion

Built with

Analytics
  • Cloudflare Web Analytics asset https://static.cloudflareinsights.com/beacon.min.js/vce701823e78c4301a35b7e07294d87301792…
Tag managers
Marketing automation
  • Marketo TXT v=spf1 include:spf.protection.outlook.com include:spf_c.oraclecloud.c…
Cookie consent
  • OneTrust TXT onetrust-domain-verification=ee0a10c51c8946cfba9f0198cbd6f5c6
Payments
  • Stripe TXT stripe-verification=4B7D071367083B2DD4060AC449580E9D71E8615F571AC535E…
CDN
Email hosting
Email delivery
  • Amazon SES TXT v=spf1 include:spf.protection.outlook.com include:spf_c.oraclecloud.c…
DNS hosting
  • NS1 NS dns4.p03.nsone.net
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=46842212dba4ac32836719dbadcd9e041246cdd3a…
  • Apple Business TXT apple-domain-verification=BkLCDc4C5xltzx3R
  • Atlassian TXT atlassian-domain-verification=nqCqJvVrpDHz7MXsIxB3TLa7lVZekXCCzYVAqXR…
  • Canva TXT canva-site-verification=LCUarYPleZVliJngrWPcxQ
  • DocuSign TXT docusign=d6bdfe7c-ed45-4f57-8835-ba96ba7a3aab
  • GlobalSign TXT _globalsign-domain-verification=jl0z6cRgWGqA_M1XOnpbvvlq17TjXHo08FA8U…
  • Google Search Console TXT google-site-verification=9eQt_vWnhR8q9J8dgtNrsWIxgcDqQYJu5rZSw3UmI-A
  • Meta Business Suite TXT facebook-domain-verification=pll156cg6scuz6z66ryu7b3vzvdjef
  • Miro TXT miro-verification=21b580213322c041fa7fbaad657a1afade58429f
  • OpenAI TXT openai-domain-verification=dv-2XhPHu09bK17bNRILcrqc5BO
  • Salesforce TXT v=spf1 include:spf.protection.outlook.com include:spf_c.oraclecloud.c…
  • Zoom TXT ZOOM_verify_6UuFt5PSQNyhC23lRiIEyA