sovrn.com
Sovrn
Who runs Sovrn, what it tracks and what it costs, and the 20 closest Advertising technology alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- OpenX
Measured from Sovrn’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Sovrn01 · Who’s behind it
Who runs Sovrn
Sovrn sovrn.com
Thousands of the world’s top publishers trust the Sovrn Platform, a complete set of data and monetization tools, to thrive on the open web.
Wikidata: online advertising technology firm
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Sovrn tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
7 of the 19 alternatives below have fewer, 7 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 2 tools
Visitor analytics
Counts and follows visits, usually with cookies.
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to Sovrn
Thumbs up if it’s a real alternative to Sovrn, thumbs down if it isn’t.
- 01
Programmatic Advertising | Supply-Side Platform - OpenX
Discover the world of programmatic advertising and how it revolutionizes digital marketing. Explore strategies to maximize your ad spend with OpenX.
Very close - 02
Publisher monetization company
Very close - 03
Magnite - The Largest Independent Sell-Side Advertising Company
The world's top publishers trust Magnite to help them drive more advertising revenue across every channel and format, including CTV.
Very close - 04
Home - Industry Leader In Affiliate Marketing Solutions | Skimlinks
Skimlinks is the leading commerce content monetization platform. Its technology automatically monetizes product links in commerce-related content
Very close - 05
Index Exchange - Accelerating the Evolution of Ad Technology
Grow advertising revenue and reach consumers on any screen through Index Exchange's global supply-side platform and ad technology solutions.
Very close - 06
Kueez | The Growth Platform for Modern Publishers
Kueez helps the world's leading publishers build new revenue streams, grow audiences and maximize monetization.
Very close - 07
Media.net | The Sell Side Platform for Greater Outcomes
We help brands and publishers leverage the best of programmatic, to achieve their goals across every screen.
Very close - 08
AdMatic GmbH – AI-Driven Advertising | Human-Centric Results
Very close - 09
Creative SSP for the Orchestration Era | TripleLift
Turn fragmented media into a coordinated system. TripleLift connects data, creative, and supply to drive measurable advertising outcomes.
Very close - 10
The Global Commerce Intelligence Platform
Make every shopping moment smarter with ads powered by commerce AI fueled by the world’s largest set of commerce data
Very close - 11
Verve | Let's make media better.
Verve is a global omnichannel advertising platform powered by premium direct supply. We illuminate, connect and activate high-fidelity signals to drive performance for brands and publishers.
Very close - 12
Adtelligent | Advertising Technology Company
Adtelligent Inc. is an advertising technology company providing solutions for publishers and advertisers: SSP / DSP / Ad Network / Header Bidding / Video player
Very close - 13
Equativ — The Global End-to-End Media Platform
From signal to outcomes, at scale. Equativ brings together advanced technology, consumer research, and data intelligence to foster improved user experiences and deliver enhanced results.
Very close - 14
Full-Stack Programmatic Ad Tech Company - SmartyAds
SmartyAds is a full-stack programmatic ad tech company which offers the best-in-class profitable ad monetization and media buying solutions for advertisers and publishers in the digital marketing industry
Very close - 15
Direct Connections to Streaming Video Inventory | FreeWheel
Directly access streaming video inventory from the world’s leading publishers, boosting your working media by reducing middlemen.
Very close - 16
Advertising Technology Company
Advertising Technology Company
Very close - 17
Raptive — Powering creator independence
CafeMedia and AdThrive are now Raptive, a new kind of company transforming creators into global brands and lasting businesses.
Very close - 18
Omnidex - AI-driven SSP
AI-powered SSP built for next-gen adtech. Maximize yield with real-time bidding, contextual targeting, and cookieless optimization. Lightning-fast and fully automated.
Very close - 19
Maximize Ad Performance with SSP & DSP Solutions | CPMStar
Discover CPMStar, the leading advertising technology platform offering innovative solutions like SSP for Publishers, Managed DSP, and Integrated Marketing Services. Maximize your ROI with us.
Very close - 20
Nexxen
Nexxen's advertising technology platform delivers performance powered by unique data and media, to help advertisers and publishers achieve their full-funnel goals.
Very close
Closest first, by how much each site’s offer resembles Sovrn’s. Trackers are counted the same way as above. Highlighted technologies are ones Sovrn uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Sovrn adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 19 technologies
- Neighbours
- k = 20
- Sites searched
- 9,192
- Vector
- 384-d
- Query
- 22 ms
Competitor map
Each alternative by how close its vector is to Sovrn’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- WordPress page source: /wp-content/
- JavaScript libraries
- jQuery asset https://code.jquery.com/jquery-3.3.1.min.js
- CSS & UI
- Bootstrap asset https://cdn.jsdelivr.net/npm/bootstrap@4.2.1/dist/css/bootstrap.min.css?ver=7.1.4
- Font Awesome asset https://use.fontawesome.com/
- Analytics
- Google Analytics page source: googletagmanager.com/gtag/js
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- CDN
- cdnjs asset https://cdnjs.cloudflare.com/ajax/libs/slick-carousel/1.9.0/slick.min.js?ver=1.0.1
- Cloudflare header cf-ray: a577b0e51a1362d2-HAM
- jsDelivr asset https://cdn.jsdelivr.net/
- Hosting
- WP Engine header x-powered-by: WP Engine
- Languages & backends
- PHP implied by WordPress (page source: /wp-content/)
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Microsoft 365 TXT MS=ms63287289
- DNS hosting
- NS1 NS dns3.p06.nsone.net
- SaaS tools (verified in DNS)
- Atlassian TXT atlassian-domain-verification=WjPXOTROrTxVNoEu3Mi7xC+I31Ijo4vxKgHa5z+…
- Canva TXT canva-site-verification=-eR1Ts4rI3C3x9wSIl31vw
- DocuSign TXT docusign=cd1fe2e0-3bd4-41e2-88fc-c01a39d7ab3a
- Google Search Console TXT google-site-verification=QGGWjNwJbTpCsrLvIOaSNvAxMOCM1NES8PA85bfJ0yc
- Slack TXT slack-domain-verification=cLSRefUWcpgfSFhRnrZjAzvv5aGGOs4oUpjVnE2H
What competitors use
Across the 20 closest sites.
- Google Search Console 17/20
- Google Workspace 16/20
- Google Tag Manager 15/20
- Cloudflare 14/20
- PHP 14/20
- WordPress 14/20
- HubSpot · not on sovrn.com 10/20
- Microsoft 365 10/20
- Apple Business · not on sovrn.com 9/20
- Atlassian 9/20
- jQuery 8/20
- DocuSign 6/20
- OpenAI · not on sovrn.com 6/20
- Google Analytics 6/20
- Google Fonts · not on sovrn.com 6/20
- Amazon Route 53 · not on sovrn.com 5/20