fullstory.com
Fullstory
Who runs Fullstory, what it tracks and what it costs, and the 20 closest digital experience analytics alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Contentsquare
Measured from Fullstory’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Fullstory01 · Who’s behind it
Who runs Fullstory
Fullstory fullstory.com
Fullstory helps companies understand and improve how humans and AI agents interact with digital experiences. It automatically captures every user interaction, giving businesses and their AI agents the context they need to spot problems, anticipate customer and employee needs, and fix friction points before they compound.
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Fullstory tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
10 of the 20 alternatives below have fewer, 5 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 3 tools
Session recording
Records clicks, scrolling and typing so the company can replay visits.
Marketing and email tracking
Links visits to email campaigns and customer profiles.
03 · Alternatives
Alternatives to Fullstory
Thumbs up if it’s a real alternative to Fullstory, thumbs down if it isn’t.
20 of the 60 sites closest to Fullstory match.
- 01
Contentsquare: AI-first experience platform
Contentsquare gives brands the intelligence to understand every human and agent journey — and the speed to turn every signal into better experiences.
Very close - 02
Digital Customer Experience Analytics - Glassbox
Glassbox provides digital customer experience analytics for web and mobile apps. Drive revenue, profitability & loyalty with optimized digital CX.
Very close - 03
Session Replay | Product Analytics | Error Tracking | LogRocket
LogRocket helps you understand problems affecting your users, so that you can get back to building great software.
Very close - 04
Experience Context for AI | Quantum Metric
Give AI the digital experience context it's missing. See what hurts conversion, drives support calls, and matters most, so teams and AI agents can act.
Very close - 05
Heap by Contentsquare is the only digital insights platform that shows everything users do on your site, revealing the "unknown unknowns" that stay invisible with other tools.
Very close - 06
Mouseflow | Behavior analytics for optimal website UX
Improve UX and conversions with website behavior analytics! Use session replay, heatmaps, and feedback to improve website user experience.
Very close - 07
Product Intelligence Platform for the AI Era | Mixpanel
Mixpanel is the product intelligence platform for the AI era, combining analytics, session replay, experiments, feature flags, and AI-powered insights.
Very close - 08
PostHog – Your product’s context layer
PostHog automatically diagnoses problems, fixes bugs, and generates pull requests – all without you having to prompt it.
Very close - 09
Amplitude | A new era for product teams
From analytics to feedback to code, Amplitude brings AI into every step of building self-improving products. Start free with 2M events per month.
Very close - 10
Pendo | Product Context for Your Apps and AI Agents
Pendo feeds product context to the apps and AI agents you build or buy, so you can understand your users, act where it counts, and drive adoption and revenue.
Very close - 11
Experience Management Software Platform – Medallia – Experience Management Software
Medallia's software platform provides keen insights to improve customer experience, contact center experience, employee experience and digital experience.
Very close - 12
Optimizely - AI to create and optimize digital experiences
Everything marketing and digital teams need to create content fast, test and personalize, and prove business impact.
Very close - 13
Similarweb: AI-Powered Digital Data Intelligence Solutions
Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.
Very close - 14
Web Analytics Made Easy - Statcounter
StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.
Very close - 15
Wingify | Digital Experience Optimization
Wingify is an AI-powered platform for Digital Experience Optimization that unifies experimentation, personalization, feature management, and behavior analytics. Trusted by 4000+ brands globally, it is the category leader since 15+ years
Very close - 16
AI-powered digital experiences that convert | Sitecore
Connect content, data, and personalization in one AI-powered platform. Stay visible where decisions happen and drive measurable business impact.
Very close - 17
Conviva | Real-Time Experience Intelligence for AI Agents
Conviva is the Quality of Experience platform for AI agents and streaming. Real-time agent analytics reveal what customers experience and what drives outcomes.
Very close - 18
Digital Experience Platform for Content, Community, Commerce | Acquia
Acquia provides the leading cloud platform for building, delivering, and optimizing digital experiences.
Very close - 19
Qualtrics XM AI: The Future of Experience Management - Qualtrics
Simulate customer and employee experiences before they happen, predict what comes next, and take intelligent action that drives better outcomes.
Very close - 20
Ihr Customer Experience Partner – InMoment DE
Das Ziel, Erfahrungen zu verbessern, ist der Grund für die Existenz von InMoment. Unsere Lösung heißt Experience Improvement (XI).
Very close
Closest first, by how much each site’s offer resembles Fullstory’s. Trackers are counted the same way as above. Highlighted technologies are ones Fullstory uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Fullstory adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 20 technologies
- Neighbours
- k = 60
- Sites searched
- 9,211
- Vector
- 384-d
- Query
- 38 ms
Competitor map
Each alternative by how close its vector is to Fullstory’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- Contentful page source: images.ctfassets.net
- JavaScript frameworks
- Analytics
- FullStory page source: fullstory.com/s/fs.js
- Marketing automation
- Live chat & support
- Zendesk TXT v=spf1 include:et._spf.pardot.com include:_spf.google.com include:mai…
- Payments
- Stripe TXT stripe-verification=2b17319407a8fbfff4aa4c99f6086bf06f9353cb651833fd8…
- Hosting
- Netlify header x-nf-request-id: 01M6R2TVS0YQSSDCZT5KD3TZBS
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Microsoft 365 TXT MS=ms90902102
- DNS hosting
- Google Cloud DNS NS ns-cloud-d2.googledomains.com
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=8f0fa4bf15b1a7b5bc88a4873e01199ca9c3662e0…
- Apple Business TXT apple-domain-verification=fpnL5jBmzuEu1reF
- Atlassian TXT atlassian-domain-verification=KQIhm6FrJUqV9v51+lhZOjaksk9XsbNUjaNay4X…
- DocuSign TXT docusign=38d0e286-0cf4-41da-a337-d8375bec0c3d
- Google Search Console meta google-site-verification: AGOAEpXO_N6ksAlBxnDA74szOdGW8mIKiD754eXLYHI
- Miro TXT miro-verification=dc69eeb2148e7701e00d374622e816bb4f21dee2
- Notion TXT notion-domain-verification=twML3k8Noxpo8lYoz6oEuxeOYfEVwlGd1DP6YA1bAks
- Zoom TXT ZOOM_verify_JFAyiCU0p0MBZzvsGmjtvp
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Google Workspace 17/20
- Google Tag Manager · not on fullstory.com 14/20
- Apple Business 13/20
- Microsoft 365 13/20
- Atlassian 11/20
- HubSpot · not on fullstory.com 11/20
- Cloudflare · not on fullstory.com 11/20
- Cloudflare DNS · not on fullstory.com 9/20
- React 9/20
- Zendesk 9/20
- PHP · not on fullstory.com 9/20
- OpenAI · not on fullstory.com 9/20
- DocuSign 8/20
- Marketo 8/20
- Next.js · not on fullstory.com 8/20