pendo.io

Pendo

Who runs Pendo, what it tracks and what it costs, and the 20 closest product analytics software alternatives.

Who’s behind it
Not stated
Online since
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Mixpanel

Measured from Pendo’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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01 · Who’s behind it

Who runs Pendo

Pendo pendo.io

Pendo feeds product context to the apps and AI agents you build or buy, so you can understand your users, act where it counts, and drive adoption and revenue.

Company
No imprint we could read
Hiring
Audience
In English

02 · Privacy

What Pendo tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

11 of the 20 alternatives below have fewer, 4 have more.

Privacy-friendly alternatives →
Cookie banner
OneTrust
US company
4 tools
  • Visitor analytics

    Counts and follows visits, usually with cookies.

  • Marketing and email tracking

    Links visits to email campaigns and customer profiles.

  • Tag manager

    Loads further tracking scripts, which we can’t always see.

  • Third-party embeds

    Videos, maps or fonts from other companies, which receive the visitor’s IP address.

03 · Alternatives

Alternatives to Pendo

Thumbs up if it’s a real alternative to Pendo, thumbs down if it isn’t.

Fewer trackers than PendoNo ad trackersRegistered in the EUFree planOnly in English
  1. 01
    Mixpanel mixpanel.com Top 1K English Free plan 4 trackers

    Product Intelligence Platform for the AI Era | Mixpanel

    Mixpanel is the product intelligence platform for the AI era, combining analytics, session replay, experiments, feature flags, and AI-powered insights.

    Compare Mixpanel with Pendo →
  2. 02
    Amplitude amplitude.com Top 1K English Free plan 4 trackers

    Amplitude | A new era for product teams

    From analytics to feedback to code, Amplitude brings AI into every step of building self-improving products. Start free with 2M events per month.

    Compare Amplitude with Pendo →
  3. 03
    heap.io English 2 trackers

    Heap by Contentsquare is the only digital insights platform that shows everything users do on your site, revealing the "unknown unknowns" that stay invisible with other tools.

    Compare heap.io with Pendo →
  4. 04
    WalkMe walkme.com Top 10K English 5 trackers

    WalkMe - Digital Adoption Platform | AI That Delivers Real ROI

    WalkMe makes enterprise AI work by overlaying every application with real-time context, cross-app workflows, and automation. See software usage, guide your people, and prove AI ROI.

    Compare WalkMe with Pendo →
  5. 05
    Whatfix whatfix.com English 2 trackers

    Whatfix | AI-Powered Digital Adoption Platform

    Guide users in-app with Whatfix. Provide simulation training, track adoption, and drive outcomes across enterprise software investments.

    Compare Whatfix with Pendo →
  6. 06
    PostHog posthog.com Top 10K English 2 trackers

    PostHog – Your product’s context layer

    PostHog automatically diagnoses problems, fixes bugs, and generates pull requests – all without you having to prompt it.

    Compare PostHog with Pendo →
  7. 07
    Appcues appcues.com English 2 trackers

    Appcues | AI-Powered Customer Engagement Platform

    Appcues is an AI-powered customer engagement platform that triggers in-app, email, and push experiences right when users are paying attention.

    Compare Appcues with Pendo →
  8. 08
    Productboard productboard.com English 2 trackers

    The Agentic Product Management System | Productboard

    Productboard is the only comprehensive agentic product management system built for product makers. Understand customers, prioritize features, and ship the right thing.

    Compare Productboard with Pendo →
  9. 09
    Userpilot userpilot.com English 3 trackers

    Product Growth Platform | Userpilot

    Userpilot is the AI-powered, no-code product growth platform that helps teams onboard users, drive feature adoption, and boost retention across web and mobile.

    Compare Userpilot with Pendo →
  10. 10
    ThinkingAI thinkingdata.cn Top 10K Chinese 3 trackers

    ThinkingAI - 企业级 AI Agent 平台 | 智能数据分析与自动化运营

    ThinkingAI 是企业级 AI Agent 平台,将数据洞察转化为自动化行动。帮助企业构建数据分析、智能运营、A/B 测试和自定义自动化的 AI Agent 团队,已服务 1500+ 全球企业。

    Compare ThinkingAI with Pendo →
  11. 11
    Userlane userlane.com English 1 tracker

    Userlane | Software Adoption Platform for Regulated Industries

    Userlane is the software adoption platform for healthcare, financial services, manufacturing, and pharma. See where applications create friction, fix it in context, and prove it worked.

    Compare Userlane with Pendo →
  12. 12
    Countly countly.com English No trackers

    Countly · Product intelligence as infrastructure

    Private product intelligence across all your data. Analytics, engagement and AI in one platform you can self-host on your own infrastructure.

    Compare Countly with Pendo →
  13. 13
    UserVoice uservoice.com Top 10K English 2 trackers

    AI Customer Feedback Platform for Enterprise | UserVoice

    UserVoice is the AI-powered customer feedback platform for enterprise. Capture feedback anywhere, weigh it by revenue, and close the loop. Rated 4.5/5 on G2 from 240+ reviews.

    Compare UserVoice with Pendo →
  14. 14
    Contentsquare contentsquare.com English 3 trackers

    Contentsquare: AI-first experience platform

    Contentsquare gives brands the intelligence to understand every human and agent journey — and the speed to turn every signal into better experiences.

    Compare Contentsquare with Pendo →
  15. 15
    LogRocket logrocket.com English 2 trackers

    Session Replay | Product Analytics | Error Tracking | LogRocket

    LogRocket helps you understand problems affecting your users, so that you can get back to building great software.

    Compare LogRocket with Pendo →
  16. 16
    Fullstory fullstory.com Top 10K English 3 trackers

    Fullstory | The Intelligent Digital Experience Company

    Fullstory helps companies understand and improve how humans and AI agents interact with digital experiences. It automatically captures every user interaction, giving businesses and their AI agents the context they need to spot problems, anticipate customer and employee needs, and fix friction points before they compound.

    Compare Fullstory with Pendo →
  17. 17
    Ahrefs ahrefs.com Top 10K English 7 trackers

    Ahrefs—AI Marketing Platform Powered by Big Data

    We help marketers drive visibility across AI search, SEO, content, and social – with the largest AI and search databases online.

    Compare Ahrefs with Pendo →
  18. 18
    Similarweb similarweb.com Top 10K English 3 trackers

    Similarweb: AI-Powered Digital Data Intelligence Solutions

    Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.

    Compare Similarweb with Pendo →
  19. 19
    ThoughtSpot thoughtspot.com English 2 trackers

    ThoughtSpot Agentic Analytics Platform

    Transform insights into action with the ThoughtSpot Agentic Analytics Platform—AI agents, automated insights, and embedded intelligence.

    Compare ThoughtSpot with Pendo →
  20. 20
    Linear linear.app English Free plan 1 tracker

    Linear – The system for product development

    Purpose-built for planning and building products with AI agents.

    Compare Linear with Pendo →

Closest first, by how much each site’s offer resembles Pendo’s. Trackers are counted the same way as above. Highlighted technologies are ones Pendo uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Pendo adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 22 technologies
Neighbours
k = 20
Sites searched
9,195
Vector
384-d
Query
69 ms

Competitor map

Each alternative by how close its vector is to Pendo’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

ThinkingAIUserpilotProductboardAppcuesPostHogWhatfixWalkMeheap.ioAmplitudeMixpanel

Built with

JavaScript frameworks
  • Next.js header x-powered-by: Next.js
  • React implied by Next.js (header x-powered-by: Next.js)
JavaScript libraries
  • jQuery asset https://code.jquery.com/jquery-3.7.1.min.js
Fonts
Analytics
Tag managers
Marketing automation
  • HubSpot TXT hubspot-developer-verification=YjU0OTM2ZDUtOTE2Mi00OTRjLTg1OTUtZjUwYj…
Cookie consent
  • OneTrust page source: cdn.cookielaw.org
Hosting
  • Vercel header x-vercel-id: fra1::iad1::kbbjk-1794476658434-fd0c354815ee
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=0464dd56ff69a077c0d8bbee8c8e245f68bd41112…
  • Apple Business TXT apple-domain-verification=ySUpulB6B62zv6Ww
  • Atlassian TXT atlassian-domain-verification=haPUq2rY+fPmNyu5fCrMq257k+26DqpNo9RZona…
  • DocuSign TXT docusign=144e8912-1f35-42ea-9b7c-1c0f3350d15e
  • Google Search Console meta google-site-verification: 1EyfdYqh8v5CZz1pAO8vUYCGA0dIf_sFUDZeJGHVrMQ
  • Meta Business Suite TXT facebook-domain-verification=6jt10dejylph4fztu78gwqv5antj2b
  • Miro TXT miro-verification=ff002c24dc72e8902e28e6aa247e42868e0d2a25
  • Notion TXT notion-domain-verification=kJSlM8YgYQevzjt4AtIvjRrqKaXmwfgDVTB0Uo0k2OX
  • OpenAI TXT openai-domain-verification=dv-PlU1U64r3swfbfEnu4Wyfzh2
  • Slack TXT slack-domain-verification=OCwewNvPyVSZLlwapK5Ld9xptTdZA3DmB9LDYBDI

Sitemaps

, 455 of them guides, blog or magazine pages.