edaa.eu

EDAA

Who runs EDAA, what it tracks and what it costs, and the 20 closest advertising self-regulation alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
youradchoices.ca

Measured from EDAA’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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Visit EDAA

01 · Who’s behind it

Who runs EDAA

EDAA edaa.eu

Discover EDAA's cross-industry solutions to ensure a consistent European approach to transparency in digital advertising.

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What EDAA tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

15 of the 18 alternatives below have fewer, 1 have more.

Privacy-friendly alternatives →
Cookie banner
None found
US company
3 tools
  • Visitor analytics

    Counts and follows visits, usually with cookies.

  • Tag manager

    Loads further tracking scripts, which we can’t always see.

  • Third-party embeds

    Videos, maps or fonts from other companies, which receive the visitor’s IP address.

03 · Alternatives

Alternatives to EDAA

Thumbs up if it’s a real alternative to EDAA, thumbs down if it isn’t.

Fewer trackers than EDAANo ad trackersRegistered in the EUFree planOnly in English
  1. 01
    youradchoices.ca English 1 tracker

    AdChoices in Canada - Learn about the blue icon & your choices

    Most online ads are not targeted to you as an individual but rather to data categories such as your probable demographics.

    Compare youradchoices.ca with EDAA →
  2. 02
    The NAI thenai.org Top 10K English 2 trackers

    Home - The NAI: Network Advertising Initiative

    The Network Advertising Initiative is an industry trade group founded in 2000 that develops self-regulatory standards for online advertising.

    Compare The NAI with EDAA →
  3. 03
    DOI.org query endpoint doi.org Top 1K English No trackers

    Home Page

    API endpoint

    Compare DOI.org query endpoint with EDAA →
  4. 04
    Oesterreich.gv.at oesterreich.gv.at English No trackers

    Homepage of oesterreich.gv.at

    Austria's eGovernment portal

    Compare Oesterreich.gv.at with EDAA →
  5. 05
    European Digital Rights edri.org English 1 tracker

    European Digital Rights (EDRi)

    The EDRi network is a collective of NGOs, experts, advocates and academics working to defend and advance digital rights across the continent.

    Compare European Digital Rights with EDAA →
  6. 06
    FCA fca.org.uk English 1 tracker

    Financial Conduct Authority | FCA

    The FCA enables a fair and thriving financial services market, for the good of consumers and the economy.

    Compare FCA with EDAA →
  7. 07
    Fight for the Future fightforthefuture.org English No trackers

    Fight for the Future

    Who are we? We are a group of artists, engineers, activists, and technologists who have been behind the largest online protests in human history, channeling Internet outrage into political power to win public interest victories previously thought to be impossible. We fight for a future where technology is a force for liberation— not oppression. Battle […]

    Compare Fight for the Future with EDAA →
  8. 08
    CNIL cnil.fr Top 10K English 1 tracker

    Homepage | CNIL

    national French data protection authority

    Compare CNIL with EDAA →
  9. 09
    Financial Industry Regulatory Authority finra.org English 1 tracker

    A vibrant market is at its best when it works for everyone | FINRA.org

    A vibrant market is at its best when it works for everyone. Join the Industry or Take an Exam Register Have Questions or Concerns? Contact Us Look up FINRA Disciplinary Actions Search Cases Research a Broker or Firm Search Brokercheck Featured Report / Study 2026 Industry Snapshot In an effort to increase public awareness and understanding about the broad range of FINRA-registered firms and individuals, FINRA shares an annual snapshot of some of the data collected in the course of our work. Read More Report / Study 2026 FINRA Annual Regulatory Oversight Report The 2026 FINRA Annual Regulatory

    Compare Financial Industry Regulatory Authority with EDAA →
  10. 10
    Utiq utiq.com English No trackers

    Utiq enables responsible digital marketing - Utiq

    Utiq delivers an Authentic Consent Service, giving users simple and easy control over their data

    Compare Utiq with EDAA →
  11. 11
    Privacy Guides privacyguides.org English No trackers

    Privacy Guides

    Established in 2021, Privacy Guides is the largest impartial, non-profit media outlet focused on finding privacy tools and learning about protecting your digital life.

    Compare Privacy Guides with EDAA →
  12. 12
    ORCID orcid.org Top 10K English No trackers

    ORCID

    non-profit organization that issues ORCID Identifiers

    Compare ORCID with EDAA →
  13. 13
    Weborama weborama.com English 3 trackers

    Weborama - From Data to Value

    Turn intent into a living, measurable signal across the entire customer journey — powered by AI, 200M+ profiles and 3 billion signals analysed continuously.

    Compare Weborama with EDAA →
  14. 14
    Criteo criteo.com Top 1K English 1 tracker

    The Global Commerce Intelligence Platform

    Make every shopping moment smarter with ads powered by commerce AI fueled by the world’s largest set of commerce data

    Compare Criteo with EDAA →
  15. 15
    Sovrn sovrn.com English 2 trackers

    The Publisher Technology Platform | Sovrn

    Thousands of the world’s top publishers trust the Sovrn Platform, a complete set of data and monetization tools, to thrive on the open web.

    Compare Sovrn with EDAA →
  16. 16
    ID5 id5.io English 1 tracker

    Adaptive Identity for Omnichannel Advertising - ID5

    Turning fragmented signals into a scalable identity framework, making advertising addressable and measurable across channels

    Compare ID5 with EDAA →
  17. 17
    Innovid innovid.com Top 10K English 2 trackers

    The premier global independent, omnichannel advertising platform | Innovid

    Innovid empowers advertisers and publishers to create, deliver, measure, and optimize their ad and social experiences that drive consumer connections and business growth.

    Compare Innovid with EDAA →
  18. 18
    Appier appier.com English 2 trackers

    Appier | Empowering Businesses to Turn AI into ROI

    Comprehensive AI-Powered Solutions: Smoother Operations. Elevated Customer Experience. Better Performance.

    Compare Appier with EDAA →
  19. 19
    Ezoic ezoic.com English 2 trackers

    Ezoic — Grow on the open web

    Billions of people visit premium websites and web apps every day. Ezoic puts your brand in front of them with bidsystem.ai.

    Compare Ezoic with EDAA →
  20. 20
    trustedstack.com Top 10K English No trackers

    Advertising Technology Company

    Advertising Technology Company

    Compare trustedstack.com with EDAA →

Closest first, by how much each site’s offer resembles EDAA’s. Trackers are counted the same way as above. Highlighted technologies are ones EDAA uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what EDAA adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 16 technologies
Neighbours
k = 20
Sites searched
9,195
Vector
384-d
Query
26 ms

Competitor map

Each alternative by how close its vector is to EDAA’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

InnovidCriteoWeboramaORCIDUtiqCNILOesterreich.gv.atDOI.org query endpointThe NAIyouradchoices.ca

Built with

CMS
JavaScript libraries
  • jQuery asset https://edaa.eu/wp-includes/js/jquery/jquery.min.js?ver=3.7.1
CSS & UI
  • Bootstrap asset https://edaa.eu/wp-content/plugins/accordion-pro/assets/js/bootstrap.js?ver=8202945015b03…
  • Font Awesome asset https://edaa.eu/wp-content/plugins/accordion-pro/assets/css/font-awesome/css/font-awesome…
Fonts
Analytics
  • Matomo page source: _paq.push(
Tag managers
Security
  • reCAPTCHA page source: google.com/recaptcha/api.js
Web servers
Languages & backends
  • PHP implied by WordPress (page source: /wp-content/)
Video
Email hosting
Email delivery
  • Brevo TXT brevo-code:b97129f7f55bc549c7f066a559740f52
  • SendGrid TXT v=spf1 include:_spf.google.com include:app.aventri.com include:sendgr…
DNS hosting
SaaS tools (verified in DNS)