Zalando

01 · Who’s behind it

Who runs Zalando

Zalando zalando.se

Shoppa det senaste trenderna inom kläder, skor, accessoarer & beauty online | Zalando

Company

No imprint we could read

Online since

Not in the Internet Archive

Audience

In Swedish

02 · Privacy

What Zalando tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

1. 01
   About You aboutyou.com

   German online fashion retailer

   • Apple Business
   • DocuSign
   • Google Search Console
   • Google Workspace
   • Meta Business Suite
   • Microsoft 365

   0 say About You is a good alternative to Zalando 0 say About You isn’t a real alternative to Zalando

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2. 02
   ASOS asos.com Top 10K

   British online fashion and beauty retailer

   • Adobe
   • Apple Business
   • DocuSign
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365

   0 say ASOS is a good alternative to Zalando 0 say ASOS isn’t a real alternative to Zalando

   Comment

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3. 03
   Lamoda lamoda.ru

   Russian online clothing store

   • Google Search Console
   • Google Workspace
   • Meta Business Suite
   • Microsoft 365
   • Atlassian
   • nginx

   0 say Lamoda is a good alternative to Zalando 0 say Lamoda isn’t a real alternative to Zalando

   Comment

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4. 04
   Zalora zalora.com.ph English 2 trackers

   ZALORA Philippines: Asia's Fashion Expert Online

   Best Fashion, Beauty & Luxury Online Shopping in the Philippines | Nationwide Shipping ✓ Cash On Delivery ✓ 30-Day Free Returns (T&C apply) ✓ 100% Authentic

   • Google Search Console
   • Google Workspace
   • Meta Business Suite
   • Amazon Route 53
   • Amazon CloudFront
   • Contentful

   0 say Zalora is a good alternative to Zalando 0 say Zalora isn’t a real alternative to Zalando

   Comment

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5. 05
   Wehkamp wehkamp.nl

   Dutch online retailer for fashion, home & living and beauty

   • Apple Business
   • Google Search Console
   • Microsoft 365
   • Atlassian
   • Cloudflare
   • Cloudflare DNS

   0 say Wehkamp is a good alternative to Zalando 0 say Wehkamp isn’t a real alternative to Zalando

   Comment

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6. 06
   The Iconic theiconic.com.au Top 10K English

   Australian online fashion retailer

   • Apple Business
   • DocuSign
   • Google Search Console
   • Google Workspace
   • Microsoft 365
   • Miro

   0 say The Iconic is a good alternative to Zalando 0 say The Iconic isn’t a real alternative to Zalando

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7. 07
   Shein shein.com Top 1K English No trackers

   Women's & Men's Clothing, Shop Online Fashion | SHEIN

   From shoes to clothing, from sports equipment to accessories. All fashion inspiration & the latest trends can be found online at SHEIN

   • Apple Business
   • Google Search Console
   • Microsoft 365
   • Amazon Route 53
   • Firebase
   • Vue.js

   0 say Shein is a good alternative to Zalando 0 say Shein isn’t a real alternative to Zalando

   Comment

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8. 08
   H&M hm.com Top 1K

   Swedish multinational clothing-retail company

   • Adobe
   • Akamai
   • Apple Business
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365

   0 say H&M is a good alternative to Zalando 0 say H&M isn’t a real alternative to Zalando

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9. 09
   Sinsay sinsay.com Top 10K English 1 tracker

   Select your country - Sinsay - Great fashion, Great prices!

   Welcome to Sinsay online store. Your place to shop women, men and kids fashion. Choose your country and enjoy great fashion at great prices!

   • Google Search Console
   • Microsoft 365
   • Akamai Edge DNS
   • Cookiebot
   • Dynamic Yield
   • Google Maps

   0 say Sinsay is a good alternative to Zalando 0 say Sinsay isn’t a real alternative to Zalando

   Comment

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10. 10
    OTTO otto.de Top 1K German No trackers

    OTTO - Mode, Möbel & Technik » Zum Online-Shop

    OTTO Online-Shop » Viele Marken ✓ Tolle Angebote ✓ Top Service » Ratenkauf ✓ Kauf auf Rechnung ✓ Altgeräte-Mitnahme ✓ Aufbauservice ✓ Jetzt shoppen!

    • Adobe
    • Apple Business
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Miro

    0 say OTTO is a good alternative to Zalando 0 say OTTO isn’t a real alternative to Zalando

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11. 11
    Boohoo Group boohoo.com English 2 trackers

    boohoo | Womens and Mens Clothes | Shop Online Fashion

    Shop boohoo's range of women's and men's clothing for the latest fashion pieces you need to be adding-to-basket, with 100s of new styles landing every day!

    • Google Search Console
    • Google Workspace
    • Microsoft 365
    • Amazon Route 53
    • AB Tasty
    • Amazon SES

    0 say Boohoo Group is a good alternative to Zalando 0 say Boohoo Group isn’t a real alternative to Zalando

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12. 12
    Tradera tradera.se Swedish 1 tracker

    Tradera | Köp & sälj begagnat & second hand

    Sveriges största cirkulära marknad. Köp & sälj begagnat & second hand, enkelt & hållbart. Mode, Inredning, Elektronik, Motor, Samlarobjekt & mer | Tradera.

    • Google Search Console
    • Google Workspace
    • Microsoft 365
    • Didomi
    • Fastly
    • Google Cloud DNS

    0 say Tradera is a good alternative to Zalando 0 say Tradera isn’t a real alternative to Zalando

    Comment

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13. 13
    Next next.co.uk Top 10K

    British retailer

    • Adobe
    • Akamai
    • Apple Business
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365

    0 say Next is a good alternative to Zalando 0 say Next isn’t a real alternative to Zalando

    Comment

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14. 14
    BAUR baur.de German No trackers

    BAUR Online Shop | Mode, Möbel & Technik 💛

    lll➤ zum Online-Shop lll➤ Über 4.000 Marken ✅ Kauf auf Rechnung & Raten ▷ PAYBACK Punkte sammeln ✅ Neukunden-Rabatt + Gratis Versand

    • Adobe
    • Google Search Console
    • Microsoft 365
    • Miro
    • Atlassian
    • Bing Webmaster Tools

    0 say BAUR is a good alternative to Zalando 0 say BAUR isn’t a real alternative to Zalando

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15. 15
    blocket blocket.se Top 10K Swedish 3 trackers

    Nytt och begagnat, köp och sälj på Blocket – alltid en bra affär

    På Blocket kan du köpa och sälja allt mellan himmel och jord, oavsett pris eller storlek. Vi hjälper dig att hitta den perfekta begagnade soffan eller köpa din drömbil.

    • Google Search Console
    • Google Workspace
    • Amazon Route 53
    • Amazon SES
    • Contentful
    • Google Ad Manager

    0 say blocket is a good alternative to Zalando 0 say blocket isn’t a real alternative to Zalando

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16. 16
    IKEA ikea.com Top 1K English No trackers

    Hej! Welcome to IKEA Global

    Furniture, home accessories, design ideas and inspiration for big dreams and small budgets. A better everyday life begins at home!

    • Adobe
    • Apple Business
    • Google Search Console
    • Microsoft 365
    • OpenAI
    • Astro

    0 say IKEA is a good alternative to Zalando 0 say IKEA isn’t a real alternative to Zalando

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17. 17
    Elgiganten elgiganten.se

    Swedish / Danish consumer electronics retailer

    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Astro
    • Azure DNS
    • Mailjet

    0 say Elgiganten is a good alternative to Zalando 0 say Elgiganten isn’t a real alternative to Zalando

    Comment

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18. 18
    Central Chidlom central.co.th English 1 tracker

    Central Online | 11.11 | up to 70% + Extra 25% Coupon

    The biggest 11.11 Sale of 2026 is here! Shop top brands with up to 70% off, plus an extra 25% off with coupons. Free nationwide delivery.

    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Salesforce
    • Algolia
    • Atlassian

    0 say Central Chidlom is a good alternative to Zalando 0 say Central Chidlom isn’t a real alternative to Zalando

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19. 19
    Amazon amazon.it Top 1K No trackers

    American multinational technology company

    • Adobe
    • Akamai
    • Akamai Bot Manager
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365

    0 say Amazon is a good alternative to Zalando 0 say Amazon isn’t a real alternative to Zalando

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20. 20
    Webhallen webhallen.com Swedish 2 trackers

    För gamers och teknikentusiaster | Webhallen

    Swedish online retailer

    • Apple Business
    • Microsoft 365
    • Atlassian
    • Bing Webmaster Tools
    • Cloudflare
    • Cloudflare Web Analytics

    0 say Webhallen is a good alternative to Zalando 0 say Webhallen isn’t a real alternative to Zalando

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Closest first, by how much each site’s offer resembles Zalando’s. Trackers are counted the same way as above. Highlighted technologies are ones Zalando uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Zalando adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.