wealthfront.com

Wealthfront

Who runs Wealthfront, what it tracks and what it costs, and the 20 closest robo-advisor alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Betterment

Measured from Wealthfront’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

We’ll send a link to confirm. Your address is only used for these alerts.

Visit Wealthfront

01 · Who’s behind it

Who runs Wealthfront

Wealthfront wealthfront.com

Wealthfront makes building wealth easy. Earn 3.55% APY on your uninvested cash and invest in expert-built, automated portfolios of stocks, bonds, and ETFs.

Wikidata: automated investment service firm

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Wealthfront tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

tracker that follows visitors

7 of the 18 alternatives below have fewer, 7 have more.

Privacy-friendly alternatives →
Cookie banner
None found
US company
1 tool

03 · Alternatives

Alternatives to Wealthfront

Thumbs up if it’s a real alternative to Wealthfront, thumbs down if it isn’t.

Fewer trackers than WealthfrontNo ad trackersRegistered in the EUFree planOnly in English
  1. 01
    Betterment betterment.com English 2 trackers

    Betterment | Automated investing & Financial planning

    Betterment can help grow your money by making saving and investing easy. Invest in a tailored portfolio, set buckets for your goals, and earn rewards.

    Compare Betterment with Wealthfront →
  2. 02
    Stash stash.com English 1 tracker

    Stash | The Financial Advisor for Everyone

    Meet the financial advisor for everyone. Stash gives you expert guidance, easy investing, and a clear plan for what to do next. All for $12/month.

    Compare Stash with Wealthfront →
  3. 03
    Acorns acorns.com Top 10K English 3 trackers

    Easy Investing App For Saving & Growing Your Money | Acorns

    Acorns is a financial wellness app that helps individuals and families save, invest, and grow money automatically through simple, everyday habits.

    Compare Acorns with Wealthfront →
  4. 04
    SoFi sofi.com

    American financial services company

    Compare SoFi with Wealthfront →
  5. 05
    Charles Schwab Corporation schwab.com Top 10K English No trackers

    Charles Schwab

    American financial services company

    Compare Charles Schwab Corporation with Wealthfront →
  6. 06
    Empower empower.com English 2 trackers

    Empower | Invest well. Live a little.™

    Our vision is to transform financial lives through advice, people and technology. Our mission is to empower financial freedom for all.

    Compare Empower with Wealthfront →
  7. 07
    Vanguard vanguard.com Top 10K English No trackers

    Mutual funds, IRAs, ETFs, 401(k) plans, and more | Vanguard

    Vanguard is one of the world's largest investment companies with 30 million investors changing the way the world invests.

    Compare Vanguard with Wealthfront →
  8. 08
    Fidelity Investments fidelity.com Top 10K English No trackers

    Fidelity International Usage Agreement

    US American multinational financial services corporation

    Compare Fidelity Investments with Wealthfront →
  9. 09
    XTB xtb.com English 3 trackers

    XTB - Investing, Savings, Trading | XTB

    Unlock the power of investing, financial planning, and trading with XTB. Explore intuitive tools, market insights, and strategies to build your financial future today!

    Compare XTB with Wealthfront →
  10. 10
    Merrill Edge merrilledge.com English 1 tracker

    Online Investing, Stock Trading, and Brokerage - Merrill Edge

    Merrill Edge offers a wide range of investment products and advice, including brokerage and retirement accounts, online trading, and financial research.

    Compare Merrill Edge with Wealthfront →
  11. 11
    BlackRock blackrock.com Top 10K German 1 tracker

    Vermögensverwaltung und Finanzdienstleistungen | BlackRock

    Seit über 30 Jahren arbeitet BlackRock daran, die Wirtschaft zu stärken und Anlegern zu ihren finanziellen Zielen zu verhelfen.

    Compare BlackRock with Wealthfront →
  12. 12
    Robinhood robinhood.com Top 10K English No trackers

    Explore Classic Stock Tokens & Crypto | Robinhood EU

    From Classic Stock Tokens to crypto – buy, sell, and manage it all in one place with Robinhood EU. Start investing today with as little as €1.

    Compare Robinhood with Wealthfront →
  13. 13
    Amundi amundi.com English 1 tracker

    Amundi, the European leading asset manager | Amundi | Amundi

    Amundi, Europe’s leading asset manager, serves +200M clients worldwide with responsible, innovative, and tailored investment solutions.

    Compare Amundi with Wealthfront →
  14. 14
    Moneylion moneylion.com English No trackers

    MoneyLion Official Site | Borrow, Earn, Win, & Learn About Money

    Borrow, earn, win, and learn about money with the #1 finance app in the App Store.

    Compare Moneylion with Wealthfront →
  15. 15
    brigit.com English 2 trackers

    Brigit - Get your finances on track

    Get cash fast. Build credit while saving. No credit check, no late fees, no tipping. Join over 15 million Brigit app users.

    Compare brigit.com with Wealthfront →
  16. 16
    Trading 212 UK Limited trading212.com

    stock exchange

    Compare Trading 212 UK Limited with Wealthfront →
  17. 17
    UBS ubs.com Top 10K English No trackers

    Our financial services in your country | UBS Germany

    UBS is a global firm providing financial services in over 50 countries. Visit our site to find out what we offer in Germany.

    Compare UBS with Wealthfront →
  18. 18
    NerdWallet nerdwallet.com Top 10K English No trackers

    NerdWallet: Finance smarter

    NerdWallet makes it easy to find the right financial product for you. Our Nerds do all the research so you don’t have to.

    Compare NerdWallet with Wealthfront →
  19. 19
    Koyfin koyfin.com English 3 trackers

    Comprehensive financial data analysis - Koyfin

    Koyfin provides tools for advisors and investors to research markets, analyze portfolios, and create client-ready reports in one place. Koyfin covers equities, ETFs, mutual funds, forex, bonds, etc.

    Compare Koyfin with Wealthfront →
  20. 20
    ssga.com English 2 trackers

    State Street Investment Management

    State Street Global Advisors is now State Street Investment Management. We create original solutions and better outcomes for all investors.

    Compare ssga.com with Wealthfront →

Closest first, by how much each site’s offer resembles Wealthfront’s. Trackers are counted the same way as above. Highlighted technologies are ones Wealthfront uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Wealthfront adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 13 technologies
Neighbours
k = 20
Sites searched
9,192
Vector
384-d
Query
45 ms

Competitor map

Each alternative by how close its vector is to Wealthfront’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

BlackRockXTBFidelity InvestmentsVanguardEmpowerCharles Schwab CorporationSoFiAcornsStashBetterment

Built with

JavaScript frameworks
  • Next.js page source: /_next/static/
  • React implied by Next.js (page source: /_next/static/)
Advertising
Live chat & support
  • Zendesk TXT v=spf1 ip4:38.127.226.0/24 ip4:162.251.144.0/23 ip4:54.201.112.54/32 …
CDN
  • Fastly header x-served-by: cache-bfi-krnt7300034-BFI, cache-bfi-krnt7300114-BFI, cache…
Email hosting
Email delivery
  • SendGrid TXT v=spf1 ip4:38.127.226.0/24 ip4:162.251.144.0/23 ip4:54.201.112.54/32 …
DNS hosting
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=363f4cb3fefa172abc3151efa456cc677694432fe…
  • Apple Business TXT apple-domain-verification=RzKdHYdmeYSmma2O
  • DocuSign TXT docusign=feb6fa44-294f-417a-b4fe-dde1a2aa70b0
  • Google Search Console TXT google-site-verification=sGthkhtnecn9xaFpmCJqK-QB6XmHBUK6YgUUfsPjHI8
  • Meta Business Suite TXT facebook-domain-verification=drloaetw5s8ivym12ijjhgj0r2t2ss