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serpstat.com

Serpstat

Who runs Serpstat, what it tracks and what it costs, and the 20 closest SEO software alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
SpyFu

Measured from Serpstat’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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01 · Who’s behind it

Who runs Serpstat

Serpstat serpstat.com

Boost your online presence with Serpstat ➤ A powerful tool for ✓ Backlinks Analysis ✓ Rank Tracking ✓ Keyword Research ✓ Competitor Analysis ✓ Site Audit

Wikidata: Ukrainian SEO software company

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Serpstat tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

7 of the 19 alternatives below have fewer, 7 have more.

Privacy-friendly alternatives →
Cookie banner
None found
US company
2 tools

  • A/B testing

    Shows visitors different versions of the page to see which works better.

  • Tag manager

    Loads further tracking scripts, which we can’t always see.

  • Third-party embeds

    Videos, maps or fonts from other companies, which receive the visitor’s IP address.

03 · Alternatives

Alternatives to Serpstat

Thumbs up if it’s a real alternative to Serpstat, thumbs down if it isn’t.

Fewer trackers than SerpstatNo ad trackersRegistered in the EUFree planOnly in English

3 of the 60 sites closest to Serpstat match.

  1. 01
    Semrush semrush.com Top 10K English Free plan 2 trackers

    Semrush: Your Unfair Advantage for Growing Brand Visibility

    Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.

    Compare Semrush with Serpstat →
  2. 02
    Mixpanel mixpanel.com Top 1K English Free plan 4 trackers

    Product Intelligence Platform for the AI Era | Mixpanel

    Mixpanel is the product intelligence platform for the AI era, combining analytics, session replay, experiments, feature flags, and AI-powered insights.

    Compare Mixpanel with Serpstat →
  3. 03
    Amplitude amplitude.com Top 1K English Free plan 4 trackers

    Amplitude | A new era for product teams

    From analytics to feedback to code, Amplitude brings AI into every step of building self-improving products. Start free with 2M events per month.

    Compare Amplitude with Serpstat →

Closest first, by how much each site’s offer resembles Serpstat’s. Trackers are counted the same way as above. Highlighted technologies are ones Serpstat uses too. Votes and comments come from visitors and don’t change the order.

04 · History

What changed

Price and policy history →

No changes yet. Each new crawl is compared with the last one, and what Serpstat adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 10 technologies
Neighbours
k = 60
Sites searched
9,201
Vector
384-d
Query
32 ms

Competitor map

Each alternative by how close its vector is to Serpstat’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

AmplitudeMixpanelSemrush

Built with

Fonts
Tag managers
A/B testing
  • VWO page source: dev.visualwebsiteoptimizer.com
Web servers
  • nginx header server: nginx
Languages & backends
  • Express header x-powered-by: Express
Email hosting
Email delivery
  • Amazon SES TXT v=spf1 ip4:94.130.219.158 include:mxsspf.sendpulse.com include:spf2.e…
DNS hosting
SaaS tools (verified in DNS)
  • Google Search Console TXT google-site-verification=9ekjAnG_WEQeVKjLYu0CODWJMlXpL-x4rGt77pNscgk
  • OpenAI TXT openai-domain-verification=dv-XqLOkMn8dzHdPw3JFQq4RKD8