Primark

01 · Who’s behind it

Who runs Primark

Primark primark.com

Wikidata: Irish clothing retailer

Company

No imprint we could read

Online since

Not in the Internet Archive

Audience

In English

02 · Privacy

What Primark tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

We can’t read primark.com’s homepage (too little text on the homepage), so it’s compared on what Wikidata and Wikipedia say about it.

1. 01
   H&M hm.com Top 1K

   Swedish multinational clothing-retail company

   • Apple Business
   • Atlassian
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Miro

   0 say H&M is a good alternative to Primark 0 say H&M isn’t a real alternative to Primark

   Comment

   Compare H&M with Primark →
   Very close
2. 02
   Shein shein.com Top 1K English No trackers

   Women's & Men's Clothing, Shop Online Fashion | SHEIN

   From shoes to clothing, from sports equipment to accessories. All fashion inspiration & the latest trends can be found online at SHEIN

   • Apple Business
   • Google Search Console
   • Microsoft 365
   • Firebase
   • Amazon Route 53
   • Vue.js

   0 say Shein is a good alternative to Primark 0 say Shein isn’t a real alternative to Primark

   Comment

   Compare Shein with Primark →
   Very close
3. 03
   Sinsay sinsay.com Top 10K English 1 tracker

   Select your country - Sinsay - Great fashion, Great prices!

   Welcome to Sinsay online store. Your place to shop women, men and kids fashion. Choose your country and enjoy great fashion at great prices!

   • Google Search Console
   • Microsoft 365
   • Akamai Edge DNS
   • Cookiebot
   • Dynamic Yield
   • Google Maps

   0 say Sinsay is a good alternative to Primark 0 say Sinsay isn’t a real alternative to Primark

   Comment

   Compare Sinsay with Primark →
   Very close
4. 04
   Zara zara.com Top 10K

   retailer for clothing and perfumes, headquartered in Spain

   • Apple Business
   • Atlassian
   • Google Search Console
   • Microsoft 365
   • Miro
   • Adobe

   0 say Zara is a good alternative to Primark 0 say Zara isn’t a real alternative to Primark

   Comment

   Compare Zara with Primark →
   Very close
5. 05
   Mango mango.com Top 10K

   clothing design and manufacturing company

   • Apple Business
   • Atlassian
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Miro

   0 say Mango is a good alternative to Primark 0 say Mango isn’t a real alternative to Primark

   Comment

   Compare Mango with Primark →
   Very close
6. 06
   Boohoo Group boohoo.com English 2 trackers

   boohoo | Womens and Mens Clothes | Shop Online Fashion

   Shop boohoo's range of women's and men's clothing for the latest fashion pieces you need to be adding-to-basket, with 100s of new styles landing every day!

   • Google Search Console
   • Microsoft 365
   • AB Tasty
   • Amazon SES
   • Amazon CloudFront
   • Google Tag Manager

   0 say Boohoo Group is a good alternative to Primark 0 say Boohoo Group isn’t a real alternative to Primark

   Comment

   Compare Boohoo Group with Primark →
   Very close
7. 07
   Fashion Nova fashionnova.com English No trackers

   Fashion Nova | Trendy Clothes for Women, Men & Plus Sizes

   Trend-first fashion for every body. Shop Fashion Nova for dresses, jeans, matching sets & more for women, men, plus size, and kids. Free shipping available.

   • Apple Business
   • Atlassian
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Amazon SES

   0 say Fashion Nova is a good alternative to Primark 0 say Fashion Nova isn’t a real alternative to Primark

   Comment

   Compare Fashion Nova with Primark →
   Very close
8. 08
   Bershka bershka.com

   Spanish clothing retailer

   • Apple Business
   • Google Search Console
   • Microsoft 365
   • Miro
   • OneTrust
   • Adobe

   0 say Bershka is a good alternative to Primark 0 say Bershka isn’t a real alternative to Primark

   Comment

   Compare Bershka with Primark →
   Very close
9. 09
   Reserved reserved.com English 1 tracker

   Reserved & Shop Online

   Special sale in Reserved! Check out our offer of discounted products and let yourself be carried away by the magic of shopping. Now collections for WOMEN, MEN and CHILDREN at discounted prices. We invite you to our stores and online stores!

   • Google Search Console
   • Microsoft 365
   • Akamai Edge DNS
   • Cookiebot
   • Dynamic Yield
   • Google Maps

   0 say Reserved is a good alternative to Primark 0 say Reserved isn’t a real alternative to Primark

   Comment

   Compare Reserved with Primark →
   Very close
10. 10
    Uniqlo uniqlo.com Top 10K

    Japanese casual wear designer, manufacturer and retailer

    • Google Search Console
    • Microsoft 365
    • GlobalSign
    • Amazon Route 53

    0 say Uniqlo is a good alternative to Primark 0 say Uniqlo isn’t a real alternative to Primark

    Comment

    Compare Uniqlo with Primark →
    Very close
11. 11
    Next next.co.uk Top 10K

    British retailer

    • Apple Business
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • OneTrust
    • Adobe

    0 say Next is a good alternative to Primark 0 say Next isn’t a real alternative to Primark

    Comment

    Compare Next with Primark →
    Very close
12. 12
    ASOS asos.com Top 10K

    British online fashion and beauty retailer

    • Apple Business
    • Atlassian
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Miro

    0 say ASOS is a good alternative to Primark 0 say ASOS isn’t a real alternative to Primark

    Comment

    Compare ASOS with Primark →
    Very close
13. 13
    About You aboutyou.com

    German online fashion retailer

    • Apple Business
    • Atlassian
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Miro

    0 say About You is a good alternative to Primark 0 say About You isn’t a real alternative to Primark

    Comment

    Compare About You with Primark →
    Very close
14. 14
    Zalando zalando.de Top 10K English EU-registered No trackers

    Shop Shoes, Fashion & Accessories Online | Zalando

    Shop the latest fashion & shoes online | Free delivery* & returns on most of the orders | Over 1,900 Brands – new products every day!

    • Akamai Bot Manager
    • Apple Business
    • Atlassian
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365

    0 say Zalando is a good alternative to Primark 0 say Zalando isn’t a real alternative to Primark

    Comment

    Compare Zalando with Primark →
    Very close
15. 15
    PrettyLittleThing prettylittlething.com English 2 trackers

    Women's Clothing | Shop Online Fashion | PLT

    Shop the latest in women's fashion, lifestyle and beauty online at PrettyLittleThing, the ultimate style source for every kind of It Girl. Order today from PLT.

    • Atlassian
    • Google Search Console
    • Microsoft 365
    • AB Tasty
    • Amazon SES
    • Amazon CloudFront

    0 say PrettyLittleThing is a good alternative to Primark 0 say PrettyLittleThing isn’t a real alternative to Primark

    Comment

    Compare PrettyLittleThing with Primark →
    Very close
16. 16
    GAP gap.com Top 10K English No trackers

    Gap Individual style for Women's, Men's, Baby & Kids' Clothing

    Discover casual clothing for women, men, kids, and baby at Gap. Stylish, comfy, and modern pieces for the whole family. Enjoy special deals on jeans, tees & more!

    • Akamai Bot Manager
    • Apple Business
    • Atlassian
    • Google Search Console
    • Microsoft 365
    • Akamai

    0 say GAP is a good alternative to Primark 0 say GAP isn’t a real alternative to Primark

    Comment

    Compare GAP with Primark →
    Very close
17. 17
    Reiss reiss.com English No trackers

    Reiss UK - Womenswear, Menswear, & Accessories

    Discover timeless style with Reiss. Shop premium womenswear, menswear and accessories. Download the Reiss app today and enjoy 10% off your first app order. T&Cs apply.

    • Akamai Bot Manager
    • Apple Business
    • Google Search Console
    • Microsoft 365
    • OneTrust
    • Akamai

    0 say Reiss is a good alternative to Primark 0 say Reiss isn’t a real alternative to Primark

    Comment

    Compare Reiss with Primark →
    Very close
18. 18
    COS cos.com

    London-based fashion brand

    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Akamai
    • Akamai Edge DNS

    0 say COS is a good alternative to Primark 0 say COS isn’t a real alternative to Primark

    Comment

    Compare COS with Primark →
    Very close
19. 19
    Lamoda lamoda.ru

    Russian online clothing store

    • Atlassian
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Google Workspace
    • nginx

    0 say Lamoda is a good alternative to Primark 0 say Lamoda isn’t a real alternative to Primark

    Comment

    Compare Lamoda with Primark →
    Very close
20. 20
    Dafiti dafiti.com.br Portuguese 5 trackers

    Esquenta Black Dafiti: Ofertas e Preços Absurdos - Compre

    Aproveite o Esquenta Black Dafiti com ofertas exclusivas, descontos incríveis e preços reduzidos em seleções absurdamente especiais.

    • Google Search Console
    • Bing Webmaster Tools
    • Criteo
    • Datadog RUM
    • Google Ad Manager
    • Google Analytics

    0 say Dafiti is a good alternative to Primark 0 say Dafiti isn’t a real alternative to Primark

    Comment

    Compare Dafiti with Primark →
    Very close

Closest first, by how much each site’s offer resembles Primark’s. Trackers are counted the same way as above. Highlighted technologies are ones Primark uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Primark adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.