hubspot.com

HubSpot

Who runs HubSpot, what it tracks and what it costs, and the 20 closest CRM software alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Pipedrive

Measured from HubSpot’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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01 · Who’s behind it

Who runs HubSpot

HubSpot hubspot.com

HubSpot's customer platform includes all the marketing, sales, customer service, and CRM software you need to grow your business.

Wikidata: American marketing software company

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What HubSpot tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

tracker that follows visitors

4 of the 16 alternatives below have fewer, 7 have more.

Privacy-friendly alternatives →
Cookie banner
OneTrust
US company
1 tool
  • Marketing and email tracking

    Links visits to email campaigns and customer profiles.

03 · Alternatives

Alternatives to HubSpot

Thumbs up if it’s a real alternative to HubSpot, thumbs down if it isn’t.

Fewer trackers than HubSpotNo ad trackersRegistered in the EUFree planOnly in English
  1. 01
    Pipedrive pipedrive.com English No trackers

    Sales CRM & Pipeline Management Software | Pipedrive

    Pipedrive is the easy-to-use, #1 user-rated CRM tool. Get more qualified leads and grow your business with our sales CRM. Sign up for a 14-day free trial.

    Compare Pipedrive with HubSpot →
  2. 02
    Keap keap.com English 4 trackers

    Small Business CRM & Automation | Keap

    Keap is the leading small business CRM and automation platform built exclusively to help small businesses save time and grow without the chaos.

    Compare Keap with HubSpot →
  3. 03
    ActiveCampaign activecampaign.com English 2 trackers

    Marketing automation for any business | ActiveCampaign

    Go beyond marketing automation with ActiveCampaign's autonomous marketing platform. Your team of AI agents handles email, SMS, WhatsApp and more for you, backed by billions of data points.

    Compare ActiveCampaign with HubSpot →
  4. 04
    Freshworks freshworks.com Top 10K English

    Customer service software company

    Compare Freshworks with HubSpot →
  5. 05
    Brevo brevo.com Top 10K English No trackers

    Brevo: Email & SMS Marketing, CRM & Automation Platform

    Brevo is the most intuitive all-in-one customer engagement platform: email and SMS marketing, automation, CRM, live chat, and transactional email. Try it free.

    Compare Brevo with HubSpot →
  6. 06
    Act-On act-on.com English 1 tracker

    Marketing Automation Platform - Act-On

    Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.

    Compare Act-On with HubSpot →
  7. 07
    GetResponse getresponse.com English 1 tracker

    Automation, Landing Pages and Email Marketing Platform

    Unlock your revenue potential with GetResponse's marketing software. Automate sales, track revenue, and convert leads into loyal customers with ease.

    Compare GetResponse with HubSpot →
  8. 08
    Odoo odoo.com Top 1K English No trackers

    Open Source ERP and CRM | Odoo

    From ERP to CRM, eCommerce and CMS. Download Odoo or use it in the cloud. Grow Your Business.

    Compare Odoo with HubSpot →
  9. 09
    Mailchimp mailchimp.com Top 1K English 2 trackers

    Email & SMS Marketing Platform | Mailchimp

    Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started for free!

    Compare Mailchimp with HubSpot →
  10. 10
    Genesys genesys.com English 1 tracker

    Genesys Cloud CX: AI-Powered Customer Experience

    Orchestrate experiences in real time with an AI-powered platform that makes it possible to foster customer loyalty and build efficient teams. Transform your CX today.

    Compare Genesys with HubSpot →
  11. 11
    Bloomreach bloomreach.com English 2 trackers

    The AI Platform for Personalization | Bloomreach

    Loomi AI, Bloomreach's agentic platform, understands each customer to personalize their experience in real time — across email, web, mobile, and search.

    Compare Bloomreach with HubSpot →
  12. 12
    monday.com Top 10K English Free plan 2 trackers

    The AI Workspace for People & Agents | monday.com

    Get more work done with AI agents that work side by side with your people. Execute, manage, and operate together on one AI Workspace to drive business results.

    Compare monday.com with HubSpot →
  13. 13
    AWeber aweber.com English 2 trackers

    AWeber | Email Marketing & More for Small Businesses

    Looking for free email marketing software? Get started with AWeber for free today. Powerfully-simple email marketing.

    Compare AWeber with HubSpot →
  14. 14
    Planhat planhat.com English 2 trackers

    Planhat | A new generation of CRM

    Bring your people and agents together to turn shared commercial knowledge into exceptional customer outcomes.

    Compare Planhat with HubSpot →
  15. 15
    Braze braze.com Top 1K English 2 trackers

    Braze Customer Engagement Platform

    Power customer-centric interactions between consumers and brands in real-time.

    Compare Braze with HubSpot →
  16. 16
    MailerLite mailerlite.com Top 10K English 1 tracker

    Create Email Marketing Your Audience Will Love - MailerLite

    Digital marketing tools to grow your audience faster and drive revenue smarter. Backed by 24/7 award-winning support. Check it out now!

    Compare MailerLite with HubSpot →
  17. 17
    Front front.com English 2 trackers

    Front | Customer service platform, powered by AI

    Deliver exceptional service with Front, the platform where support, sales, operations, and AI agents come together to resolve complex customer work.

    Compare Front with HubSpot →
  18. 18
    Wrike wrike.com English Free plan 1 tracker

    AI-powered enterprise work management software | Wrike

    Wrike is the trusted work delivery platform for people and AI. We help enterprises reach the outcome faster, without losing control of how work gets done.

    Compare Wrike with HubSpot →
  19. 19
    Sprinklr sprinklr.com Top 10K English 2 trackers

    Sprinklr: The Definitive AI-Native Customer Experience Platform

    Unify customer journeys with Sprinklr’s AI-native platform. Connect every touchpoint, empower teams, and elevate conversations to earn lasting loyalty.

    Compare Sprinklr with HubSpot →
  20. 20
    vtex.com Top 10K English 3 trackers

    The AI-Native commerce suite of choice for bold CIOs and CEOs

    Modernize your stack and drive operational results with an AI-Native unified commerce solution.

    Compare vtex.com with HubSpot →

Closest first, by how much each site’s offer resembles HubSpot’s. Trackers are counted the same way as above. Highlighted technologies are ones HubSpot uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what HubSpot adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 18 technologies
Neighbours
k = 20
Sites searched
9,196
Vector
384-d
Query
27 ms

Competitor map

Each alternative by how close its vector is to HubSpot’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

BloomreachMailchimpOdooGetResponseAct-OnBrevoFreshworksActiveCampaignKeapPipedrive

Built with

CMS
Marketing automation
  • HubSpot page source: js.hs-analytics.net
Cookie consent
  • OneTrust TXT onetrust-domain-verification=99a8a3a51efe4a8fbd72bd2e15a76f1e
Payments
  • Stripe TXT stripe-verification=e499b7aac3e600c9cda9629ef657da9a1ea6cd57ce5e7e138…
CDN
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=67b8fd17615e71f28b3fc9b31fa84e8671d0fc28c…
  • Apple Business TXT apple-domain-verification=yMRAjA0cp0ZxAXJO
  • Atlassian TXT atlassian-domain-verification=J3f6YdOOu6/tNWzA7xI39Nqm5B5qOZ0ayDbcEHv…
  • Bing Webmaster Tools meta msvalidate.01: C5553ABFC995043D86E2C15CA3DADD34
  • Canva TXT canva-site-verification=2q1KYRxYvE35Tv1_-IhwKQ
  • DocuSign TXT docusign=b8eb1a73-67a0-4d84-9cb7-ff7955594935
  • Google Search Console TXT google-site-verification=J9pq_P2VWxNeuYsXn4sCdHCCTcnYPMGEjt0EjVwA85g
  • Meta Business Suite TXT facebook-domain-verification=v0z7wt3tvx72qwt80eu2sf2z7zb9yi
  • Notion TXT notion-domain-verification=euLOro5jKUiQOYF1d4lIqxb7g6ZiuvCw2FceiUH0HXL
  • OpenAI TXT openai-domain-verification=dv-G88hh2dhtm5VMPUchR7fh0l2