gumgum.com
GumGum
Who runs GumGum, what it tracks and what it costs, and the 20 closest contextual advertising technology alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Seedtag
Measured from GumGum’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit GumGum01 · Who’s behind it
Who runs GumGum
GumGum gumgum.com
A global advertising technology company identifying the moments consumers are most receptive — delivering mindset-driven campaigns across CTV, online video, and high-impact display at scale.
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What GumGum tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
3 of the 19 alternatives below have fewer, 6 have more.
Privacy-friendly alternatives →- Cookie banner
- OneTrust
- US company
- 3 tools
Visitor analytics
Counts and follows visits, usually with cookies.
Tag manager
Loads further tracking scripts, which we can’t always see.
Third-party embeds
Videos, maps or fonts from other companies, which receive the visitor’s IP address.
03 · Alternatives
Alternatives to GumGum
Thumbs up if it’s a real alternative to GumGum, thumbs down if it isn’t.
15 of the 60 sites closest to GumGum match.
- 01
The Global Commerce Intelligence Platform
Make every shopping moment smarter with ads powered by commerce AI fueled by the world’s largest set of commerce data
Very close - 02
Nexxen
Nexxen's advertising technology platform delivers performance powered by unique data and media, to help advertisers and publishers achieve their full-funnel goals.
Very close - 03
Equativ — The Global End-to-End Media Platform
From signal to outcomes, at scale. Equativ brings together advanced technology, consumer research, and data intelligence to foster improved user experiences and deliver enhanced results.
Very close - 04
Media.net | The Sell Side Platform for Greater Outcomes
We help brands and publishers leverage the best of programmatic, to achieve their goals across every screen.
Very close - 05
Cross-Platform Monetization and Programmatic Advertising | Tappx
Tappx is an AdTech firm that offers innovative app monetization, user acquisition, and advertising solutions for publishers, app developers, and advertisers.
Very close - 06
Utiq enables responsible digital marketing - Utiq
Utiq delivers an Authentic Consent Service, giving users simple and easy control over their data
Very close - 07
Transmit
A new method of live content monetization that grows content revenue, maximizes advertising effectiveness and improves viewer satisfaction.
Very close - 08
Admixer | Full-Stack Programmatic AdTech Solutions
Admixer is a global AdTech vendor that provides digital advertising products and services for Publishers, Brands and Advertising Agencies
Very close - 09
Comscore is a trusted currency for planning, transacting, and evaluating media across platforms. - Comscore, Inc.
Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
Very close - 10
Smartly | AI Advertising Platform
Smartly powers better ai advertising. Fuel better cross platform advertising performance with ai marketing tool, Smartly. Launch, manage, and update campaigns
Very close - 11
Adsterra Advertising Network | Solutions for Advertisers and Publishers
Top online advertising network. Cost-effective HQ traffic for advertisers. The highest-paying ad network for publishers willing to monetize their inventory.
Very close - 12
Predictive AI Audience Targeting | Dstillery
Multimodal AI that learns from everything. Get custom programmatic audiences in 24-48 hours that refresh daily and activate everywhere.
Very close - 13
AppLovin | Advertising solutions built for growth
Reach over a billion daily users in mobile games. AppLovin helps consumer brands and gaming apps scale their business profitably.
Very close - 14
Taboola: Performance Advertising & Gen AI Answers for Publishers
Advertisers get measurable results beyond search and social with Realize. Publishers win back engagement lost to AI search with DeeperDive answers on-site.
Very close - 15
Advertising Technology Company
Advertising Technology Company
Very close
Closest first, by how much each site’s offer resembles GumGum’s. Trackers are counted the same way as above. Highlighted technologies are ones GumGum uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what GumGum adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 25 technologies
- Neighbours
- k = 60
- Sites searched
- 9,221
- Vector
- 384-d
- Query
- 40 ms
Competitor map
Each alternative by how close its vector is to GumGum’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- Website builders
- Webflow page source: data-wf-page=
- JavaScript libraries
- GSAP asset https://cdn.prod.website-files.com/gsap/3.15.0/gsap.min.js
- Analytics
- Google Analytics page source: gtag('config', 'G-
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Live chat & support
- Zendesk TXT v=spf1 ip4:54.208.84.215 ip4:52.73.203.75 ip4:54.208.14.206 ip4:205.1…
- Cookie consent
- OneTrust page source: cdn.cookielaw.org
- CDN
- Amazon CloudFront header x-amz-cf-id: zHzREvBKQqRj5NUks1j7KpEhz3_hh3uZqYmiSSt5Ejsg5QaqRSCm3g==
- Cloudflare header cf-ray: a562fd0b3dc4dc6e-FRA
- jsDelivr asset https://cdn.jsdelivr.net/npm/js-cookie@2/src/js.cookie.min.js
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Microsoft 365 TXT MS=ms18312486
- Email delivery
- Amazon SES TXT v=spf1 ip4:54.208.84.215 ip4:52.73.203.75 ip4:54.208.14.206 ip4:205.1…
- DNS hosting
- Amazon Route 53 NS ns-1141.awsdns-14.org
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=44a2263e26ce3c9d266f5b46b23a66df97871b096…
- Apple Business TXT apple-domain-verification=onjaGl3Axkw6PPki
- Atlassian TXT atlassian-domain-verification=4lyW3y6YeOj7waiFIfdfcYUjvM0c+MeDPKQuSJT…
- Canva TXT canva-site-verification=C5uk6U89b6f5i6Sc2aOw-Q
- Dropbox TXT dropbox-domain-verification=vbtt3h4lw28e
- GlobalSign TXT _globalsign-domain-verification=GeBngTn9j8-utE2irGheYZSAXx6u5iGMQcd_t…
- Google Search Console meta google-site-verification: FMTb01isY8CPWZ5ULprDTmYOOU-6GKzan40wWlskJug
- Miro TXT miro-verification=a0b99cfe615defeeb71174818fa2d4c80747fe67
- OpenAI TXT openai-domain-verification=dv-wA1uNJoCxkX23jhHt22ElNzf
- Salesforce TXT v=spf1 ip4:54.208.84.215 ip4:52.73.203.75 ip4:54.208.14.206 ip4:205.1…
Sitemaps
, 223 of them guides, blog or magazine pages.
What competitors use
Across the 20 closest sites.
- Google Search Console 19/20
- Google Tag Manager 18/20
- Cloudflare 14/20
- Google Workspace 14/20
- Apple Business 12/20
- Atlassian 12/20
- Microsoft 365 11/20
- Google Fonts · not on gumgum.com 10/20
- OpenAI 10/20
- PHP · not on gumgum.com 10/20
- WordPress · not on gumgum.com 10/20
- HubSpot · not on gumgum.com 9/20
- Amazon Route 53 9/20
- jQuery · not on gumgum.com 7/20
- Adobe 7/20
- Google Analytics 6/20