vs
Comparison
GumGum vs Utiq
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
GumGum is an advertising technology company that uses contextual and real-time behavioral signals to place brand ad campaigns across connected TV, online video and high-impact display formats, and also runs a supply-side platform for publishers.
Utiq is a European adtech company that provides a consent-based, telecom-operator-powered first-party identifier, letting publishers and advertisers target consented audiences without third-party cookies. Consumers can view and withdraw consents through its Consenthub portal.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Top 1K
- Smaller site
- Trackers on the homepage
-
- Visitor analytics: Google Analytics
- Tag manager: Google Tag Manager
- Third-party embeds: Vimeo
- fewer
- Privacy-friendly analytics: Plausible
- Ad trackers
- None
- None
- Cookie banner
- OneTrust
- –
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.