clay.com
Clay
Who runs Clay, what it tracks and what it costs, and the 20 closest sales data enrichment alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- ZoomInfo
Measured from Clay’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Clay01 · Who’s behind it
Who runs Clay
Clay clay.com
Infrastructure to get any data, run agentic workflows, and launch GTM plays.
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Clay tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
3 of the 20 alternatives below have fewer, 9 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 3 tools
Visitor analytics
Counts and follows visits, usually with cookies.
Tag manager
Loads further tracking scripts, which we can’t always see.
Third-party embeds
Videos, maps or fonts from other companies, which receive the visitor’s IP address.
03 · Alternatives
Alternatives to Clay
Thumbs up if it’s a real alternative to Clay, thumbs down if it isn’t.
12 of the 60 sites closest to Clay match.
- 01
Marketing Automation Platform - Act-On
Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.
Very close - 02
Hightouch | Customer Data & AI Platform for Marketers (CDP & AI Agents)
Hightouch is the Agentic Marketing Platform powered by the industry-leading Composable CDP: AI marketing that actually knows your brand, customers, and business.
Very close - 03
Automation, Landing Pages and Email Marketing Platform
Unlock your revenue potential with GetResponse's marketing software. Automate sales, track revenue, and convert leads into loyal customers with ease.
Very close - 04
Customer Data Platform | Trusted Data for AI - Tealium
Discover Tealium's cutting-edge products designed to revolutionize your data strategy. Explore our suite of tools for data integration, management, and analytics to optimize customer experiences and drive digital transformation. See how our solutions can elevate your business's data capabilities.
Very close - 05
AI Chat Agent for B2B Sales | Salesloft
Experience next-level AI chatbots. We’ve transitioned from Drift to partner with 1Mind, bringing you real-time visitor engagement and a smarter pipeline.
Very close - 06
DemandScience | B2B Buyer Intelligence for More Pipeline
DemandScience helps B2B teams identify winnable accounts and activate them across channels—generating more pipeline without legacy ABM platform complexity.
Very close - 07
Forrester Helps Organizations Thrive Through Volatility
Forrester is a leading global market research company that helps organizations exceed customer demands and excel with technology. Learn how Forrester can help.
Very close - 08
Customer Experience & Research Technology | Forsta
Your industry is our industry. It’s our domain expertise that gives you unmatched technology and guidance that unlocks insights about what’s happening now,
Very close - 09
We put data to work - Acxiom
Acxiom empowers brands to own their data, identity, and agentic future to maximize the value of their data and technology.
Very close - 10
Global Market Intelligence & Research Agency | Mintel
Mintel is the foundation of market intelligence. We provide consumer & market research, industry expertise & data insights to help you make confident decisions.
Very close - 11
Drive Growth with Market Research, Consumer Data, & Industry Analysis | Circana
As a leading market research company with in-depth consumer data and industry insights, Circana provides solutions and tools that transform data into actionable retail strategies.
Very close - 12
IDC | Trusted Tech Intelligence
Navigate the changing tech landscape with IDC’s trusted intelligence and insights from 11 billion data points.
Very close
Closest first, by how much each site’s offer resembles Clay’s. Trackers are counted the same way as above. Highlighted technologies are ones Clay uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Clay adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 19 technologies
- Neighbours
- k = 60
- Sites searched
- 9,214
- Vector
- 384-d
- Query
- 51 ms
Competitor map
Each alternative by how close its vector is to Clay’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- Website builders
- Webflow page source: data-wf-page=
- JavaScript libraries
- GSAP asset https://cdn.jsdelivr.net/npm/gsap@3.14.1/dist/gsap.min.js
- Fonts
- Google Fonts asset https://fonts.googleapis.com/
- Analytics
- Google Analytics page source: googletagmanager.com/gtag/js
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Security
- reCAPTCHA page source: google.com/recaptcha/api.js
- CDN
- Amazon CloudFront header x-amz-cf-id: atNDyh_dd_NDvKI6SI9dRbHtV8fCzA3Hfd8ZmkIBnl2bbhCJk2XB6w==
- Cloudflare header cf-ray: a577b9d28ae83a84-FRA
- jsDelivr asset https://cdn.jsdelivr.net/npm/@inkeep/cxkit-js@0.5/dist/embed.js
- unpkg asset https://unpkg.com/@phosphor-icons/web@2.1.1/src/regular/style.css
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Microsoft 365 TXT MS=ms14766655
- DNS hosting
- Amazon Route 53 NS ns-1398.awsdns-46.org
- SaaS tools (verified in DNS)
- Google Search Console TXT google-site-verification=CE52gBElBQ19QPqXxn1BsoAFU0p8ZvJX1IaCuRnSo2k
- Notion TXT notion-domain-verification=QjTDzca3rvTadoeP8wpSpcGdsaoSGb7KStl4rmtWmNr
- OpenAI TXT openai-domain-verification=dv-nWX72VuMPgSCGlJPdRqLmEdk
- Salesforce TXT v=spf1 include:_spf.google.com include:_spf.salesforce.com ~all
- Slack TXT slack-domain-verification=I0OrbUEwHzkRFlCEpzU1YwoBQs5jvC93udlQWW4E
- Zoom TXT ZOOM_verify_nW6rYX4qZQ525Z0K8Pmqh6
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Google Tag Manager 19/20
- Google Workspace 17/20
- Atlassian · not on clay.com 15/20
- Cloudflare 15/20
- HubSpot · not on clay.com 13/20
- Microsoft 365 13/20
- Apple Business · not on clay.com 12/20
- Amazon Route 53 12/20
- DocuSign · not on clay.com 10/20
- OpenAI 10/20
- OneTrust · not on clay.com 8/20
- PHP · not on clay.com 8/20
- WordPress · not on clay.com 8/20
- Salesforce 8/20
- Zendesk · not on clay.com 8/20