Clay

01 · Who’s behind it

Who runs Clay

Clay clay.com

Infrastructure to get any data, run agentic workflows, and launch GTM plays.

Company

No imprint we could read

Online since

Not in the Internet Archive

Audience

In English

02 · Privacy

What Clay tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

12 of the 60 sites closest to Clay match.

1. 01
   Act-On act-on.com English 1 tracker

   Marketing Automation Platform - Act-On

   Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.

   • Cloudflare
   • Google Fonts
   • Google Search Console
   • Google Tag Manager
   • Google Workspace
   • Amazon Route 53

   0 say Act-On is a good alternative to Clay 0 say Act-On isn’t a real alternative to Clay

   Comment

   Compare Act-On with Clay →
   Very close
2. 02
   Hightouch hightouch.com English 1 tracker

   Hightouch | Customer Data & AI Platform for Marketers (CDP & AI Agents)

   Hightouch is the Agentic Marketing Platform powered by the industry-leading Composable CDP: AI marketing that actually knows your brand, customers, and business.

   • Google Search Console
   • Google Tag Manager
   • Google Workspace
   • Microsoft 365
   • Amazon Route 53
   • Algolia

   0 say Hightouch is a good alternative to Clay 0 say Hightouch isn’t a real alternative to Clay

   Comment

   Compare Hightouch with Clay →
   Very close
3. 03
   GetResponse getresponse.com English 1 tracker

   Automation, Landing Pages and Email Marketing Platform

   Unlock your revenue potential with GetResponse's marketing software. Automate sales, track revenue, and convert leads into loyal customers with ease.

   • Google Search Console
   • Microsoft 365
   • OpenAI
   • Amplitude
   • Atlassian
   • Bing Webmaster Tools

   0 say GetResponse is a good alternative to Clay 0 say GetResponse isn’t a real alternative to Clay

   Comment

   Compare GetResponse with Clay →
   Very close
4. 04
   Tealium tealium.com English 1 tracker

   Customer Data Platform | Trusted Data for AI - Tealium

   Discover Tealium's cutting-edge products designed to revolutionize your data strategy. Explore our suite of tools for data integration, management, and analytics to optimize customer experiences and drive digital transformation. See how our solutions can elevate your business's data capabilities.

   • Amazon CloudFront
   • Google Fonts
   • Google Search Console
   • Google Workspace
   • Microsoft 365
   • OpenAI

   0 say Tealium is a good alternative to Clay 0 say Tealium isn’t a real alternative to Clay

   Comment

   Compare Tealium with Clay →
   Very close
5. 05
   Salesloft drift.com Top 10K English 1 tracker

   AI Chat Agent for B2B Sales | Salesloft

   Experience next-level AI chatbots. We’ve transitioned from Drift to partner with 1Mind, bringing you real-time visitor engagement and a smarter pipeline.

   • Cloudflare
   • Google Search Console
   • Google Tag Manager
   • Google Workspace
   • Amazon Route 53
   • Amazon SES

   0 say Salesloft is a good alternative to Clay 0 say Salesloft isn’t a real alternative to Clay

   Comment

   Compare Salesloft with Clay →
   Very close
6. 06
   DemandScience terminus.com English 1 tracker

   DemandScience | B2B Buyer Intelligence for More Pipeline

   DemandScience helps B2B teams identify winnable accounts and activate them across channels—generating more pipeline without legacy ABM platform complexity.

   • Cloudflare
   • Google Fonts
   • Google Search Console
   • Google Tag Manager
   • Microsoft 365
   • Amazon Route 53

   0 say DemandScience is a good alternative to Clay 0 say DemandScience isn’t a real alternative to Clay

   Comment

   Compare DemandScience with Clay →
   Very close
7. 07
   Forrester forrester.com Top 10K English 1 tracker

   Forrester Helps Organizations Thrive Through Volatility

   Forrester is a leading global market research company that helps organizations exceed customer demands and excel with technology. Learn how Forrester can help.

   • Google Search Console
   • Google Tag Manager
   • Microsoft 365
   • Atlassian
   • Amazon Web Services
   • Fastly

   0 say Forrester is a good alternative to Clay 0 say Forrester isn’t a real alternative to Clay

   Comment

   Compare Forrester with Clay →
   Very close
8. 08
   Forsta forsta.com English 1 tracker

   Customer Experience & Research Technology | Forsta

   Your industry is our industry. It’s our domain expertise that gives you unmatched technology and guidance that unlocks insights about what’s happening now,

   • Google Search Console
   • Google Tag Manager
   • Google Workspace
   • Microsoft 365
   • OpenAI
   • Zoom

   0 say Forsta is a good alternative to Clay 0 say Forsta isn’t a real alternative to Clay

   Comment

   Compare Forsta with Clay →
   Very close
9. 09
   Acxiom acxiom.com English 1 tracker

   We put data to work - Acxiom

   Acxiom empowers brands to own their data, identity, and agentic future to maximize the value of their data and technology.

   • Google Search Console
   • Microsoft 365
   • OpenAI
   • Salesforce
   • Zoom
   • Adobe Fonts

   0 say Acxiom is a good alternative to Clay 0 say Acxiom isn’t a real alternative to Clay

   Comment

   Compare Acxiom with Clay →
   Very close
10. 10
    Mintel mintel.com English No trackers

    Global Market Intelligence & Research Agency | Mintel

    Mintel is the foundation of market intelligence. We provide consumer & market research, industry expertise & data insights to help you make confident decisions.

    • Amazon CloudFront
    • Microsoft 365
    • Amazon Route 53
    • Adobe
    • Atlassian
    • CookieYes

    0 say Mintel is a good alternative to Clay 0 say Mintel isn’t a real alternative to Clay

    Comment

    Compare Mintel with Clay →
    Very close
11. 11
    Circana circana.com English 1 tracker

    Drive Growth with Market Research, Consumer Data, & Industry Analysis | Circana

    As a leading market research company with in-depth consumer data and industry insights, Circana provides solutions and tools that transform data into actionable retail strategies.

    • Cloudflare
    • Google Search Console
    • Google Tag Manager
    • Microsoft 365
    • Zoom
    • Apple Business

    0 say Circana is a good alternative to Clay 0 say Circana isn’t a real alternative to Clay

    Comment

    Compare Circana with Clay →
    Very close
12. 12
    IDC idc.com Top 10K English 1 tracker

    IDC | Trusted Tech Intelligence

    Navigate the changing tech landscape with IDC’s trusted intelligence and insights from 11 billion data points.

    • Google Fonts
    • Google Search Console
    • Google Tag Manager
    • Microsoft 365
    • OpenAI
    • Amazon Route 53

    0 say IDC is a good alternative to Clay 0 say IDC isn’t a real alternative to Clay

    Comment

    Compare IDC with Clay →
    Very close

Closest first, by how much each site’s offer resembles Clay’s. Trackers are counted the same way as above. Highlighted technologies are ones Clay uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Clay adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.