buffer.com

Buffer

Who runs Buffer, what it tracks and what it costs, and the 20 closest social media management software alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
Last price change
None seen yet
Closest alternative
Metricool

Measured from Buffer’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

We’ll send a link to confirm. Your address is only used for these alerts.

Visit Buffer

01 · Who’s behind it

Who runs Buffer

Buffer buffer.com

Use Buffer to manage your social media so that you can create and share your content everywhere, consistently. Try our forever free plan or upgrade for more.

Wikidata: software application for the web and mobile, designed to manage accounts in multiple social networks

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Buffer tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

tracker that follows visitors

None of the 18 alternatives below has fewer; 10 have more.

Privacy-friendly alternatives →
Cookie banner
CookieYes
US company
2 tools

03 · Pricing

What Buffer costs

The prices on Buffer’s pricing page as shown to visitors from Germany, in the order they appear. We check weekly; price changes are listed under What changed.

  • $5 / month
  • $60
  • $10 / month
  • $120

· Pricing page ↗ · Price history

04 · Alternatives

Alternatives to Buffer

Thumbs up if it’s a real alternative to Buffer, thumbs down if it isn’t.

Fewer trackers than BufferNo ad trackersRegistered in the EUFree planOnly in English

20 of the 60 sites closest to Buffer match.

  1. 01
    Metricool metricool.com English 2 trackers

    METRICOOL ▷ Social Media Management Tool

    Save time scheduling, analyzing, and managing your social media and ad content. Create your FREE account and grow your business presence.

    Compare Metricool with Buffer →
  2. 02
    Hootsuite hootsuite.com Top 10K English 3 trackers

    Social Media Marketing and Management Tool | Hootsuite

    Hootsuite is a social media management tool that brings scheduling, content creation, analytics, and social listening to one place.

    Compare Hootsuite with Buffer →
  3. 03
    Sprout Social sproutsocial.com Top 10K English 1 tracker

    Sprout Social: Social Media Management Tool

    Maximize your social ROI with Sprout Social, trusted by 30k+ brands. Power everything from publishing and engagement to analytics and influencer marketing. Try 30 days free.

    Compare Sprout Social with Buffer →
  4. 04
    Agorapulse agorapulse.com English 1 tracker

    Social Media Management Software | Agorapulse

    An easy to use Social Media Management Software that allows you to stay organized, save time, and easily manage your inbox, publishing, reporting, monitoring, and team collaboration tools.

    Compare Agorapulse with Buffer →
  5. 05
    Brandwatch brandwatch.com English 2 trackers

    Social Media Management & Consumer Intelligence | Brandwatch

    Brandwatch, a Cision company, is an AI-powered social media management, consumer intelligence, and influencer marketing suite trusted by half of the Forbes 100.

    Compare Brandwatch with Buffer →
  6. 06
    Slack slack.com Top 1K English EU-registeredFree plan 1 tracker

    Slack | AI Work Platform & Productivity Tools

    Boost productivity and save time with Slack‌ — ‌the AI work platform for managing projects, automating workflows, and connecting teams securely. Start working smarter today.

    Compare Slack with Buffer →
  7. 07
    Visme visme.co English Free plan 2 trackers

    Visme: AI Presentation maker, Infographics, and One pager templates

    Create professional presentations, interactive infographics, beautiful design and engaging videos, all in one place. Start using Visme today.

    Compare Visme with Buffer →
  8. 08
    BeReal bereal.com English 1 tracker

    BeReal

    Your daily dose of real life.

    Compare BeReal with Buffer →
  9. 09
    Sprinklr sprinklr.com Top 10K English 2 trackers

    Sprinklr: The Definitive AI-Native Customer Experience Platform

    Unify customer journeys with Sprinklr’s AI-native platform. Connect every touchpoint, empower teams, and elevate conversations to earn lasting loyalty.

    Compare Sprinklr with Buffer →
  10. 10
    Wati wati.io English 4 trackers

    Wati | AI Platform for WhatsApp Business, Instagram & More

    Join 16,000+ businesses that sell, support, and market on WhatsApp, Instagram and TikTok with Wati. Send broadcasts, build chatbots, and let AI agents run conversations by your rules.

    Compare Wati with Buffer →
  11. 11
    Picsart picsart.com Top 10K English 2 trackers

    Picsart: The AI Creative Platform

    Picsart is an all-in-one creative platform with a wide selection of free AI design tools. Create content fast with expert-crafted templates, built-in asset libraries, and generative AI tools.

    Compare Picsart with Buffer →
  12. 12
    about.me Top 10K English 1 tracker

    about.me | your personal homepage

    Create a free, one-page website in minutes with about.me. Showcase your work, links, and story on a personal homepage that's all about you.

    Compare about.me with Buffer →
  13. 13
    Trustindex.io trustindex.io Top 10K English 1 tracker

    Trustindex.io - Skyrocket Your Sales with Customer Reviews

    Keywords

    Compare Trustindex.io with Buffer →
  14. 14
    Doodle doodle.com English 1 tracker

    Free online meeting scheduling tool | Doodle

    Doodle is the fastest and easiest way to schedule anything — from meetings to the next great collaboration.

    Compare Doodle with Buffer →
  15. 15
    Asana asana.com Top 10K English Free plan 3 trackers

    Work & Project Management for Human-Agent Teams • Asana

    Work management software for teams and AI agents. Plan, automate, and execute critical workflows together.

    Compare Asana with Buffer →
  16. 16
    ClickUp clickup.com Top 10K Free plan 3 trackers

    ClickUp™ | Maximize productivity • Software, AI, and humans converge

    Our mission is to make the world more productive. To do this, we built the everything app for work - Tasks, Docs, Goals, and Chat.

    Compare ClickUp with Buffer →
  17. 17
    Notion notion.com Top 10K English Free plan 1 tracker

    The AI workspace that works for you. | Notion

    Build Custom Agents, search across all your apps, and automate busywork. The AI workspace where teams get more done, faster.

    Compare Notion with Buffer →
  18. 18
    Respond.io respond.io English 3 trackers

    Respond.io | AI-Powered Customer Conversation Platform

    Trusted by 10,000+ B2C businesses to scale customer chats, calls & campaigns. Unify WhatsApp, TikTok, Instagram & Facebook in a team inbox with AI Agents on respond.io

    Compare Respond.io with Buffer →
  19. 19
    Todoist todoist.com Top 10K English 1 tracker

    Todoist | A To-Do List to Organize Your Work & Life

    Trusted by 30 million people and teams. Todoist is the world's favorite task manager and to-do list app. Finally become focused, organized and calm.

    Compare Todoist with Buffer →
  20. 20
    ToneDen toneden.io 1 tracker

    ToneDen - Automated Social Marketing

    ToneDen helps over 1 million creators, businesses, and brands reach and sell to their audiences on platforms like Facebook and Instagram.

    Compare ToneDen with Buffer →

Closest first, by how much each site’s offer resembles Buffer’s. Trackers are counted the same way as above. Highlighted technologies are ones Buffer uses too. Votes and comments come from visitors and don’t change the order.

05 · History

What Buffer changed on its homepage, prices, imprint and open positions, and in the tools it uses. Each change happened between the two dates: the last check that saw the old state and the one that found the new.

  1. ~ Page Homepage · Nov 6 – 12, 2026 New headings: 342,073 creators, brands, and agencies using Buffer · Social Media Glossary Dropped headings: 100,000326,943 creators, brands, and agencies using Buffer · Start page

06 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 12 technologies
Neighbours
k = 60
Sites searched
9,192
Vector
384-d
Query
35 ms

Competitor map

Each alternative by how close its vector is to Buffer’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

about.mePicsartSprinklrBeRealVismeSlackBrandwatchAgorapulseHootsuiteMetricool

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Sitemaps

, 1 of them guides, blog or magazine pages.