vs Comparison

Kantar Group vs Semrush

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.

Kantar Group

Kantar is a global market research and data analytics company providing brand equity tracking, advertising effectiveness testing, media measurement, and consumer behaviour insights to businesses.

Semrush

Subscription software for search engine optimization and online marketing, providing keyword research, backlink and competitor analysis, site audits, rank tracking, PPC research, local SEO and tracking of brand visibility in AI chatbot answers.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Smaller site
Top 10K
Trackers on the homepage
  • Session recording: Hotjar
  • Marketing and email tracking: Salesforce Pardot
  • Tag manager: Google Tag Manager
fewer
  • Marketing and email tracking: HubSpot, Marketo
  • Third-party embeds: Google Fonts
Ad trackers
None
None
Cookie banner
Cookiebot
–
Prices
No pricing page found
  • €112.52
  • €112.52 / mo
  • €134
  • €158.40
  • €158.40 / mo

Has a free plan

Last price change
–
None seen yet
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.