vs
Comparison
Backlinko vs Similarweb
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
Backlinko publishes guides, articles and a newsletter on SEO, link building, content marketing and AI search optimization, along with free SEO tools such as keyword research, site audits and backlink checks. The site is owned by Semrush and promotes its software.
Similarweb provides web traffic and mobile app analytics data, letting businesses benchmark competitors' websites and apps, research markets, and use SEO, ad intelligence and sales prospecting tools.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Top 10K
- Trackers on the homepage
- fewer
- A/B testing: VWO
- Tag manager: Google Tag Manager
-
- Visitor analytics: Matomo
- Marketing and email tracking: HubSpot
- Tag manager: Google Tag Manager
- Third-party embeds: Google Fonts
- Ad trackers
- None
- None
- Cookie banner
- –
- –
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.