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Microsoft
Who runs Microsoft, what it tracks and what it costs, and the 20 closest digital advertising technology alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Magnite
Measured from Microsoft’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Microsoft01 · Who’s behind it
Who runs Microsoft
Microsoft xandr.com
Microsoft Advertising is building a new world of advertising possibilities to empower growth for all.
Wikidata: advertising and analytics subsidiary of Microsoft
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Microsoft tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
tracker that follows visitors
1 of the 19 alternatives below have fewer, 13 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 1 tool
Marketing and email tracking
Links visits to email campaigns and customer profiles.
03 · Alternatives
Alternatives to Microsoft
Thumbs up if it’s a real alternative to Microsoft, thumbs down if it isn’t.
4 of the 60 sites closest to Microsoft match.
- 01
Advertising Technology Company
Advertising Technology Company
Very close - 02
Krush Media | Programmatic Advertising & Publisher Monetization
Execute powerful programmatic advertising campaigns across CTV, mobile, desktop, display, and video while maximizing publisher revenue through advanced monetization technology and expert support.
Very close - 03
Apple
Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.
Very close - 04
Seamless programmatic server-side connections | Nexx360
Make the most out of your AdStack and shape your success through seamless connections with Nexx360’s cloud-based technology.
Very close
Closest first, by how much each site’s offer resembles Microsoft’s. Trackers are counted the same way as above. Highlighted technologies are ones Microsoft uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Microsoft adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 9 technologies
- Neighbours
- k = 60
- Sites searched
- 9,214
- Vector
- 384-d
- Query
- 45 ms
Competitor map
Each alternative by how close its vector is to Microsoft’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- Adobe Experience Manager page source: /content/dam/sites/
- Marketing automation
- Marketo TXT v=spf1 include:spf.protection.outlook.com include:_exchspf.xandr-serv…
- CDN
- Azure Front Door header x-azure-ref: 20261108T211225Z-175b6444c7c2mpwlhC1BERyepn0000001gug000000…
- Email hosting
- Microsoft 365 MX microsoft-com.mail.protection.outlook.com
- SaaS tools (verified in DNS)
- Adobe TXT adobe-sign-verification=fd9c963ac3486e2eec8e8a3b7de3734
- Apple Business TXT apple-domain-verification=jJePSGl6SoLlaogr
- Atlassian TXT atlassian-domain-verification=zVApqVJC03wpSV6t2fKD1hdd8z7o0F6FQxCsGYd…
- Google Search Console TXT google-site-verification=3v9EgQ3gQER3G3pUJ_yzMcsyZFrOHpiiQRrhNK02dKM
- Webex TXT webexdomainverification.783ced4311949f42e053ab06fc0afaa0=f3e3fc29-660…
What competitors use
Across the 20 closest sites.
- Google Search Console 18/20
- PHP · not on xandr.com 16/20
- WordPress · not on xandr.com 16/20
- Google Tag Manager · not on xandr.com 15/20
- Google Workspace · not on xandr.com 15/20
- Cloudflare · not on xandr.com 14/20
- Microsoft 365 11/20
- HubSpot · not on xandr.com 11/20
- Apple Business 10/20
- Atlassian 10/20
- jQuery · not on xandr.com 9/20
- OpenAI · not on xandr.com 7/20
- DocuSign · not on xandr.com 6/20
- WP Engine · not on xandr.com 6/20
- Google Fonts · not on xandr.com 6/20
- Adobe 5/20