thenai.org
The NAI
Who runs The NAI, what it tracks and what it costs, and the 20 closest advertising industry association alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- IAB
Measured from The NAI’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit The NAI01 · Who’s behind it
Who runs The NAI
The NAI thenai.org
The Network Advertising Initiative is an industry trade group founded in 2000 that develops self-regulatory standards for online advertising.
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What The NAI tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
13 of the 18 alternatives below have fewer, 3 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 3 tools
Visitor analytics
Counts and follows visits, usually with cookies.
Marketing and email tracking
Links visits to email campaigns and customer profiles.
Third-party embeds
Videos, maps or fonts from other companies, which receive the visitor’s IP address.
03 · Alternatives
Alternatives to The NAI
Thumbs up if it’s a real alternative to The NAI, thumbs down if it isn’t.
- 01
IAB
Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.
Very close - 02
Association of National Advertisers | ANA
The ANA sets the agenda for the marketing industry, driving brand and business growth.
Very close - 03
YourAdChoices.com | Welcome to YourAdChoices.com
Very close - 04
European Interactive Digital Advertising Alliance (EDAA)
Discover EDAA's cross-industry solutions to ensure a consistent European approach to transparency in digital advertising.
Very close - 05
Federal Trade Commission | Protecting America's Consumers
The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
Close - 06
Privacy Guides
Established in 2021, Privacy Guides is the largest impartial, non-profit media outlet focused on finding privacy tools and learning about protecting your digital life.
Close - 07
Fight for the Future
Who are we? We are a group of artists, engineers, activists, and technologists who have been behind the largest online protests in human history, channeling Internet outrage into political power to win public interest victories previously thought to be impossible. We fight for a future where technology is a force for liberation— not oppression. Battle […]
Close - 08
A vibrant market is at its best when it works for everyone | FINRA.org
A vibrant market is at its best when it works for everyone. Join the Industry or Take an Exam Register Have Questions or Concerns? Contact Us Look up FINRA Disciplinary Actions Search Cases Research a Broker or Firm Search Brokercheck Featured Report / Study 2026 Industry Snapshot In an effort to increase public awareness and understanding about the broad range of FINRA-registered firms and individuals, FINRA shares an annual snapshot of some of the data collected in the course of our work. Read More Report / Study 2026 FINRA Annual Regulatory Oversight Report The 2026 FINRA Annual Regulatory
Close - 09
AARP® Official Site - Join & Explore the Benefits
AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering Americans 50 and older to choose how they live as they age.
Close - 10
IDSA Home
The Infectious Diseases Society of America (IDSA) provides clinical guidelines, research, education and resources for infectious diseases professionals.
Close - 11
Home | AAP
The American Academy of Pediatrics (AAP) is dedicated to improving the health and well-being of children. Explore our comprehensive resources, evidence-based guidelines, and expert insights on pediatric care. Discover the latest research, educational materials, and advocacy initiatives aimed at promoting child health. Join the AAP community and access valuable tools, training, and networking opportunities. Visit the AAP website to stay informed and make a positive impact on children's lives.
Close - 12
APNIC
A global, open, stable, and secure Internet that serves the entire Asia Pacific community
Close - 13
OAIC
We promote and uphold your rights to access government-held information and have your personal information protected
Close - 14
Internet Corporation for Assigned Names and Numbers (ICANN)
ICANN’s mission is to help ensure a stable, secure, and unified global Internet.
Close - 15
United States association of physicians and medical students
Close - 16
United States Patent and Trademark Office
Home page of the United States Patent and Trademark Office's main web site.
Close - 17
DataCite – Connecting Research, Advancing Knowledge - DataCite
international not-for-profit organization which aims to improve data citation
Close - 18
Digital Marketing News | Marketing Dive
Marketing Dive provides in-depth journalism covering the most impactful news shaping the marketing industry. We cover topics like social media, video marketing, mobile, data and analytics, technology, and more.
Very close - 19
Digiday — The home of modern media and marketing
Digiday is the leading voice of the media and marketing industry and how they are being disrupted by technology.
Very close - 20
The Global Commerce Intelligence Platform
Make every shopping moment smarter with ads powered by commerce AI fueled by the world’s largest set of commerce data
Very close
Closest first, by how much each site’s offer resembles The NAI’s. Trackers are counted the same way as above. Highlighted technologies are ones The NAI uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what The NAI adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 10 technologies
- Neighbours
- k = 20
- Sites searched
- 9,197
- Vector
- 384-d
- Query
- 46 ms
Competitor map
Each alternative by how close its vector is to The NAI’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- WordPress page source: /wp-content/
- JavaScript libraries
- jQuery asset https://thenai.org/wp-includes/js/jquery/jquery.min.js?ver=3.7.1
- Fonts
- Adobe Fonts asset https://use.typekit.net/
- Analytics
- Google Analytics page source: googletagmanager.com/gtag/js
- Marketing automation
- HubSpot TXT v=spf1 include:_spf.google.com include:46502962.spf01.hubspotemail.ne…
- CDN
- Cloudflare header cf-ray: a562fdc89f6462c5-HAM
- Languages & backends
- PHP implied by WordPress (page source: /wp-content/)
- Email hosting
- Google Workspace MX aspmx.l.google.com
- DNS hosting
- Amazon Route 53 NS ns-172.awsdns-21.com
- SaaS tools (verified in DNS)
- Google Search Console TXT google-site-verification=DqrObmP-Gh5hLMnwhUPGa9UJgRx4R93Juax3ytJeNMs …
What competitors use
Across the 20 closest sites.
- Google Search Console 17/20
- jQuery 12/20
- Cloudflare 10/20
- Microsoft 365 · not on thenai.org 10/20
- PHP 10/20
- Google Fonts · not on thenai.org 10/20
- Apple Business · not on thenai.org 10/20
- Google Tag Manager · not on thenai.org 8/20
- Font Awesome · not on thenai.org 7/20
- jsDelivr · not on thenai.org 6/20
- Bootstrap · not on thenai.org 6/20
- Adobe · not on thenai.org 6/20
- Atlassian · not on thenai.org 6/20
- cdnjs · not on thenai.org 5/20
- WordPress 5/20
- Drupal · not on thenai.org 5/20