taboola.com
Taboola
Who runs Taboola, what it tracks and what it costs, and the 20 closest native advertising network alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- RevContent
Measured from Taboola’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Taboola01 · Who’s behind it
Who runs Taboola
Taboola taboola.com
Advertisers get measurable results beyond search and social with Realize. Publishers win back engagement lost to AI search with DeeperDive answers on-site.
Wikidata: Technology company specialized in contextual, native advertising
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Taboola tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
tracker that follows visitors
3 of the 18 alternatives below have fewer, 11 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
A/B testing
Shows visitors different versions of the page to see which works better.
03 · Alternatives
Alternatives to Taboola
Thumbs up if it’s a real alternative to Taboola, thumbs down if it isn’t.
20 of the 60 sites closest to Taboola match.
- 01
RevContent | Performance-Driven Native Advertising Platform for Publishers & Advertisers
RevContent helps publishers and advertisers drive results with high-performing native ads. Grow your revenue and reach the right audiences across premium content environments.
Very close - 02
MGID: Native Performance & Programmatic Advertising Platform
Our vision is to nurture a new stage of digital media, enabling consumers to engage with content and sponsored advertisements in an equally positive way.
Very close - 03
The Global Commerce Intelligence Platform
Make every shopping moment smarter with ads powered by commerce AI fueled by the world’s largest set of commerce data
Very close - 04
Teads - The omnichannel outcomes platform
Outbrain and Teads have merged to create the omnichannel outcomes platform for the open internet.
Very close - 05
Shareaholic | Content Marketing Platform & Website Traffic Tools
Shareaholic is a comprehensive set of marketing tools to engage with your audience, get found across search and social, and grow your following 24 hours a day, 7 days a week. Trusted by over 300,000 creators.
Very close - 06
Homepage - Mediavine
Smarter Monetization Starts Here Mediavine powers digital businesses with technology and data engineered to outperform. Our platform delivers cleaner delivery, stronger revenue, and long-term performance for publishers building what’s next. Trusted by 20,000+ publishers, built on technology proven to perform One Platform Built to Outperform Mediavine gives digital publishers a competitive advantage with technology designed...
Very close - 07
Media.net | The Sell Side Platform for Greater Outcomes
We help brands and publishers leverage the best of programmatic, to achieve their goals across every screen.
Very close - 08
Adsterra Advertising Network | Solutions for Advertisers and Publishers
Top online advertising network. Cost-effective HQ traffic for advertisers. The highest-paying ad network for publishers willing to monetize their inventory.
Very close - 09
Buzzoola - innovative technologies for brands, publishers and ad platforms.
Ad Exchange with fast connection and access to the largest DSPs and SSPs. Programmatic buying of traffic from direct publishers on Web, In-App and Smart TV.
Very close - 10
RichAds Ad Network for Performance Marketing
Top ad network for performance marketing: Push, Popunder, Telegram & Pre-roll Ads. 5B+ daily impressions across 220+ GEOs. Launch campaigns and scale traffic fast.
Very close - 11
Advertising Technology Company
Advertising Technology Company
Very close - 12
The Publisher Technology Platform | Sovrn
Thousands of the world’s top publishers trust the Sovrn Platform, a complete set of data and monetization tools, to thrive on the open web.
Very close - 13
Gaming & Entertainment Advertising Growth Engine | Venatus
Venatus is the advertising growth engine for premium gaming, sports and entertainment. Helping publishers and advertisers activate audiences In the Zone and turn attention into measurable outcomes.
Very close - 14
Tradedoubler | Boosting partnerships since 1999
We empower a thriving partner marketing network where everyone wins. Brands, Publishers, Creators and Influencers alike. Established in Stockholm by Felix Hagnö and Martin Lorentzon, co-founder of Spotify, Tradedoubler swiftly ascended to become Europe's no. 1 Affiliate Marketing network, listed on the Stockholm Stock Exchange. Presently, we extend our Partner Marketing and Tech Solutions across +90 markets. While operating globally, our ethos remains deeply rooted in local authenticity.
Very close - 15
Opinary | We ask the right questions
Very close - 16
OpenWeb - The Community Engine of the Open Internet
OpenWeb powers communities across the Open Internet, turning real participation into direct audience relationships, actionable insights, and revenue.
Very close - 17
Global Performance Marketing Platform & User Acquisition - PropellerAds
Scale your growth with our multichannel advertising platform. Access 2+ Bln users via Interactive, Social, Popunder, Push and Telegram formats. Maximize ROI with AI tools.
Very close - 18
The Video Discovery Platform | primis
Primis is the global Video Discovery platform which increases revenue for publishers by helping their users discover high quality video content.
Very close - 19
Kevel | Your audience. Your rules. Your revenue.
The only commerce media platform that gives you complete control of your data, technology, monetisation strategy and growth trajectory.
Very close - 20
AI-powered Performance Advertising at Global Scale | Moloco
Moloco’s AI advertising platform bids into a trillion auctions a day so apps and retailers can find, convert, and grow customers at global scale.
Very close
Closest first, by how much each site’s offer resembles Taboola’s. Trackers are counted the same way as above. Highlighted technologies are ones Taboola uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Taboola adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 8 technologies
- Neighbours
- k = 60
- Sites searched
- 9,199
- Vector
- 384-d
- Query
- 47 ms
Competitor map
Each alternative by how close its vector is to Taboola’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- WordPress page source: /wp-content/
- A/B testing
- VWO page source: dev.visualwebsiteoptimizer.com
- Languages & backends
- PHP implied by WordPress (page source: /wp-content/)
- Email hosting
- Google Workspace MX aspmx.l.google.com
- DNS hosting
- NS1 NS dns4.p05.nsone.net
- SaaS tools (verified in DNS)
- Apple Business TXT apple-domain-verification=i6DeEiDFSJitl7Rq
- Canva TXT canva-site-verification=GpjIk35KwRWnY8jVajXblw
- Google Search Console TXT google-site-verification=N60gm5YnA_5ibrU2k9tH-TJqaVwp-P3sB44ZzWbzxAc
Sitemaps
.
What competitors use
Across the 20 closest sites.
- Google Search Console 18/20
- Google Workspace 15/20
- Apple Business 10/20
- PHP 10/20
- Cloudflare · not on taboola.com 9/20
- Google Tag Manager · not on taboola.com 9/20
- WordPress 9/20
- Atlassian · not on taboola.com 8/20
- Google Analytics · not on taboola.com 7/20
- Google Fonts · not on taboola.com 7/20
- HubSpot · not on taboola.com 7/20
- Cloudflare DNS · not on taboola.com 6/20
- Meta Business Suite · not on taboola.com 5/20
- Amazon Route 53 · not on taboola.com 5/20
- Microsoft 365 · not on taboola.com 5/20
- jQuery · not on taboola.com 5/20