roku.com

Roku

Who runs Roku, what it tracks and what it costs, and the 20 closest streaming media devices alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Xumo

Measured from Roku’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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Visit Roku

01 · Who’s behind it

Who runs Roku

Roku roku.com

Roku provides the simplest way to stream entertainment to your TV. On your terms. With thousands of available channels to choose from.

Wikidata: brand of streaming media players

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In German

02 · Privacy

What Roku tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

tracker that follows visitors

8 of the 17 alternatives below have fewer, 3 have more.

Privacy-friendly alternatives →
Cookie banner
None found
US company
2 tools

03 · Alternatives

Alternatives to Roku

Thumbs up if it’s a real alternative to Roku, thumbs down if it isn’t.

Fewer trackers than RokuNo ad trackersRegistered in the EUFree planOnly in German

15 of the 60 sites closest to Roku match.

  1. 01
    Xumo xumo.com English No trackers

    Xumo | All you can stream

    Xumo is leading the future of streaming for everyone, backed by industry veterans Comcast and Charter.

    Compare Xumo with Roku →
  2. 02
    Apple apple.com Top 100 English No trackers

    Apple

    Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

    Compare Apple with Roku →
  3. 03
    VIDAA vidaa.com English No trackers

    Homepage - VIDAA

    Home Comes To Life Global and Local Entertainment. #1 Fastest growing Smart TV platform globally* All your favorite apps and channels, ready when you are.

    Compare VIDAA with Roku →
  4. 04
    Pluto TV pluto.tv Top 10K English No trackers

    Pluto TV: Watch Free Movies, TV Shows & Live TV Online

    Watch your choice of free hit movies, free binge-worthy TV shows & live TV online, anytime. Stream Now. Pay Never.

    Compare Pluto TV with Roku →
  5. 05
    Plex plex.tv Top 10K English No trackers

    streaming media service

    Compare Plex with Roku →
  6. 06
    TCL Technology tcl.com English No trackers

    TCL USA | TVs, Sound Bars, Phones, Appliances – TCL North America

    TCL delivers meaningful experiences through thoughtful design and the latest technology, helping you enjoy more of the things you love.

    Compare TCL Technology with Roku →
  7. 07
    Google google.com Top 100 German No trackers

    Google

    search engine by Google LLC

    Compare Google with Roku →
  8. 08
    Sky UK sky.com Top 10K English No trackers

    Discover TV, Broadband & Mobile Phone Packages with Sky

    Discover Sky packages for TV, broadband & mobile including Glass - the new streaming TV with Sky Inside. Login to manage your My Sky account & more.

    Compare Sky UK with Roku →
  9. 09
    HBO hbo.com Top 10K English No trackers

    HBO: Home to Groundbreaking Series, Movies, Comedies & Documentaries

    The official site for HBO, discover full episodes of original series, movies, schedule information, exclusive video content, episode guides and more.

    Compare HBO with Roku →
  10. 10
    Pandora pandora.com Top 10K No trackers

    Pandora

    American music streaming and recommendation website

    Compare Pandora with Roku →
  11. 11
    Prime Video primevideo.com Top 1K English No trackers

    Prime Video | Watch movies, TV shows, Live TV, and sports

    Watch now on Prime Video for a wide selection of movies, TV shows, live TV, and sports.

    Compare Prime Video with Roku →
  12. 12
    Nintendo nintendo.com Top 1K English No trackers

    Nintendo - Official Site: Consoles, Games, News, and More

    Visit the official Nintendo site to shop for Nintendo Switch™ systems and video games, read the latest news, find fun gear and gifts with a Nintendo twist, and much more.

    Compare Nintendo with Roku →
  13. 13
    Joyn joyn.de Top 10K German No trackers

    Joyn - Serien, Filme, Sport & Live TV jederzeit streamen

    Streame ganze Folgen, Filme & Sport online. Verpasse keine Sendung – egal ob nach TV-Ausstrahlung oder im Live TV. Mit Joyn jederzeit und überall.

    Compare Joyn with Roku →
  14. 14
    Tuya tuya.com English No trackers

    Tuya Global AIoT Platform | Smart Device IoT Solutions

    Tuya (NYSE: TUYA, HKEX: 2391) is the global AIoT leader connecting brands and developers worldwide. Build and manage smart devices at scale with our comprehensive IoT cloud ecosystem.

    Compare Tuya with Roku →
  15. 15
    Dell dell.com Top 1K English No trackers

    Computers, Monitors & Technology Solutions | Dell USA

    Dell provides technology solutions, services & support. Buy Laptops, Touch Screen PCs, Desktops, Servers, Storage, Monitors, Gaming & Accessories.

    Compare Dell with Roku →

Closest first, by how much each site’s offer resembles Roku’s. Trackers are counted the same way as above. Highlighted technologies are ones Roku uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Roku adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 15 technologies
Neighbours
k = 60
Sites searched
9,216
Vector
384-d
Query
68 ms

Competitor map

Each alternative by how close its vector is to Roku’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

Prime VideoPandoraHBOSky UKTCL TechnologyPlexPluto TVVIDAAAppleXumo

Built with

Analytics
  • Cloudflare Web Analytics asset https://static.cloudflareinsights.com/beacon.min.js/vce701823e78c4301a35b7e07294d87301792…
Tag managers
Live chat & support
  • Zendesk TXT v=spf1 include:spf.protection.outlook.com include:mail.zendesk.com in…
Monitoring
CDN
Reviews
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=cb739e1716333427b68098da5450cdd48a65aeee8…
  • Atlassian TXT atlassian-domain-verification=Ta1XJrZBGamuvI/aQzfJQ9zT8DekfMPxYA7ysUZ…
  • Bing Webmaster Tools meta msvalidate.01: 1C2FDEE92DB61624816BA13C1E46EC67
  • DocuSign TXT docusign=c8997532-82c6-4a35-ba9d-bf5ee0e52d06
  • Google Search Console TXT google-site-verification=YHDgrRn-VR3nPRLs3FEdA3Uv3tIRQE9ae6flhTVji3M
  • Miro TXT miro-verification=52419bef5d1085401d946a7e36f7e398abefd32d
  • OpenAI TXT openai-domain-verification=dv-7wUCe4QMnF8W5NvHiAbRvp0C

Sitemaps

, 146 of them guides, blog or magazine pages.