SimilarSiteSearch

prettylittlething.com

PrettyLittleThing

Who runs PrettyLittleThing, what it tracks and what it costs, and the 20 closest Fast fashion e-commerce alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Boohoo Group

Measured from PrettyLittleThing’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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Visit PrettyLittleThing

01 · Who’s behind it

Who runs PrettyLittleThing

PrettyLittleThing prettylittlething.com

Shop the latest in women's fashion, lifestyle and beauty online at PrettyLittleThing, the ultimate style source for every kind of It Girl. Order today from PLT.

Wikidata: UK-based fashion retailer

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What PrettyLittleThing tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

7 of the 10 alternatives below have fewer, 1 have more.

Privacy-friendly alternatives →
Cookie banner
None found
EU company
1 tool
US company
1 tool

  • A/B testing

    Shows visitors different versions of the page to see which works better.

  • Tag manager

    Loads further tracking scripts, which we can’t always see.

03 · Alternatives

Alternatives to PrettyLittleThing

Fewer trackers than PrettyLittleThingNo ad trackersRegistered in the EUFree planOnly in English

None of the 60 sites closest to PrettyLittleThing match these filters. We read imprints and pricing pages once a week, so more sites qualify as we get to them.

04 · History

What changed

Price and policy history →

No changes yet. Each new crawl is compared with the last one, and what PrettyLittleThing adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack and search numbers · 11 technologies
Neighbours
k = 60
Sites searched
9,213
Vector
384-d
Query
123 ms

Built with

JavaScript frameworks
  • React implied by Remix (page source: window.__remixContext)
  • Remix page source: window.__remixContext
Tag managers
A/B testing
CDN
  • Amazon CloudFront header x-amz-cf-id: Hfoep2kalFvidagndFChzi0ZHk17lEbzuD-8CGzgzbDmeaTmqKBGsA==
Email hosting
Email delivery
  • Amazon SES TXT v=spf1 include:spf.protection.outlook.com include:amazonses.com inclu…
DNS hosting
SaaS tools (verified in DNS)
  • Atlassian TXT atlassian-domain-verification=yaOR6anHMJbaA3tEESbgag6qZaqR61e84oCK3ON…
  • Google Search Console TXT google-site-verification=4tXYWHvQ45FeOo6LkiEfmE6FGWRGgtHNE0wo42KxlE0