optimizely.com
Optimizely
Who runs Optimizely, what it tracks and what it costs, and the 20 closest Digital experience platform alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Sitecore
Measured from Optimizely’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Optimizely01 · Who’s behind it
Who runs Optimizely
Optimizely optimizely.com
Everything marketing and digital teams need to create content fast, test and personalize, and prove business impact.
Wikidata: American multinational Internet and technology corporation
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Optimizely tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
7 of the 18 alternatives below have fewer, 9 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 2 tools
A/B testing
Shows visitors different versions of the page to see which works better.
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to Optimizely
Thumbs up if it’s a real alternative to Optimizely, thumbs down if it isn’t.
15 of the 60 sites closest to Optimizely match.
- 01
AI-powered digital experiences that convert | Sitecore
Connect content, data, and personalization in one AI-powered platform. Stay visible where decisions happen and drive measurable business impact.
Very close - 02
Monetate | The Experience Optimization Platform
Monetate is the #1 experience optimization platform designed to help enterprise brands and digital businesses scale KPIs and wow customers.
Very close - 03
KARTE | Accelerate Business Growth with Data and AI
KARTE is a CX platform powered by a proprietary real-time data analysis engine and advanced AI. We help you unlock the full value of customer data for your business, accelerating growth through consistent data utilization and better customer experiences—from strategy through execution.
Very close - 04
Digital Experience Platform - Apester.com
Supercharge your marketing and funnel with interactive content experiences that generate more leads, engage and convert users, and boost retention
Very close - 05
Aprimo: Digital Asset Management.
Aprimo: Leading digital asset management. Simplify workflows and boost efficiency with our innovative content operations platform. Explore Aprimo today.
Very close - 06
Customer Experience & Research Technology | Forsta
Your industry is our industry. It’s our domain expertise that gives you unmatched technology and guidance that unlocks insights about what’s happening now,
Very close - 07
Digital Customer Experience Analytics - Glassbox
Glassbox provides digital customer experience analytics for web and mobile apps. Drive revenue, profitability & loyalty with optimized digital CX.
Very close - 08
Canto – The leader in digital asset management solutions
Canto is the leading digital asset management solution for organizations worldwide. Canto’s DAM helps you organize, find, and share digital assets with ease.
Very close - 09
Digital Employee Experience Management Software | Nexthink
Discover what your employees need, see what they experience, know how they feel. Deliver IT that delights.
Very close - 10
Marketing Automation Platform - Act-On
Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.
Very close - 11
Customer Data Platform | Trusted Data for AI - Tealium
Discover Tealium's cutting-edge products designed to revolutionize your data strategy. Explore our suite of tools for data integration, management, and analytics to optimize customer experiences and drive digital transformation. See how our solutions can elevate your business's data capabilities.
Very close - 12
Marfeel
A suite of solutions designed for every publisher's needs
Very close - 13
OpenText | Secure Information Management for AI
OpenText helps organizations securely manage and connect data across the enterprise, transforming data into trusted, AI-ready information.
Very close - 14
AI Customer Engagement Platform for Real-Time, Personalized Experiences
Iterable is an AI customer engagement platform built for how customers behave today, helping brands respond in real time with unified data and optimization.
Very close - 15
Userlane | Software Adoption Platform for Regulated Industries
Userlane is the software adoption platform for healthcare, financial services, manufacturing, and pharma. See where applications create friction, fix it in context, and prove it worked.
Very close
Closest first, by how much each site’s offer resembles Optimizely’s. Trackers are counted the same way as above. Highlighted technologies are ones Optimizely uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Optimizely adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 16 technologies
- Neighbours
- k = 60
- Sites searched
- 9,214
- Vector
- 384-d
- Query
- 71 ms
Competitor map
Each alternative by how close its vector is to Optimizely’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- JavaScript frameworks
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- A/B testing
- Optimizely page source: cdn.optimizely.com/js/
- Hosting
- Vercel header x-vercel-id: fra1::iad1::57k86-1793956389345-2e344fce2a1e
- Email hosting
- Microsoft 365 TXT MS=ms74851995
- Mimecast MX de-smtp-inbound-1.mimecast.com
- DNS hosting
- Cloudflare DNS NS harmony.ns.cloudflare.com
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=edbef1f3fcf34f3db2121d4b6aa25e37b75e61879…
- Apple Business TXT apple-domain-verification=Q7KwgmChGjUIkAjJT8Su-e81y48GoIDKdrWJKZCflGI
- DocuSign TXT docusign=5ef03274-ba7e-4497-b1c8-68822293b6df
- Dropbox TXT dropbox-domain-verification=1gn35nocfdjx
- GlobalSign TXT _globalsign-domain-verification=f-B_7ErtvSe_2e1SkhSsTab6DQA-AVd2vcvY3…
- Google Search Console TXT google-site-verification=YTf8W8ct20t0_Pk4CWBP3WIlzYoa-AbATixOVOSX1So
- Meta Business Suite TXT facebook-domain-verification=wley07odaemi4l7vay725u95yq4g07
- OpenAI TXT openai-domain-verification=dv-At5TJCxtaR4p3AcFNaOZnDkn
Sitemaps
.
What competitors use
Across the 20 closest sites.
- Google Search Console 19/20
- Atlassian · not on optimizely.com 14/20
- Microsoft 365 13/20
- Google Workspace · not on optimizely.com 12/20
- Google Tag Manager 12/20
- Apple Business 11/20
- Cloudflare · not on optimizely.com 11/20
- Amazon Route 53 · not on optimizely.com 8/20
- OpenAI 8/20
- Stripe · not on optimizely.com 8/20
- Amazon SES · not on optimizely.com 7/20
- PHP · not on optimizely.com 7/20
- Adobe 7/20
- DocuSign 6/20
- HubSpot · not on optimizely.com 6/20
- WordPress · not on optimizely.com 6/20