lincolnfinancial.com

Lincoln Financial

Who runs Lincoln Financial, what it tracks and what it costs, and the 20 closest life insurance and annuities alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Prudential Financial

Measured from Lincoln Financial’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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Visit Lincoln Financial

01 · Who’s behind it

Who runs Lincoln Financial

Lincoln Financial lincolnfinancial.com

Lincoln Financial Group provides resources and solutions that help empower Americans to take charge of their financial lives with confidence and optimism.

Wikidata: American holding company

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Lincoln Financial tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

None of the 14 alternatives below has fewer; 11 have more.

Privacy-friendly alternatives →
Cookie banner
None found

We found no trackers, ad pixels or third-party embeds on Lincoln Financial’s homepage.

03 · Alternatives

Alternatives to Lincoln Financial

Thumbs up if it’s a real alternative to Lincoln Financial, thumbs down if it isn’t.

No ad trackersRegistered in the EUFree planOnly in English

20 of the 60 sites closest to Lincoln Financial match.

  1. 01
    Prudential Financial prudential.com Top 10K No trackers

    American life insurance company

    Compare Prudential Financial with Lincoln Financial →
  2. 02
    Principal principal.com Top 10K English 1 tracker

    Retirement, Investments, and Insurance | Principal

    Let’s keep your finances simple. Insure what you have. Invest when you’re ready. Retire with confidence.

    Compare Principal with Lincoln Financial →
  3. 03
    MetLife metlife.com English 1 tracker

    Global Employee Group Benefits Provider - MetLife

    MetLife is a global provider of employee group benefits, helping employers support workforce health, financial security, and wellbeing through trusted insurance solutions.

    Compare MetLife with Lincoln Financial →
  4. 04
    Nationwide nationwide.com English 1 tracker

    Insurance and Financial Services Company – Nationwide

    Nationwide offers insurance, retirement and investing products that protect your many sides. Get home and auto insurance quotes online or find a local agent

    Compare Nationwide with Lincoln Financial →
  5. 05
    Corebridge Financial corebridgefinancial.com English 1 tracker

    Corebridge Financial

    Take action today to build a bridge for tomorrow—from planning to outcomes, from meeting today’s financial needs to attaining your aspirations.

    Compare Corebridge Financial with Lincoln Financial →
  6. 06
    New York Life Insurance Company newyorklife.com English 1 tracker

    Trusted Guidance and Protection | New York Life Insurance

    Protect and build your future with comprehensive one-on-one guidance from New York Life. Learn about our life insurance and financial product offerings.

    Compare New York Life Insurance Company with Lincoln Financial →
  7. 07
    Athene athene.com English 1 tracker

    Leading Annuity & Retirement Services Provider | Athene

    Live retirement with financial freedom that Athene's annuities, services & expertise can provide. Athene, the leading annuity provider that’s driven by your goals.

    Compare Athene with Lincoln Financial →
  8. 08
    Global Atlantic gafg.com Top 10K English 1 tracker

    Annuities, Insurance, and Retirement Solutions | Global Atlantic

    Explore annuities, insurance, and retirement solutions from Global Atlantic, designed to help individuals and institutions achieve long-term financial security.

    Compare Global Atlantic with Lincoln Financial →
  9. 09
    Voya Financial voya.com English 1 tracker

    Retirement plans, group employee benefits & health accounts

    We help individuals and employers clear a path to financial confidence with 401(k)s, 403(b)s, 457s, HSAs, FSAs, life, disability & voluntary insurance.

    Compare Voya Financial with Lincoln Financial →
  10. 10
    Sunlife sunlife.com English 1 tracker

    Global Corporate Website | Sunlife

    Sunlife is a financial services company providing financial planning, life insurance, health insurance, investments and more.

    Compare Sunlife with Lincoln Financial →
  11. 11
    Aegon aegon.com No trackers

    multinational life insurance, pensions and asset management company

    Compare Aegon with Lincoln Financial →
  12. 12
    Taikang Life taikang.com Chinese No trackers

    泰康保险集团 - 守护每一个家庭的幸福

    泰康保险集团官方网站,提供专业的保险产品和服务,包括健康保险、寿险保障、财产保险等。我们致力于守护每一个家庭的幸福。

    Compare Taikang Life with Lincoln Financial →
  13. 13
    FWD fwd.com English 1 tracker

    A different kind of insurer with a vision to change the way people feel about insurance | FWD Group

    We’re FWD. A different kind of insurer with a vision to change the way people feel about insurance. Discover our story.

    Compare FWD with Lincoln Financial →
  14. 14
    nissay.co.jp Japanese 1 tracker

    日本生命保険相互会社 | 日本生命保険相互会社

    日本生命保険相互会社のページです。日本生命は、「誰もが、ずっと、安心して暮らせる社会」の実現を目指し、人・地域社会・地球環境の3領域で、社会課題の解決に取り組んでいます。

    Compare nissay.co.jp with Lincoln Financial →
  15. 15
    Legal & General legalandgeneral.com English No trackers

    Legal & General | Pensions, Retirement, Life Insurance & Investments

    Legal & General are a leading UK financial services provider, offering life insurance, pensions, retirement and investment services. Get a quote today.

    Compare Legal & General with Lincoln Financial →
  16. 16
    Northwestern Mutual northwesternmutual.com English 1 tracker

    Northwestern Mutual | Financial Planning & Life Insurance Company

    Northwestern Mutual is a financial partner that offers personalized plans, top-rated services and life insurance. Find a financial advisor and get started on your plan today.

    Compare Northwestern Mutual with Lincoln Financial →
  17. 17
    The Dai-ichi Life Insurance Company dai-ichi-life.co.jp Japanese 1 tracker

    第一生命保険株式会社

    第一生命保険の公式ホームページです。一生涯のパートナーとしてあなたに最適な保険商品をご提案。ご契約者向けのサービスも充実しています。

    Compare The Dai-ichi Life Insurance Company with Lincoln Financial →
  18. 18
    Standard Life standardlife.co.uk English 1 tracker

    Standard Life | For retirement and the journey to it

    Explore Standard Life's tools and support to help you on your journey to retirement and for a life of possibilities ahead

    Compare Standard Life with Lincoln Financial →
  19. 19
    NN Group nn-group.com English No trackers

    NN Group

    NN Group is an international financial services company active in 11 countries. NN is committed to sustainable value creation for all stakeholders.

    Compare NN Group with Lincoln Financial →
  20. 20
    Empower empower.com English 2 trackers

    Empower | Invest well. Live a little.™

    Our vision is to transform financial lives through advice, people and technology. Our mission is to empower financial freedom for all.

    Compare Empower with Lincoln Financial →

Closest first, by how much each site’s offer resembles Lincoln Financial’s. Trackers are counted the same way as above. Highlighted technologies are ones Lincoln Financial uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Lincoln Financial adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 4 technologies
Neighbours
k = 60
Sites searched
9,214
Vector
384-d
Query
54 ms

Competitor map

Each alternative by how close its vector is to Lincoln Financial’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

EmpowerGlobal AtlanticCorebridge FinancialNationwideMetLifePrincipalPrudential Financial