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Buffer

Who runs Buffer, what it tracks and what it costs, and the 20 closest social media management software alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
Last price change
None seen yet
Closest alternative
Metricool

Measured from Buffer’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

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01 · Who’s behind it

Who runs Buffer

Buffer buffer.com

Use Buffer to manage your social media so that you can create and share your content everywhere, consistently. Try our forever free plan or upgrade for more.

Wikidata: software application for the web and mobile, designed to manage accounts in multiple social networks

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Buffer tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

tracker that follows visitors

None of the 18 alternatives below has fewer; 10 have more.

Privacy-friendly alternatives →
Cookie banner
CookieYes
US company
2 tools

03 · Pricing

What Buffer costs

The prices on Buffer’s pricing page as shown to visitors from Germany, in the order they appear. We check weekly; price changes are listed under What changed.

  • $5 / month
  • $60
  • $10 / month
  • $120

· Pricing page ↗ · Price history

04 · Alternatives

Alternatives to Buffer

Thumbs up if it’s a real alternative to Buffer, thumbs down if it isn’t.

Fewer trackers than BufferNo ad trackersRegistered in the EUFree planOnly in English

10 of the 60 sites closest to Buffer match.

  1. 01
    Slack slack.com Top 1K English EU-registeredFree plan 1 tracker

    Slack | AI Work Platform & Productivity Tools

    Boost productivity and save time with Slack‌ — ‌the AI work platform for managing projects, automating workflows, and connecting teams securely. Start working smarter today.

    Compare Slack with Buffer →
  2. 02
    Visme visme.co English Free plan 2 trackers

    Visme: AI Presentation maker, Infographics, and One pager templates

    Create professional presentations, interactive infographics, beautiful design and engaging videos, all in one place. Start using Visme today.

    Compare Visme with Buffer →
  3. 03
    Asana asana.com Top 10K English Free plan 3 trackers

    Work & Project Management for Human-Agent Teams • Asana

    Work management software for teams and AI agents. Plan, automate, and execute critical workflows together.

    Compare Asana with Buffer →
  4. 04
    ClickUp clickup.com Top 10K Free plan 3 trackers

    ClickUp™ | Maximize productivity • Software, AI, and humans converge

    Our mission is to make the world more productive. To do this, we built the everything app for work - Tasks, Docs, Goals, and Chat.

    Compare ClickUp with Buffer →
  5. 05
    Notion notion.com Top 10K English Free plan 1 tracker

    The AI workspace that works for you. | Notion

    Build Custom Agents, search across all your apps, and automate busywork. The AI workspace where teams get more done, faster.

    Compare Notion with Buffer →
  6. 06
    Netlify netlify.com Top 10K English Free plan 2 trackers

    Push your ideas to the web | Netlify

    Create with AI or code, deploy instantly on production infrastructure. One platform to build and ship.

    Compare Netlify with Buffer →
  7. 07
    Amplitude amplitude.com Top 1K English Free plan 4 trackers

    Amplitude | A new era for product teams

    From analytics to feedback to code, Amplitude brings AI into every step of building self-improving products. Start free with 2M events per month.

    Compare Amplitude with Buffer →
  8. 08
    Mixpanel mixpanel.com Top 1K English Free plan 4 trackers

    Product Intelligence Platform for the AI Era | Mixpanel

    Mixpanel is the product intelligence platform for the AI era, combining analytics, session replay, experiments, feature flags, and AI-powered insights.

    Compare Mixpanel with Buffer →
  9. 09
    Ably ably.com English Free plan 2 trackers

    Ably | Realtime platform for chat, AI and live apps at scale

    Ably is the realtime platform built for scale and reliability. Power live chat, messaging, collaborative apps, and AI experiences that never drop.

    Compare Ably with Buffer →
  10. 10
    Wrike wrike.com English Free plan 1 tracker

    AI-powered enterprise work management software | Wrike

    Wrike is the trusted work delivery platform for people and AI. We help enterprises reach the outcome faster, without losing control of how work gets done.

    Compare Wrike with Buffer →

Closest first, by how much each site’s offer resembles Buffer’s. Trackers are counted the same way as above. Highlighted technologies are ones Buffer uses too. Votes and comments come from visitors and don’t change the order.

05 · History

What changed

Price and policy history →

What Buffer changed on its homepage, prices, imprint and open positions, and in the tools it uses. Each change happened between the two dates: the last check that saw the old state and the one that found the new.

  1. ~ Page Homepage · Nov 6 – 12, 2026 New headings: 342,073 creators, brands, and agencies using Buffer · Social Media Glossary Dropped headings: 100,000326,943 creators, brands, and agencies using Buffer · Start page

06 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 12 technologies
Neighbours
k = 60
Sites searched
9,199
Vector
384-d
Query
38 ms

Competitor map

Each alternative by how close its vector is to Buffer’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

WrikeAblyMixpanelAmplitudeNetlifyNotionClickUpAsanaVismeSlack

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Sitemaps

, 1 of them guides, blog or magazine pages.