adtrafficquality.google

Google

Who runs Google, what it tracks and what it costs, and the 20 closest ad fraud prevention alternatives.

Who’s behind it
Part of google.com
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
ClickCease

Measured from Google’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

We’ll send a link to confirm. Your address is only used for these alerts.

Visit Google

01 · Who’s behind it

Who runs Google

Google adtrafficquality.google

Company
No imprint we could read
Part of
google.com Runs this domain’s DNS
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Google tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

tracker that follows visitors

1 of the 19 alternatives below have fewer, 13 have more.

Privacy-friendly alternatives →
Cookie banner
None found
US company
2 tools
  • Tag manager

    Loads further tracking scripts, which we can’t always see.

  • Third-party embeds

    Videos, maps or fonts from other companies, which receive the visitor’s IP address.

03 · Alternatives

Alternatives to Google

Thumbs up if it’s a real alternative to Google, thumbs down if it isn’t.

Fewer trackers than GoogleNo ad trackersRegistered in the EUFree planOnly in English
  1. 01
    ClickCease clickcease.com English 2 trackers

    ClickCease™ - Block Click Fraud on Google, Meta & Microsoft

    ClickCease™ detects and blocks click fraud on your Google, Meta and Microsoft Ads campaigns. Automatically block competitors and bots from wasting your PPC ads budget.

    Compare ClickCease with Google →
  2. 02
    Pixalate pixalate.com English 5 trackers

    Pixalate - Ad Fraud Protection, Privacy, and Compliance Platform (CTV)

    Pixalate, the market-leading ad fraud protection, privacy, and compliance analytics platform for Connected TV (CTV), Mobile Advertising, and Websites.

    Compare Pixalate with Google →
  3. 03
    Confiant confiant.com English 3 trackers

    Confiant | The First & Leading Ad Security & Quality Platform

    Confiant helps publishers & ad platforms stay ahead of bad ads and bad actors, keeping your revenue stream intact while protecting your user experience.

    Compare Confiant with Google →
  4. 04
    GeoEdge geoedge.com English 4 trackers

    GeoEdge - Ad Quality & Security Solutions | 360° Malvertising Protection

    GeoEdge empowers publishers and platforms to maximize their revenue by protecting the user experience against malicious and bad ads.

    Compare GeoEdge with Google →
  5. 05
    WebMD webmd.com Top 10K English 2 trackers

    WebMD - Better information. Better health.

    The leading source for trustworthy and timely health and medical news and information. Providing credible health information, supportive community, and educational services by blending award-winning expertise in content, community services, expert commentary, and medical review.

    Compare WebMD with Google →
  6. 06
    Infolinks infolinks.com Top 10K English 3 trackers

    Infolinks - Premium Direct Demand and Supply

    Discover what Infolinks smart ads can do for you and start making money from site or blog today! Join now free of charge and monetize your content with us.

    Compare Infolinks with Google →
  7. 07
    DoubleVerify doubleverify.com Top 1K English 2 trackers

    DoubleVerify: Driving Superior Outcomes For Global Brands

    DV is the leading media effectiveness platform that leverages AI to drive superior outcomes for global brands.

    Compare DoubleVerify with Google →
  8. 08
    Ezoic ezoic.com English 2 trackers

    Ezoic — Grow on the open web

    Billions of people visit premium websites and web apps every day. Ezoic puts your brand in front of them with bidsystem.ai.

    Compare Ezoic with Google →
  9. 09
    Boltive adlightning.com Top 10K English 2 trackers

    Simplify Digital Compliance & Ad Security | Boltive

    Brands, publishers, vendors and other enterprises want safe and profitable user experiences online. Boltive helps you ensure digital interactions are malware-free and privacy-preserving.

    Compare Boltive with Google →
  10. 10
    DataDome datadome.co Top 10K

    cybersecurity company

    Compare DataDome with Google →
  11. 11
    Yandex yandex.com Top 1K English 1 tracker

    Yandex — fast Internet search

    Yandex finds anything: webpages, images, music, good. Solve any problem — from everyday to a scientific one. Search by text, voice or image.

    Compare Yandex with Google →
  12. 12
    Brave brave.com Top 1K English 1 tracker

    The browser that puts you first | Brave

    The Brave browser is a fast, private and secure web browser for PC, Mac and mobile. Download now to enjoy a faster ad-free browsing experience that saves data and battery life by blocking tracking software.

    Compare Brave with Google →
  13. 13
    Wyllo nofraud.com English 2 trackers

    Risk Intelligence for Commerce & Fraud Protection | Wyllo

    Wyllo is risk intelligence for commerce. Our platform reads end-to-end intent for ecommerce fraud protection, stopping abuse & chargebacks

    Compare Wyllo with Google →
  14. 14
    Sovrn sovrn.com English 2 trackers

    The Publisher Technology Platform | Sovrn

    Thousands of the world’s top publishers trust the Sovrn Platform, a complete set of data and monetization tools, to thrive on the open web.

    Compare Sovrn with Google →
  15. 15
    Dropispy dropispy.com English 1 tracker

    Dropispy - No.1 Adspy specially designed for Dropshippers

    Best adspy to find Dropshipping Winning Products by spying on social networks ads. Dropispy tracks and analyzes tens of millions ads...

    Compare Dropispy with Google →
  16. 16
    Siteimprove siteimprove.com English 2 trackers

    Agentic Content Intelligence - Siteimprove

    Siteimprove’s Agentic Content Intelligence unites accessibility, analytics, SEO, and content strategy to proactively optimize and govern your digital experience.

    Compare Siteimprove with Google →
  17. 17
    Nexxen unruly.co Top 10K English 1 tracker

    Nexxen

    Nexxen's advertising technology platform delivers performance powered by unique data and media, to help advertisers and publishers achieve their full-funnel goals.

    Compare Nexxen with Google →
  18. 18
    Kochava kochava.com Top 10K English 1 tracker

    Kochava | Omnichannel measurement for advertisers and publishers

    Discover how leading advertisers, publishers and platforms use Kochava for outcomes measurement to drive actionable insights. Achieve privacy-durable growth and reach your KPIs today with Kochava's omnichannel measurement.

    Compare Kochava with Google →
  19. 19
    Blockthrough blockthrough.com English No trackers

    Blockthrough – Adblock Revenue Recovery

    Compare Blockthrough with Google →
  20. 20
    Mediavine mediavine.com Top 10K English 3 trackers

    Homepage - Mediavine

    Smarter Monetization Starts Here Mediavine powers digital businesses with technology and data engineered to outperform. Our platform delivers cleaner delivery, stronger revenue, and long-term performance for publishers building what’s next. Trusted by 20,000+ publishers, built on technology proven to perform One Platform Built to Outperform Mediavine gives digital publishers a competitive advantage with technology designed...

    Compare Mediavine with Google →

Closest first, by how much each site’s offer resembles Google’s. Trackers are counted the same way as above. Highlighted technologies are ones Google uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Google adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 3 technologies
Neighbours
k = 20
Sites searched
9,192
Vector
384-d
Query
26 ms

Competitor map

Each alternative by how close its vector is to Google’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

YandexDataDomeBoltiveEzoicDoubleVerifyInfolinksWebMDConfiantPixalateClickCease