vs
Comparison
Equativ vs Sovrn
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
Equativ (formerly Smart AdServer) provides an advertising technology platform combining ad serving, a supply-side platform, a demand-side platform, curation and retail media tools. It is used to buy, sell and optimize programmatic ads across CTV, video, display and native formats.
Sovrn provides advertising technology for website publishers, including a supply-side ad exchange, affiliate link monetization tools (Sovrn Commerce), attention-based ad targeting, and first-party data products for advertisers and DSPs.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Top 1K
- Smaller site
- Trackers on the homepage
- fewer
- Tag manager: Google Tag Manager
- Third-party embeds: Adobe Fonts, Google Fonts
-
- Visitor analytics: Google Analytics
- Tag manager: Google Tag Manager
- Ad trackers
- None
- None
- Cookie banner
- Didomi
- –
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.