vs
Comparison
Serpstat vs Totango
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
Serpstat is an online SEO software suite offering keyword research, competitor analysis, backlink analysis, rank tracking, site audits and PPC ad research, plus an API for SEO data.
Totango, now rebranded as Odie, provides customer success software that gives post-sales teams customer data, account insights, and AI agents for managing retention and renewals.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Smaller site
- Trackers on the homepage
- fewer
- A/B testing: VWO
- Tag manager: Google Tag Manager
- Third-party embeds: Google Fonts
-
- Advertising and retargeting: LinkedIn Insight Tag
- Marketing and email tracking: HubSpot, Marketo
- Tag manager: Google Tag Manager
- Third-party embeds: Google Fonts
- Ad trackers
- None
- Yes
- Cookie banner
- –
- iubenda
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.