vs
Comparison
Richads vs Equativ
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
RichAds is a self-serve advertising network that sells performance traffic in formats such as push notifications, popunders, pre-roll video, native, in-page, direct click and Telegram ads, with targeting and bidding on CPM or CPC.
Equativ (formerly Smart AdServer) provides an advertising technology platform combining ad serving, a supply-side platform, a demand-side platform, curation and retail media tools. It is used to buy, sell and optimize programmatic ads across CTV, video, display and native formats.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Top 1K
- Trackers on the homepage
-
- Marketing and email tracking: Mailchimp
- Third-party embeds: Google Fonts
-
- Tag manager: Google Tag Manager
- Third-party embeds: Adobe Fonts, Google Fonts
- Ad trackers
- None
- None
- Cookie banner
- –
- Didomi
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.