vs
Comparison
OpenX vs uSSP
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
OpenX operates a supply-side platform and real-time ad exchange that lets publishers sell display, mobile, video and connected TV ad inventory programmatically to advertisers. It also provides tools for curation, deal creation, supply-side targeting and fraud detection.
uSSP is a supply-side advertising platform from UMG that lets publishers sell website, mobile app and video ad inventory programmatically to ad exchanges, DSPs and ad networks, with price floor controls, real-time reporting and machine-learning yield optimization.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Top 10K
- Trackers on the homepage
-
- Marketing and email tracking: HubSpot, Marketo
- Tag manager: Google Tag Manager
- fewer
- Visitor analytics: Yandex Metrica
- Third-party embeds: Adobe Fonts, Google Fonts
- Ad trackers
- None
- None
- Cookie banner
- OneTrust
- –
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.