vs Comparison

OpenX vs Magnite

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.

OpenX

OpenX operates a supply-side platform and real-time ad exchange that lets publishers sell display, mobile, video and connected TV ad inventory programmatically to advertisers. It also provides tools for curation, deal creation, supply-side targeting and fraud detection.

Magnite

SpringServe, now part of Magnite, provides sell-side advertising technology: an ad server and supply-side platform that helps publishers and media owners sell ad inventory programmatically across connected TV, online video, display and audio, and lets buyers access curated premium inventory.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Smaller site
Top 10K
Trackers on the homepage
  • Marketing and email tracking: HubSpot, Marketo
  • Tag manager: Google Tag Manager
fewer
  • Tag manager: Google Tag Manager
Ad trackers
None
None
Cookie banner
OneTrust
–
Prices
No pricing page found
No pricing page found
Last price change
–
–
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.