vs Comparison

Mouseflow vs Umami

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.

Mouseflow

Mouseflow is website behavior analytics software that records user sessions and produces heatmaps, journey analysis, funnels, form analytics and feedback surveys to find usability problems and improve conversions.

Umami

Umami is an open-source, cookieless web and product analytics tool that tracks traffic sources, pageviews, events, funnels, retention and revenue. It can be self-hosted or used as a hosted cloud service.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Smaller site
Smaller site
Trackers on the homepage
fewer
  • Marketing and email tracking: HubSpot, Mailchimp
  • Third-party embeds: Adobe Fonts
  • Advertising and retargeting: Google Ads conversion tracking
  • Visitor analytics: Google Analytics
  • Marketing and email tracking: HubSpot
  • Privacy-friendly analytics: Cloudflare Web Analytics, Umami
Ad trackers
None
Yes
Cookie banner
–
–
Prices
No pricing page found
No pricing page found
Last price change
–
–
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.