vs
Comparison
FreeWheel vs Microsoft
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
FreeWheel provides advertising technology for premium video, including an ad server, a supply-side platform for publishers, and a demand-side platform and inventory curation tools for advertisers buying streaming, CTV and linear TV ads.
Xandr, formerly AT&T's ad tech unit and now part of Microsoft Advertising, offers programmatic advertising technology for buying and selling digital ads. It covers search ads on Bing and partner engines, display, native, video and CTV ads, plus publisher monetization and deal curation tools.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Smaller site
- Trackers on the homepage
-
- Advertising and retargeting: Meta Pixel
- Marketing and email tracking: HubSpot
- Tag manager: Google Tag Manager
- Third-party embeds: Vimeo
- fewer
- Marketing and email tracking: Marketo
- Ad trackers
- Yes
- None
- Cookie banner
- OneTrust
- –
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.