vs Comparison

Booking Holdings vs Semrush

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re close.

Booking Holdings

Corporate website of Booking Holdings, the parent company that owns online travel booking and metasearch brands such as Booking.com, Priceline, Agoda, Kayak, Rentalcars.com and OpenTable.

Semrush

Subscription software for search engine optimization and online marketing, providing keyword research, backlink and competitor analysis, site audits, rank tracking, PPC research, local SEO and tracking of brand visibility in AI chatbot answers.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Smaller site
Top 10K
Trackers on the homepage
fewer
  • Marketing and email tracking: HubSpot, Marketo
  • Third-party embeds: Google Fonts
Ad trackers
None
None
Cookie banner
OneTrust
–
Prices
No pricing page found
  • €112.52
  • €112.52 / mo
  • €134
  • €158.40
  • €158.40 / mo

Has a free plan

Last price change
–
None seen yet
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.