vs Comparison

Backlinko vs Search Engine Roundtable

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re close.

Backlinko

Backlinko publishes guides, articles and a newsletter on SEO, link building, content marketing and AI search optimization, along with free SEO tools such as keyword research, site audits and backlink checks. The site is owned by Semrush and promotes its software.

Search Engine Roundtable

News blog covering search engines and search marketing, reporting on Google, Bing and AI search updates, SEO and PPC changes, and discussions from search marketing forums, with daily recaps and weekly video summaries.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Smaller site
Smaller site
Trackers on the homepage
fewer
  • A/B testing: VWO
  • Tag manager: Google Tag Manager
  • Advertising and retargeting: Google Ad Manager
  • Session recording: Microsoft Clarity
  • Visitor analytics: Google Analytics
  • Third-party embeds: Google Fonts
Ad trackers
None
Yes
Cookie banner
–
–
Prices
No pricing page found
No pricing page found
Last price change
–
–
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.