zillow.com

Zillow

Who runs Zillow, what it tracks and what it costs, and the 20 closest online real estate marketplace alternatives.

Who’s behind it: Not stated
Online since: Unknown
Trackers
Prices: No pricing page
Last price change: –
Closest alternative: Trulia

Measured from Zillow’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

Visit Zillow

01 · Who’s behind it

Who runs Zillow

Zillow zillow.com

The leading real estate marketplace. Search millions of for-sale and rental listings, compare Zestimate® home values and connect with local professionals.

Wikidata: online real estate database

Company: No imprint we could read
Online since: Not in the Internet Archive
Audience: In English

02 · Privacy

What Zillow tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

More than all 7 alternatives below.

Privacy-friendly alternatives →

Cookie banner: None found
US company: 4 tools

Visitor analytics

Counts and follows visits, usually with cookies.
- ComscoreUS
- Google AnalyticsUS
Tag manager

Loads further tracking scripts, which we can’t always see.
- Google Tag ManagerUS
Third-party embeds

Videos, maps or fonts from other companies, which receive the visitor’s IP address.
- Google FontsUS

03 · Alternatives

Alternatives to Zillow

Fewer trackers than Zillow No ad trackers Registered in the EU Free plan Only in English

None of the 60 sites closest to Zillow match these filters. We read imprints and pricing pages once a week, so more sites qualify as we get to them.

04 · History

What changed

Price and policy history →

No changes yet. Each new crawl is compared with the last one, and what Zillow adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack and search numbers · 23 technologies

Neighbours: k = 60
Sites searched: 9,216
Vector: 384-d
Query: 30 ms

Built with

JavaScript frameworks: Next.js page source: __NEXT_DATA__
React implied by Next.js (page source: __NEXT_DATA__)
Fonts: Google Fonts asset https://fonts.googleapis.com/
Analytics: Comscore page source: .scorecardresearch.com
Google Analytics page source: google-analytics.com/analytics.js
Tag managers: Google Tag Manager page source: googletagmanager.com/gtm.js
Live chat & support: Zendesk TXT v=spf1 include:spf.protection.outlook.com include:mail.zendesk.com in…
Monitoring: Datadog RUM page source: DD_RUM.init
Sentry page source: .ingest.sentry.io
CDN: Amazon CloudFront header x-amz-cf-id: UzjuJ1VKk6ArtLLQAcmXTyE_-fzVNzd7a_z5ukFHvIwz0HQN_6w85A==
Email hosting: Google Workspace MX smtp.google.com
Microsoft 365 TXT v=spf1 include:spf.protection.outlook.com include:mail.zendesk.com in…
DNS hosting: Amazon Route 53 NS ns-709.awsdns-24.net
SaaS tools (verified in DNS): Adobe TXT adobe-idp-site-verification=d5bc3993e341ec9e2211f76c8437d1b427f8dc2b6…
Apple Business TXT apple-domain-verification=QPRde8ebYlB5qiWJLg5jy_lqZtfEs1qhV3kkahf-wVU
Atlassian TXT atlassian-domain-verification=dgV3G6mkX85097hkLZzFLTjyRE9EyRvlj3HkR+R…
Bing Webmaster Tools meta msvalidate.01: D002B788494C63AC593FB8ADE2F8FB5B
DocuSign TXT docusign=d41b9d07-a056-4736-b25a-bfd9493bbcc9
Google Search Console meta google-site-verification: IqOUoSFTRcabombGTiZNlSqlOcETsHYtXENkC1ZWWR0
Meta Business Suite TXT facebook-domain-verification=oza42xuvjx7gi2qkqu214fdfdn83sh
Salesforce TXT v=spf1 include:spf.protection.outlook.com include:mail.zendesk.com in…
Slack TXT slack-domain-verification=SCiUKlfWV8dWeasWT0pgvLj2kDQJS7uSQSqbwf78
Zoom TXT ZOOM_verify_g3zmMzzxSbyRGE80XhMPaQ

Sitemaps

What competitors use

Across the 20 closest sites.