zetaglobal.com
Zeta Global
Who runs Zeta Global, what it tracks and what it costs, and the 20 closest Marketing technology alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Acxiom
Measured from Zeta Global’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Zeta Global01 · Who’s behind it
Who runs Zeta Global
Zeta Global zetaglobal.com
Zeta Global unifies identity, data and AI in one marketing cloud, so enterprise brands can acquire, grow and retain customers across every channel.
Wikidata: marketing company
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Zeta Global tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
tracker that follows visitors
2 of the 20 alternatives below have fewer, 13 have more.
Privacy-friendly alternatives →- Cookie banner
- OneTrust
- US company
- 1 tool
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to Zeta Global
Thumbs up if it’s a real alternative to Zeta Global, thumbs down if it isn’t.
- 01
We put data to work - Acxiom
Acxiom empowers brands to own their data, identity, and agentic future to maximize the value of their data and technology.
Very close - 02
A People-Based Email Marketing Platform - LiveIntent
Learn how we equip brands with advertising technology designed to help advertisers & publishers harness email by resolving identity, driving sales, & increasing revenue.
Very close - 03
Braze Customer Engagement Platform
Power customer-centric interactions between consumers and brands in real-time.
Very close - 04
Merkle - We Power the Experience Economy
The next decade belongs to brands that are positioned to win on customer experience. And the competition gets more fierce every day. Let's create together.
Very close - 05
Treasure AI | Agentic Experience Platform (AEP) for Modern Marketers
Treasure AI is the Agentic Experience Platform built to acquire, retain, and grow your most valuable customers, powered by AI, shaped by human creativity, and always-on through continuous, context-driven action. See why Forrester named us a Leader.
Very close - 06
Customer Data Platform | Trusted Data for AI - Tealium
Discover Tealium's cutting-edge products designed to revolutionize your data strategy. Explore our suite of tools for data integration, management, and analytics to optimize customer experiences and drive digital transformation. See how our solutions can elevate your business's data capabilities.
Very close - 07
WebEngage | Customer Data and Agentic Marketing Platform
Unify customer data and run AI-powered, personalized journeys across channels with WebEngage’s customer data platform and marketing automation suite.
Very close - 08
The AI Platform for Personalization | Bloomreach
Loomi AI, Bloomreach's agentic platform, understands each customer to personalize their experience in real time — across email, web, mobile, and search.
Close - 09
The AI-Native commerce suite of choice for bold CIOs and CEOs
Modernize your stack and drive operational results with an AI-Native unified commerce solution.
Close - 10
Hightouch | Customer Data & AI Platform for Marketers (CDP & AI Agents)
Hightouch is the Agentic Marketing Platform powered by the industry-leading Composable CDP: AI marketing that actually knows your brand, customers, and business.
Very close - 11
Bluecore | Retail Marketing Technology
Turn your untapped retail data into one-to-one campaigns that make an immediate impact on revenue with Bluecore.
Close - 12
zeta
The No.1 AI chat! Over 13 hours of weekly use — and it’s free. Not using zeta yet? Everyone else is!
Very close - 13
AI Customer Data Platform for Enterprise Brands | Amperity
Amperity resolves messy customer data into one trusted view, so enterprise brands can recognize every customer and act in real time.
Very close - 14
AI-powered digital experiences that convert | Sitecore
Connect content, data, and personalization in one AI-powered platform. Stay visible where decisions happen and drive measurable business impact.
Very close - 15
BlueConic | The Platform Powering Customer Growth
BlueConic unifies customer data and activation to drive real-time growth across every moment. Built for marketers, powered by AI, and trusted by IT.
Close - 16
Optimizely - AI to create and optimize digital experiences
Everything marketing and digital teams need to create content fast, test and personalize, and prove business impact.
Very close - 17
AI Customer Engagement Platform for Real-Time, Personalized Experiences
Iterable is an AI customer engagement platform built for how customers behave today, helping brands respond in real time with unified data and optimization.
Close - 18
Appier | Empowering Businesses to Turn AI into ROI
Comprehensive AI-Powered Solutions: Smoother Operations. Elevated Customer Experience. Better Performance.
Close - 19
Cordial | Cross-Channel Marketing Platform
Cordial is a cross-channel marketing platform built for enterprise brands to personalize email, SMS, and push campaigns that drive growth.
Close - 20
Digital Experience Platform for Content, Community, Commerce | Acquia
Acquia provides the leading cloud platform for building, delivering, and optimizing digital experiences.
Close
Closest first, by how much each site’s offer resembles Zeta Global’s. Trackers are counted the same way as above. Highlighted technologies are ones Zeta Global uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Zeta Global adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 14 technologies
- Neighbours
- k = 20
- Sites searched
- 9,197
- Vector
- 384-d
- Query
- 26 ms
Competitor map
Each alternative by how close its vector is to Zeta Global’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- JavaScript frameworks
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Cookie consent
- OneTrust page source: cdn.cookielaw.org
- Hosting
- Vercel header x-vercel-id: fra1::iad1::2znxn-1794174030432-11aa30646cc3
- Video
- Wistia page source: fast.wistia.com
- Email hosting
- Microsoft 365 MX zetaglobal-com.mail.protection.outlook.com
- DNS hosting
- Akamai Edge DNS NS aus1.akam.net
- SaaS tools (verified in DNS)
- Atlassian TXT atlassian-domain-verification=VWUavCxXQBdA22BdIz4KQDlSXFLiCdhywIZhyap…
- Canva TXT canva-site-verification=0UP2tpEUubcoNiIZfrC76A
- Google Search Console TXT google-site-verification=S0xqc2TwQ00Zzfm4HScCgRZ4qZ8Pbgf9Gf8GKwH72UE
- OpenAI TXT openai-domain-verification=dv-KdHqCR4btf4CVJ8O1mgRQZhj
- Salesforce TXT v=spf1 include:spfa.cpmails.com include:spf.protection.outlook.com ip…
- Slack TXT slack-domain-verification=UU5tHLh77brCVTjs9GjRQDifmHojCEHOavkGaDRQ
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Apple Business · not on zetaglobal.com 16/20
- Microsoft 365 15/20
- Google Workspace · not on zetaglobal.com 15/20
- Atlassian 14/20
- Google Tag Manager 14/20
- Amazon Route 53 · not on zetaglobal.com 11/20
- DocuSign · not on zetaglobal.com 9/20
- PHP · not on zetaglobal.com 9/20
- WordPress · not on zetaglobal.com 9/20
- HubSpot · not on zetaglobal.com 9/20
- Miro · not on zetaglobal.com 8/20
- OpenAI 8/20
- Salesforce 8/20
- Vercel 8/20
- GlobalSign · not on zetaglobal.com 7/20