usatoday.com
USA Today
Who runs USA Today, what it tracks and what it costs, and the 20 closest daily newspaper alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- NBC News
Measured from USA Today’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit USA Today01 · Who’s behind it
Who runs USA Today
USA Today usatoday.com
USA TODAY delivers current national and local news, sports, entertainment, finance, technology, and more through award-winning journalism, photos, and videos.
Wikidata: American national daily newspaper
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What USA Today tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
11 of the 14 alternatives below have fewer, 3 have more.
Privacy-friendly alternatives →- Cookie banner
- OneTrust
- US company
- 4 tools
Advertising and retargeting
Lets ad networks recognise visitors on other sites and show them ads.
Visitor analytics
Counts and follows visits, usually with cookies.
Marketing and email tracking
Links visits to email campaigns and customer profiles.
03 · Alternatives
Alternatives to USA Today
None of the 60 sites closest to USA Today match these filters. We read imprints and pricing pages once a week, so more sites qualify as we get to them.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what USA Today adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack and search numbers · 18 technologies
- Neighbours
- k = 60
- Sites searched
- 9,222
- Vector
- 384-d
- Query
- 51 ms
Built with
- Analytics
- Adobe Analytics page source: .omtrdc.net
- Advertising
- Amazon Publisher Services page source: c.amazon-adsystem.com
- Google Ad Manager page source: securepubads.g.doubleclick.net
- Taboola page source: cdn.taboola.com
- Marketing automation
- Marketo TXT v=spf1 ip4:159.54.128.0/24 ip4:149.72.151.24 include:spf.gannett.com …
- Cookie consent
- OneTrust page source: cdn.cookielaw.org
- CDN
- Fastly header x-served-by: cache-fra-etou8220125-FRA, cache-fra-etou8220080-FRA, cache…
- Email hosting
- Microsoft 365 MX usatoday-com.mail.protection.outlook.com
- Email delivery
- SendGrid TXT v=spf1 ip4:159.54.128.0/24 ip4:149.72.151.24 include:spf.gannett.com …
- DNS hosting
- NS1 NS dns2.p04.nsone.net
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=7a20173eab2daba6709deb0312d1a66f053c2d6fb…
- Apple Business TXT apple-domain-verification=3rz3DxU1PIXHqUtC
- Canva TXT canva-site-verification=vB3TTckXVBOYOhv_gPjhrg
- DocuSign TXT docusign=5db99093-c58f-4563-aaa0-c2963ce8bfe6
- Google Search Console TXT google-site-verification=mBFgRoCF4Cd-AtbhbJj95CGvtUZy1VbYTxhdmm0gAJU
- Meta Business Suite TXT facebook-domain-verification=3gzevmp40zrp194rg1v0qfish6fnyp
- OpenAI TXT openai-domain-verification=dv-xQCzGfuypEV6ALq3vRJKlIFW
- Zoom TXT ZOOM_verify_9oEL9RzeRVSVi5iXieBVDg
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Microsoft 365 15/20
- Meta Business Suite 13/20
- Amazon Route 53 · not on usatoday.com 13/20
- Adobe 11/20
- GlobalSign · not on usatoday.com 10/20
- Apple Business 10/20
- Google Workspace · not on usatoday.com 10/20
- Google Ad Manager 10/20
- Atlassian · not on usatoday.com 9/20
- OneTrust 9/20
- Amazon SES · not on usatoday.com 8/20
- Fastly 8/20
- OpenAI 8/20
- Proofpoint · not on usatoday.com 7/20
- nginx · not on usatoday.com 6/20