theguardian.com
The Guardian
Who runs The Guardian, what it tracks and what it costs, and the 20 closest daily newspaper alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- The Independent
Measured from The Guardian’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit The Guardian01 · Who’s behind it
Who runs The Guardian
The Guardian theguardian.com
Latest news, sport, business, comment, analysis and reviews from the Guardian, the world's leading liberal voice
Wikidata: British national daily newspaper
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What The Guardian tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
5 of the 15 alternatives below have fewer, 6 have more.
Privacy-friendly alternatives →- Cookie banner
- OneTrust
- US company
- 2 tools
Advertising and retargeting
Lets ad networks recognise visitors on other sites and show them ads.
Visitor analytics
Counts and follows visits, usually with cookies.
03 · Alternatives
Alternatives to The Guardian
Thumbs up if it’s a real alternative to The Guardian, thumbs down if it isn’t.
- 01
News | The Independent | Today's headlines and latest breaking news
The latest breaking news, comment and features from The Independent.
Very close - 02
BBC Home | Breaking News, World News, US News, Sports, Business, Innovation, Climate, Culture, Travel, Video & Audio
Visit BBC for trusted reporting on the latest world and US news, sports, business, climate, innovation, culture and much more
Very close - 03
Latest UK and World News, Sport and Comment | Express.co.uk
Latest news, showbiz, sport, comment, lifestyle, city, video and pictures from the Daily Express and Sunday Express newspapers and Express.co.uk
Very close - 04
Latest World & National News & Headlines - USATODAY.com
USA TODAY delivers current national and local news, sports, entertainment, finance, technology, and more through award-winning journalism, photos, and videos.
Very close - 05
Le Monde in English – World news, culture and opinion
France's leading newspaper brings you the latest coverage from France, Europe, and all around the world, unique perspectives and in-depth analysis.
Very close - 06
Metro.co.uk: News, Sport, Showbiz, Celebrities from Metro
Metro.co.uk: News, Sport, Showbiz, Celebrities from Metro
Very close - 07
News, sport, celebrities and gossip | The Sun
Get the latest news, exclusives, sport, celebrities, showbiz, politics, business and lifestyle from The Sun
Very close - 08
The National - Latest world news, sport & opinion
The latest international news, headlines and events from around the world
Very close - 09
The Daily Star: News with a Wink
All the best news stories, sport & showbiz from the Daily Star, the top destination for big laughs.
Very close - 10
National Post: Canadian and World News, Stories & Headlines
The National Post keeps you up-to-date on what's happening in Canada and the rest of the world with the latest breaking news and stories that matter to you.
Very close - 11
The Straits Times - Breaking news, Singapore news, Asia and world news & multimedia
The Straits Times - Get latest breaking news, business, sports, lifestyle, tech & multimedia and more news in Singapore, Asia & rest of the world at straitstimes.com.
Very close - 12
Christian Science Monitor - CSMonitor.com
American nonprofit newspaper (1908-)
Close - 13
The Mirror: The Heart of Britain
Get the latest news, sport, celebrity gossip, TV, politics and lifestyle from The Mirror. Big stories with a big heart, always with you in mind.
Very close - 14
British weekly news and international affairs publication (founded 1843)
Very close - 15
VICE - VICE is the definitive guide to enlightening information.
VICE is a global media channel focusing on investigative journalism and enlightening videos about everything from world news, travel, art, drugs, politics, sports, fashion, sex, and super cute animals.
Very close - 16
Latest & Breaking News Melbourne, Victoria | The Age
The Age has the latest local news on Melbourne, Victoria. Read National News from Australia, World News, Business News and Breaking News stories.
Very close - 17
The Globe and Mail: Canadian, World, Politics and Business News & Analysis
The Globe and Mail offers the most authoritative news in Canada, featuring national and international news
Very close - 18
Breaking China, Asia, HK News, Opinions and Insights | South China Morning Post
News, opinions, infographics and videos on China issues: geopolitics, diplomacy, economy, technology and lifestyle.
Very close - 19
Hindustan Times: Breaking News, Latest News, India News, World News & Cricket Today's Headlines | Hindustan Times
Hindustan Times: Stay updated with Hindustan Times for the top India news, world events, and breaking stories. Get real-time updates on politics, wars, live cricket scores, entertainment news, and lifestyle updates.
Very close - 20
Khaleej Times - Dubai News, UAE News, Gulf, News, Latest news, Arab news, Gulf News, Dubai Labour News
Khaleej Times provides the latest UAE news, Dubai headlines, world events, business updates, dubai gold prices, weather forecasts, and more.
Very close
Closest first, by how much each site’s offer resembles The Guardian’s. Trackers are counted the same way as above. Highlighted technologies are ones The Guardian uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what The Guardian adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 17 technologies
- Neighbours
- k = 20
- Sites searched
- 9,196
- Vector
- 384-d
- Query
- 29 ms
Competitor map
Each alternative by how close its vector is to The Guardian’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- Analytics
- Comscore page source: .scorecardresearch.com
- Advertising
- Google Ad Manager page source: securepubads.g.doubleclick.net
- Cookie consent
- OneTrust TXT onetrust-domain-verification=ce4031d6f7b94fdb9ed409ab9cf643d3
- Payments
- Stripe TXT stripe-verification=85178DB4E6F4EC41721B7F20BD9F04B21E2B630ADA8156BDF…
- Monitoring
- Sentry page source: .ingest.us.sentry.io
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Microsoft 365 TXT MS=ms94953828
- DNS hosting
- NS1 NS dns1.p04.nsone.net
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=af3ef20fdc1d370aee02414a73ce0db9f1b465c21…
- Apple Business TXT apple-domain-verification=4qbvNZKyKKZyBtdU
- DocuSign TXT docusign=1f00efb3-0975-459c-b221-e46452a0f92a
- Google Search Console TXT google-site-verification=ujq5XlF5Ty7dwXv7S3AV99WRr8IwetZIjNqqloPpKmA
- Meta Business Suite TXT facebook-domain-verification=9qqmd2kl745hph02i64iyoxvdphmi9
- Miro TXT miro-verification=9bbe1ce0f13ab2efbbda64d44bd0db3c1f17fd60
- OpenAI TXT openai-domain-verification=dv-m8f1SR7Sj1HI4BIM0XsZAOxx
- Salesforce TXT v=spf1 include:_spf.google.com include:spf_c.oraclecloud.com include:…
- Slack TXT slack-domain-verification=K3gfZj51sHXR6hxk5BVVfunkmGnHxc4NvwNtqo77
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Google Workspace 13/20
- Microsoft 365 11/20
- Adobe 10/20
- Meta Business Suite 10/20
- Amazon Route 53 · not on theguardian.com 10/20
- Amazon SES · not on theguardian.com 9/20
- Google Ad Manager 9/20
- Atlassian · not on theguardian.com 9/20
- GlobalSign · not on theguardian.com 7/20
- Zoom · not on theguardian.com 6/20
- Amazon CloudFront · not on theguardian.com 6/20
- Apple Business 5/20
- Fastly · not on theguardian.com 5/20
- Google Tag Manager · not on theguardian.com 5/20
- Taboola · not on theguardian.com 5/20