format.com
Format
Who runs Format, what it tracks and what it costs, and the 20 closest portfolio website builder alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Pixpa
Measured from Format’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Format01 · Who’s behind it
Who runs Format
Format format.com
Unleash creativity with Format, the website builder for creative professionnals. Present your work, collaborate seamlessly, and grow your online business. Start your free trial now - no credit card required.
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Format tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
13 of the 18 alternatives below have fewer, 2 have more.
Privacy-friendly alternatives →- Cookie banner
- CookieYes
- US company
- 2 tools
A/B testing
Shows visitors different versions of the page to see which works better.
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to Format
Thumbs up if it’s a real alternative to Format, thumbs down if it isn’t.
- 01
Portfolio Website Builder & Online Portfolio Maker | Pixpa
Pixpa is the portfolio website builder for photographers, artists and designers. Create a portfolio website with client galleries and a zero-commission store. Start free.
Very close - 02
Zenfolio: Website & Gallery Solutions for Photographers
Build your photography business with Zenfolio. Our all-in-one solution offers a professional portfolio website, shareable client galleries, e-commerce, and workflow automation tools for photographers.
Very close - 03
Carbonmade - Your Online Portfolio
Carbonmade helps you show off your work and get discovered. Perfect for photographers, illustrators, motion designers, graphic designers, copywriters or anyone else who creates. NO coding needed, fully customizable layouts with everything included.
Very close - 04
PhotoFolio®: Design A Website
Award winning websites for Professional Photographers. The only completely customizable template in the world.
Very close - 05
Website Builder – Easily Create Your Own Website — Squarespace
Create a website and grow your business with a free Squarespace trial. Start with customizable website templates, AI website builder tools, or a domain name.
Very close - 06
Pic-Time: Online Photo Galleries for Professional Photographers
Pic-Time’s platform offers the finest online gallery space. Elevate your photos with a built-in print store, powerful marketing automation tools, slideshow creator, blog editor, and much more. Try Pic-Time Free!
Very close - 07
Cargo
Site builder for designers and artists
Very close - 08
Pixieset: Client Photo Gallery, Website, CRM for Photographers
Build your photography business with Pixieset’s all-in-one platform: deliver client galleries, create websites, book clients, accept payments & more. Start free!
Very close - 09
Online Photo Galleries for Photographers
Stunning online client photo gallery, photography client management tools, commission-free sales and so much more. A photography business all-in-one software.
Very close - 10
How To Make a Website – Free Website Builder | Strikingly
Strikingly is the best free website builder for anyone to create a gorgeous, mobile-friendly website easily. Quick, simple and stylish. Make your own free website today.
Very close - 11
Webnode Website Builder | Build Your Free Website with AI
Create your website instantly with Webnode’s AI Website Builder. Generate text, images, and layout in seconds, or use website templates. Start for free.
Very close - 12
Free Website Builder: Build a Free Website or Online Store | Weebly
Weebly’s free website builder makes it easy to create a website, blog, or online store. Find customizable templates, domains, and easy-to-use tools for any type of business website.
Very close - 13
Wix.com - The platform trusted by millions of businesses
Build the business you have in mind on a platform trusted by millions. Hosting, business tools, domains and marketing built in. Try it for free.
Very close - 14
Free Website Builder 100% Off | Create a Free Website - SITE123
Create a free website with SITE123. No design or coding skills required. SITE123 is by far the easiest free website builder. Create your website now!
Very close - 15
Webflow: The agentic web platform for modern businesses
Design, build, optimize, and rank in AI search — all in Webflow. Enterprise-grade security, CMS, hosting, and AEO built in. Trusted by over 300k teams.
Very close - 16
Bring Your Business Online | Websites & More – Jimdo
Try Jimdo, the all-in-one small business solution. Websites, online stores, bookings, logos, SEO, analytics, domains, and hosting.
Very close - 17
American Web hosting company
Very close - 18
Carrd - Simple, free, fully responsive one-page sites for pretty much anything
A free platform for building simple, fully responsive one-page sites for pretty much anything.
Very close - 19
Online Store Builder: Create a Free Online Store | Sellfy
Create your own online store with a clean checkout and zero transaction fees. Sell anything you make directly to your audience. No coding required.
Very close - 20
Free, Easy Online Stores for Artists & Small Businesses
Start your free online store & scale as you grow. Easily manage your e-commerce business. Join a community of artists & small businesses.
Very close
Closest first, by how much each site’s offer resembles Format’s. Trackers are counted the same way as above. Highlighted technologies are ones Format uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Format adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 17 technologies
- Neighbours
- k = 20
- Sites searched
- 9,192
- Vector
- 384-d
- Query
- 23 ms
Competitor map
Each alternative by how close its vector is to Format’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CMS
- WordPress page source: /wp-content/
- JavaScript libraries
- jQuery asset https://www.format.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.1
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Cookie consent
- CookieYes page source: cdn-cookieyes.com
- A/B testing
- Optimizely page source: cdn.optimizely.com/js/
- Payments
- Stripe TXT stripe-verification=2465bf689bd2c02ed709df81f85515480d6a8407872ac1647…
- CDN
- cdnjs asset https://cdnjs.cloudflare.com/ajax/libs/animejs/3.2.1/anime.min.js?ver=3.2.1
- Cloudflare header cf-ray: a577b01e0cf85c73-HAM
- jsDelivr asset https://cdn.jsdelivr.net/npm/@splidejs/splide@4.1.4/dist/js/splide.min.js?ver=4.1.4
- Languages & backends
- PHP implied by WordPress (page source: /wp-content/)
- Email hosting
- Microsoft 365 MX format-com.mail.protection.outlook.com
- DNS hosting
- Cloudflare DNS NS cheryl.ns.cloudflare.com
- SaaS tools (verified in DNS)
- Apple Business TXT apple-domain-verification=mukGjVWwnjpO0TjV
- GlobalSign TXT globalsign-domain-verification=wvdz6fqNpGYoUxoyCbEUOYrkz-Z8Nh2zXAoS8l…
- Google Search Console TXT google-site-verification=RrRydnD1vbYwGkB2UDKWjwLMk6WZ-zZuGoJA28gmv-A
- Meta Business Suite TXT facebook-domain-verification=fgrd035dpeam164jem1hf7kfkgumv8
- Slack TXT slack-domain-verification=a1z9MBWwkkMr2vcyZcmuykmJnkBposf1HLRgQTpZ
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Google Workspace · not on format.com 16/20
- Amazon Route 53 · not on format.com 11/20
- Atlassian · not on format.com 10/20
- Meta Business Suite 9/20
- Microsoft 365 8/20
- Google Tag Manager 7/20
- Zendesk · not on format.com 7/20
- Cloudflare 7/20
- Amazon CloudFront · not on format.com 6/20
- Apple Business 6/20
- OpenAI · not on format.com 6/20
- jQuery 5/20
- Amazon SES · not on format.com 5/20
- Miro · not on format.com 5/20
- Stripe 5/20