directline.com
Direct Line
Who runs Direct Line, what it tracks and what it costs, and the 20 closest general insurance alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Admiral
Measured from Direct Line’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Direct Line01 · Who’s behind it
Who runs Direct Line
Direct Line directline.com
Direct Line offers UK insurance quotes, support and claims help for personal and business customers. Find car, home, pet and business cover online.
Wikidata: Insurance company
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Direct Line tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
tracker that follows visitors
4 of the 13 alternatives below have fewer, 3 have more.
Privacy-friendly alternatives →- Cookie banner
- None found
- US company
- 1 tool
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to Direct Line
Thumbs up if it’s a real alternative to Direct Line, thumbs down if it isn’t.
20 of the 60 sites closest to Direct Line match.
- 01
Car, MultiCar and MultiCover Insurance Quotes – Admiral
Admiral offers a wealth of insurance products including Car Insurance, Home Insurance, Travel Insurance, Pet Insurance and Van Insurance.
Very close - 02
AXA Insurance Quotes and Claims | AXA UK
Get an insurance quote today for car, home, health, business and many more. Discover our top insurance groups and find out tips on the best cover from AXA.
Very close - 03
The AA | Breakdown Cover, Insurance, Route Planner
AA breakdown cover with 24/7 support & unlimited call-outs. With more patrols in more places. Build your perfect breakdown cover.
Very close - 04
An Insurance Company For Your Car And More | GEICO
An Insurance Company For Your Car And More | GEICO
Very close - 05
Travelers: Insurance Coverage and Protection for What Matters Most
Protect your personal and business investments with Travelers Insurance. From auto to homeowners or business insurance, we have the solution to suit your needs.
Very close - 06
RAC Breakdown Cover & Car Insurance | Route Planner | RAC
Become an RAC member for trusted breakdown cover. And with insurance and at-home car servicing and repairs too, you'll have complete peace of mind on the road.
Very close - 07
AIG Insurance Home | AIG US
American International Group, Inc, (AIG), is a global insurance organization providing a range of insurance and other financial services. Get to know us better.
Close - 08
Personal banking | Barclays
From current accounts, mortgages and insurance, to loans, credit cards and saving accounts – see how we can help you. Let’s go forward.
Very close - 09
Insurance and Financial Services Company – Nationwide
Nationwide offers insurance, retirement and investing products that protect your many sides. Get home and auto insurance quotes online or find a local agent
Close - 10
Porch | A new kind of home insurance
Porch provides innovative home insurance solutions, connecting homeowners with tailored coverage options for a worry-free home.
Close - 11
Standard Life | For retirement and the journey to it
Explore Standard Life's tools and support to help you on your journey to retirement and for a life of possibilities ahead
Close - 12
Cigna Healthcare | Health Insurance and Dental Plans
Cigna Healthcare offers health insurance plans such as medical and dental to individuals and employers, and international health insurance.
Close - 13
Legal & General | Pensions, Retirement, Life Insurance & Investments
Legal & General are a leading UK financial services provider, offering life insurance, pensions, retirement and investment services. Get a quote today.
Close - 14
PartnerRe | Your reinsurance partner.
We are a leading global reinsurer that helps insurance companies reduce their earnings volatility, strengthen their capital and grow their businesses through reinsurance solutions.
Close - 15
Welcome to SCOR
Close - 16
Global Employee Group Benefits Provider - MetLife
MetLife is a global provider of employee group benefits, helping employers support workforce health, financial security, and wellbeing through trusted insurance solutions.
Close - 17
Personal | Santander UK
Welcome to Santander. We offer current accounts, savings, mortgages, loans, credit cards and much more. Here to help you prosper
Close - 18
HSBC UK - Personal Banking, Mortgages, Loans & Bank Accounts
Welcome to HSBC UK banking products including current accounts, loans, mortgages, credit cards. Also Premier and Advance banking and more…
Close - 19
Humana | Find Medicare Plans and Health Insurance Coverage
Shop Medicare plans and health insurance coverage to fit your lifestyle. Turning 65 or recently qualified? Sign up for Medicare coverage! Start with healthy, start with Humana.
Close - 20
Corporate website - Mapfre
Welcome to Mapfre's corporate portal: institutional information, corporate governance, sustainability, and commitment to transparency
Close
Closest first, by how much each site’s offer resembles Direct Line’s. Trackers are counted the same way as above. Highlighted technologies are ones Direct Line uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Direct Line adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 11 technologies
- Neighbours
- k = 60
- Sites searched
- 9,209
- Vector
- 384-d
- Query
- 47 ms
Competitor map
Each alternative by how close its vector is to Direct Line’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CSS & UI
- Bootstrap asset https://widget.trustpilot.com/bootstrap/v5/tp.widget.bootstrap.min.js
- Tag managers
- Tealium page source: tags.tiqcdn.com
- CDN
- Amazon CloudFront header x-amz-cf-id: IwfuJIcJL1oUoaiWjEWmlajpD7DLx5bMjL7gk2nJ0PIlTE7N50ZwyA==
- Web servers
- Apache HTTP Server header server: Apache/2.4.68 (Unix) OpenSSL/3.5.9
- Video
- Wistia page source: fast.wistia.net
- Reviews
- Trustpilot page source: widget.trustpilot.com
- Email hosting
- Microsoft 365 MX directline-com.mail.protection.outlook.com
- DNS hosting
- Amazon Route 53 NS ns-803.awsdns-36.net
- SaaS tools (verified in DNS)
- GlobalSign TXT _globalsign-domain-verification=RZah75o2PuMlY1XYILqLOCGuh_G8vCx94tPLS…
- Google Search Console TXT google-site-verification=8-7T5tXV0YEAS0d1q8AmRnYot6fvd951jbhmdbwQme4
- Meta Business Suite TXT facebook-domain-verification=el39urvpmy2jt7x4ns764sg3ze7ter
What competitors use
Across the 20 closest sites.
- Google Search Console 19/20
- Microsoft 365 16/20
- Atlassian · not on directline.com 14/20
- Proofpoint · not on directline.com 11/20
- Adobe · not on directline.com 10/20
- Apple Business · not on directline.com 10/20
- DocuSign · not on directline.com 9/20
- OneTrust · not on directline.com 9/20
- GlobalSign 9/20
- OpenAI · not on directline.com 7/20
- Cloudflare · not on directline.com 6/20
- Meta Business Suite 6/20
- Google Tag Manager · not on directline.com 4/20
- Dropbox · not on directline.com 4/20
- Akamai Edge DNS · not on directline.com 4/20
- Imperva · not on directline.com 4/20